At Business Leads, members find supportive, attentive audience

By Scott Muir Director of Business Development, North Shore Chamber of Commerce

The Chamber has a “Champagne Problem.” That is to say, the best kind of problem an organization could have. Lately, our Business Leads meetings have been packed with members!

When I speak with people about partnering with The Chamber, I make sure they know I am committed to ensure they receive ROI (Return on Investment), value, and benefit from their partnership with us. We want you to renew your membership in perpetuity. The best way to encourage that is by helping our members find greater success. We are here to Advocate, Educate and Collaborate with you and for you, but we cannot do all the heavy lifting. I am often heard saying, “You’ll get out of The

Scott Muir

Chamber what you put into it!”

A fun, simple and effective way to promote your business is during our Business Leads meetings. Held twice per month, on the second and last Friday from 8 to 9 a.m., Leads meetings are for members only, and they are free to attend. Registration is limited to 15 members. For this reason, we require that you register using the Events tab on our website. If you ask someone who has attended recently, they will tell you that these meetings

the Director of Business Development for the North Shore Chamber of Commerce.

are informative, educational, energizing and fun! It is fair to say, that is why they have become so popular.

Our mission is about helping you enjoy and appreciate “commerce.” There is no better way to do that than a forum to let others know what your business offers and find ways to support each other’s initiatives. During our roundtable, each member has a few minutes to explain their organization, their role, and successes or challenges they may be experiencing. Conversation becomes lively as members encourage and support each other. The hour passes quickly and attendees often linger after the meeting to continue to find ways to promote each other and work together.

Leads attendees learn quickly that these sessions are not only for what they or their organization may get out of it. Instead, they realize that they can gain by “paying it forward.” I encourage members to think about a person or an organization that could utilize the goods and services of the other members in the room. Inevitably, since one good turn deserves another, it will come back to them by way of a terrific opportunity.

New members enjoy Business Leads because, along with introducing themselves and their organization, it is also a great way to quickly get to know others. It is wonderful to see Leads attendees greeting each other at various Chamber events. As a Chamber member, prior to joining the team here, that was my personal experience and I remain grateful for it.

For members that have been less active over the last year or two, I ask that you register to attend an upcoming Business Leads meeting. I am certain you will be pleased with the energy in the room, the determination of the other attendees to find common ground, and the genuine appreciation for what each member brings to the table. You may not be able to utilize the goods or services of those in the room on that day, but you may know someone who can. Another organization, a friend, a relative, a neighbor or a colleague might be looking for exactly what your fellow Chamber member has to offer.

If you have any questions or if you would like to attend, but you are not yet a member of The Chamber, please reach out to Scott Muir at 978-774-8565, Ext. 104 or scott.muir@northshorechamber. org. I