The First Canadian BURGER KING Received a Pick-Me-Up

On Nov. 30, Redberry Restaurants announced the grand re-opening of Canada’s first-ever BURGER KING® location in Windsor, Ontario. Store No. 552 first opened its doors in September 1969 and was completely renovated to include a stunning new interior, an outdoor digital menu board in the drive-thru and a modern new exterior.

Built with the “BURGER KING of Tomorrow” concept, the overall design is focused on flexibility, innovation and convenience to enhance the guest experience.

The refurbished restaurant made its debut with a ribbon-cutting ceremony with high officials making their appearances, such as Redberry CEO Ken Otto and Matt Wright, general manager of BURGER KING Canada. Because the event occurred on a Wednesday, the company celebrated “WHOPPER® Wednesday” by giving guests a discount on the WHOPPER sandwich.

“This is a special location for both BURGER KING and Redberry, and we’re incredibly proud of the work that has gone into this renovation,” Wright said. “The guest experience is at the forefront of everything we do, and this design concept takes into consideration how our guests interact with BURGER KING, making the ordering and dining experience easier and more enjoyable.”

This location holds significance for several team members with many employees marking lengthy years of service, ranging from 10-years all the way up to 40-years of service.

This original BURGER KING is one of eight Redberry-owned BKs® in the Windsor area and one of 30 locations being redesigned by Redberry across Canada in 2022 and 2023. These renovation plans are part of the Area Development Agreement between Redberry and BURGER KING Canada to build more than 150 new restaurants and remodel nearly 65 locations in the next six years.

“Redberry is thrilled to accelerate both new-unit growth and remodels for the BURGER KING brand. This remodel is especially dear to us,” Otto said. “As Canada’s first-ever BURGER KING, it was incredibly important for us to make this renovation a standout. There have been a lot of memories over the years at this first Canadian BURGER KING, and this renovation sets the restaurant up for years of future enjoyment.” n