SECTION
Expanding Use of Recycled Plastic A PRIORITY AREA for our operations is increasing our reclamation capacity of post-industrial (PI) and post-consumer waste (PCW) to use in our products throughout Europe and North America. At our Arklow, Ireland, production site, we use the resin produced by Shabra Plastics, a post-consumer waste recycler and reprocessor, to manufacture food packaging products. The agreement helps to further secure Waddington Europe’s long-term source of rPET while also enabling the company to expand its line of Eco Blend® products made with post-consumer recycled content sourced domestically in Ireland back into the Irish market.
2
SUSTAINABILITY TERMINOLOGY In Europe, it’s common to use “post-consumer waste,” or “PCW,” to refer to materials diverted from the waste stream for recycling. This term is used interchangeably with “post-consumer recycled,” or “PCR content,” in some sections of our report.
For the second consecutive year, Novolex is also investing in capacity to recycle store drop-off films and PI waste at our North Vernon, Indiana, recycling facility. These efforts are in support of greater circularity of polyethylene (PE) film products, which requires advanced processing equipment to successfully process a broader range of material.
SUPPORTING STORE DROP-OFF Novolex provides recycling bins to retailers as part of our broader product lifecycle efforts. For years, Novolex has partnered with local retailers and By keeping Irish plastic packaging waste in an Irish
grocers across the nation to install
recycling system, we are confident that we can offer
drop-off sites for plastic bags and
forward-thinking customers like Waddington Europe long-
other films recyclable through “store
term savings, less reliance on foreign external suppliers,
drop-off” programs. We also purchase
a positive public perception and increased customer
these films and process them in our
loyalty. On a macro level, the localized economic model
North Vernon, Indiana, recycling facility.
can increase jobs and innovation, the security of raw material supply as well as reduce damaging pressures on
Collect and Recycle your PE films!
the environment.
Find a drop-off location near you at bagandfilmrecycling.org
RITA SHAH , CEO of Shabra Plastics
20
