COMMUNICATIONS COMMITTEE REPORT
THE MANY WAYS TO STAY INFORMED By Kevin Schlutz
T
he mission of the AKFCF Communications Committee is to provide multiple channels of relevant, two-way information sharing to unite and advance the interests of AKFCF members. Communications are critical in a fast-paced and changing business environment. There are so many sources of information today that I can spend the whole morning just reading all the posts. Of course, everyone has their favorite sources of information. Some of us remember the days of newspapers, three network TV channels, and hard-wired telephones. Today, those choices have exploded exponentially, and it would be hard to find two people who get their news the same way. Your Communications Committee, made up of the regional secretaries, AKFCF staff and Board members, is always looking for new and more effective ways to communicate, and especially to
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get feedback from our members, while maintaining the old standard channels that some still use. In the last couple years, two things have really expanded our reach. First, starting the AKFCF Facebook private group has allowed us a quick and effective way to reach hundreds of our members and ARLs with breaking news, interesting articles, and important updates. I check every morning for new articles to post that would be of interest to our membership. Having Jason at Speaking Socially as a partner maintaining that private group and now maintaining our website have been a tremendous help in providing more current information to our members. Now, some of the regions also are using him to maintain their websites as part of the AKFCF site. One less place to go is a benefit for all of us, or you can link from there to the regional sites that aren’t included.
