NSGA NOW - September/October 2021

Page 13

PLATINUM SUPPORTER

OrderMyGear started when Kent McKeaigg noticed his father Ronnie was spending hours buried under piles of paper order forms to organize and fulfill product for local high school teams. Building an eCommerce platform to facilitate those orders allowed Kent to solve Ronnie’s problem, but Kent found that this solution would help thousands of other individuals like his father. A passion for innovating our services and platform, along with our focus on client success, makes OMG one-of-a-kind in the industry. Our relentless focus on creating and strengthening mutually beneficial relationships allows industry brands and partners the chance to service end consumers in the modern way they have come to expect. This, in turn, allows decorators, dealers, and distributors to enhance their customer offering and remain competitive in an increasingly technology-centered market.

What are some of the new/innovative products everyone should know about? OMG creates modern solutions that increase sales without increasing your workload. Here are key product innovations we’re excited to share with you: • Redesigned Storefronts: drive revenue with modern buying experiences • Custom Domains: achieve branding consistency and visibility • Live Inventory Feeds: view live feeds from top brands • Email Authentication: build trust with heightened online store security • ShipStation Integration: provide convenient shipping options • Product Library: benefit from the most robust product database in the industry • [ Coming soon!] Year-Round Stores: seize new sales opportunities with year-round bookstores or spiritwear sites

What are you looking forward to about this year’s Management Conference? What do you find most valuable? The NSGA Management Conference is a highlight of our year because it provides the opportunity to interact with the brightest minds in our industry. As our industry continues to grow and evolve, we are able to use the Management Conference as an opportunity to collaborate with our peers and partners to tackle challenges and seize opportunities. The sporting goods industry is where OMG was born and listening to feedback from clients and peers allows us to continue building our platform in a way that moves our industry forward together.

Can you share with everyone a little about your company and commitment to the dealer/retailer network? OMG is a purpose-built online store solution that has serviced team dealers from day one. This means our modern platform was specifically designed to simplify the team ordering process, eliminating the headache of manual tasks. Our team dealers see business growth because OMG partners with our clients, offering powerful, data-backed strategies, award-winning and unlimited support and training and more. The OMG Team is committed to tackling challenges facing the team industry so dealers can open revenue opportunities and maximize sales.

How have you adapted in the past yearand-a-half from COVID? As the technology leader in the sporting goods industry, OMG utilized time, resources and money in gathering real-time data to understand the impact COVID had on our industry. This data showed what strategies worked - like fundraising efforts - and we supported dealers in pivoting to seize those opportunities. Data continues to be a powerful tool in our partnership with clients to drive sales. Asking the right questions, we are able to use this data to create a knowledge base of actionable insights that generates revenue for dealers.

ORDER MY GEAR ordermygear.com


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NSGA NOW - September/October 2021 by NSGA - Issuu