FLAMBOYANT GARDEN

This season’s Gucci Décor collection offers a broad range of objects, from the bold to the discreet

Regulars of Gucci’s line of homewares have come to expect the brand to deliver a sense of fantasy, and this season’s collection is no exception. The Gucci Décor collection offers an eclectic collection of items with which customers can dress their home interiors based on themes, as well as elements that allow for living spaces to be customised to one’s liking.

The objects in the Gucci Décor collection are characterised by “novel interpretations” of archival floral prints and animal totems. Each piece is a unique objet d’art, with the primacy of nature as a source of inspiration felt throughout the extensive product selection, imbued with romanticism and whimsy.

In a campaign conceived by Alessandro Michele, photographer and art director Max Siedentopf has created a light-hearted landscape by situating the new Gucci Décor items within the pristine setting of a topiary garden.

The flawless shapes carved out of the hedges are echoed by the pieces, while the lush green provides a poetic background from which the natural curiosities, seen throughout the collection, can faithfully emerge.

Fragrant candles in black metal containers, with black knobbed lids, are a welcome addition to the brand’s 2022 collection. The candles are available in four different fragrances, each with its own corresponding container design printed on black metal.

Mehen, a marine-themed fragrance, has a macrosize frieze-inspired print in aqua and pink. Esotericum, capturing the essence of a botanical garden, has a “Grotesque Garden” print on the container, rich with botanical flowers and a lion head. Freesia, a summer-floral fragrance, has a floral print featuring pink and yellow flowers. Herbosum recalls a garden draped in morning mist through a selection of aromatic herbs. The container has a ‘Guccy’ bee print.

There is an abundance of tableware in this collection that expand on Gucci’s past releases. These include crystalline glasses and silver alpaca dessert flatware featuring animal totems, silver-tone metal coasters with engravings of historic house designs, a line of silver cutlery with animal head details, playful hand-shaped trinket trays and catch-all trays, to mention a few.

A broad selection of beddings includes colourful cushions and throw blankets, often adorned with monograms, GG patterns, or floral prints. The highlight of the furniture selection includes the 18th-century-inspired tufted armchairs with moiré fabric fronts, floral cotton jacquard backs and beechwood horse hoof legs.

The selection of new wallpapers continues the theme of vibrant florals; bright, sunny hues; retro, geometric designs, as well as a selection of three floral motifs in linen.

The Gucci monogram, logo and other house symbols appear throughout the collection, sometimes emblazoned boldly as a centrepiece of the design, and in other places quite discreetly for a more classical aesthetic.

The complete product selection will be released gradually at select Gucci boutiques across the globe and on Gucci.com.