Salonfocus Autumn 2020

Page 26

TH E BU SI N E S S N E W TA R G E TS

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WO R D S STE V E S M E TH UR ST

OR MISS Salon and barbershop owners will need to tear up old plans and reset targets. But without a crystal ball, where should you start? NHBF RESOURCES

D

arrel Starkey-Gettings says it will be hard to plan ahead until his salon has been open longer. ‘Our projections for this year have gone to pot,’ he admits. His salon, Taylor’s Hair Studio in Skegness, Lincolnshire, reopened fully on 7 July to a very different world. ‘I took the decision not to open any extra days or hours because

when it comes to rebooking, I didn’t want to have any capacity issues later on. That’s had an impact on our income as we can’t fit as many people in as we used to.’ The good news is that Darrel had a backlog of clients and was fully booked for his first five weeks. And at the time of interview, he was expecting an influx of summer visitors to the resort town. ‘But our targets from before lockdown will certainly be different,’ he says.

For more on managing staff performance, visit nhbf.co.uk/ staff-performance To read the Business finances, prices, wages and profits guide, go to nhbf.co.uk/businessfinance-guide The Managing performance guide can be found at nhbf. co.uk/managing-people-guide

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Salonfocus Autumn 2020 by National Hair & Beauty Federation - Issuu