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A referral system is particularly important in the healthcare staffing industry. Getting all the new employees to provide a list of possible candidates when being signed onboard is going to be invaluable for the organization.

Make sure you ask your candidates and clients if they are aware of someone who might be interested in working for your agency. Give them a means of contact if they find someone or want to refer to you. Clients can be excellent source of referrals particularly because a lot of employees seek part time work, often referred to as ‘moonlighting’.

Whenever you send your employees to work at healthcare facilities, tell them to keep an eye out for potential employees. You can use your employees as a branding tool – this is a norm in the industry.

It is also a good idea to arrange yearly visits to medical schools and other training facilities to find fresh graduates who may be willing to work for you. These people can be excellent candidates for your agency and can add value to your referral base. Consider providing students a bonus for providing referrals and you will find your referral base will expand.

When these students receive a lump check at the start, it might make the difference between them starving or not. This tactic has worked quite well when healthcare staffing companies hire new graduates.

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If done correctly, this method can provide widespread exposure. Marketing on a trade publication, especially one with a national base, is just like throwing your marketing money down the drain. It is a better approach if you place smaller ads on regional publications, such as weekly local publications or smaller newspapers, only then, if your budget allows, go for larger publications.

On the Internet, you will find a number of sources for placing industry-specific advertisements. Just head to Google or any other search engine and search for ‘medical staffing jobs’ and you will see lots of websites come up where you could place your ads.

Dealing with online publications can be tricky, particularly when you are trying to target tight niches. Make sure your ads target regional viewers, and not international audience. Care must be taken to ensure that each dollar is spent accurately and effectively. During the initial stages of starting up your business, you will have a tight budget and it becomes absolutely crucial that you spend money wisely when it comes to advertisements. You have to advertise in a way that it gets you the maximum return on investment (ROI).

Beside publishing adverts online and offline, you should print many business cards and hand it out whenever needed. Give your cards to prospective employees, clients, and perhaps even the mailman because he or she might be aware of someone who works in the medical field. Do not be hesitant in