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SUNDAY SUN SPECIAL
HENNESSY ARTISTRY has brought together some of the most talented artistes on stage for an eclectic mix of musical talents, for years. (GP)
HENNESSY ARTISTRY started in 2006 and came to Barbados in 2008. It is an event to bring the very important consumers together and give them the extraordinary experience of Hennessy in different forms that they have never experienced before. Hennessy started in the early days supporting jazz and then went on to support blues to the evolution of hip hop and rhythm & blues. Here in the Caribbean, Hennessy has very much joined in with the culture of soca and reggae. All around the world, Hennessy Artistry brings together some of the most talented artistes on stage for an eclectic mix of musical talents. Ranging from hip hop to pop, rock to electronic music, these artistic encounters bring out sounds that create engaging parties. The concept is to have Hennessy Artistry as the plateau, which is why it is held at the end of the year as a grand finale to Hennessy’s year of promotions. “We try to maintain the prices at the bars to what we call ‘rum shop prices’,” said brand manager for Moët Hennessy, Antonio Arthur. “I am proud to say that in the last six years, Barbados has had the largest Hennessy Artistry events anywhere in worldwide,” he continued. Hennessy Artistry events are more than music concerts. Each event offers complete sight, sound, and taste sensations in a combination rarely to be found in one music event. This ultimate experience includes cocktail bars where partygoers learn how to concoct Hennessy long drinks. More than a show of different artistes, Hennessy Artistry series are exciting collaborations of musical artistes in exceptional onstage performances. Since the concerts began in 2006, their fame has grown. Cosmopolitan and truly entertaining, Hennessy Artistry series of events are a perfect example of Hennessy: a bold, exciting mix of sound, visual innovation, and unique experiences. From Kuala Lumpur to the Caribbean isles, Hennessy Artistry is a border breaking event that stretches its artistic blending of tastes across the world stage catering to the specific cultures that have all come together under the umbrella of a 250-year-old brand. In 2013, Hennessy Artistry Barbados featured Mavado, Junior Kelly, I-Octane, Morgan
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APRIL 19, 2015