2015 Parsons Undergraduate Catalog

Page 33

student profile

Peter Zweifel BFA Product Design Sophomore

Peter Zweifel came to Parsons to study

a problem-solving system. And that it is

product design after many years in another

as expressive as the field I was already

expressive field—classical dance. Aware

in.” He traveled back to Texas, where he

that a dancer’s career has limits, he began

was a principal dancer with the Texas

looking for a way to combine his creativity

Ballet Theater, with a plan.

and passion for environmentalism for the

next chapter of his life. A trip to New York

sophomore, putting his ideals into action

City to see his sister’s graduation show from

through projects exploring new materials,

Parsons’ BFA Product Design program gave

methods, and settings where design

him some new ideas.

makes sustainability a priority. He’s also

discovered the broad applications of the

Taking in the impressive student

Now Peter is a BFA Product Design

work on view at a major industry venue,

design research process. Working with his

Peter imagined himself on a new creative

sister’s social innovation–focused design

path. Much of the student work reflected

firm, Peter has helped lead workshops

surprising ways of thinking about

demonstrating to major companies how

environmental sustainability, community,

to apply design methods to promote

and the boundaries of design itself. “Until

innovation. “Design is giving me a career in

then, I hadn’t made the connection that

which my values are central to the process.”

product design—all design, really—involves

The new school PARSONS

“Design is giving me a career in which my values are central to the process.”


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