Portfolio 2016

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MUSKAAN ARORA

DESIGN PORTFOLIO


CONTENTS FURNITURE DESIGN CRAFT DOCUMENTATION: POTHI CHITRA | Semiofest’15 STORE DESIGN: BIBA APPARELS. Ltd POP RETAIL STORE: ADIDAS ORIGINALS MODULAR KITCHEN DRAFTING COMMERCIAL SPACE DESIGN CAFE DESIGN PHOTOGRAPHY

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FURNITURE DESIGN

“Infinite8� is the logo design for sitting/relaxing chair for college students. Main agenda for the design is Connection,Story telling, Interaction. ! It has half artwork of owl to depict that there is other half somewhere around(connection).! As Owl has extreme personalities, So does students all around the campus.

Infinite8 | First Year | Politecnico Di Milano Workshop

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FURNITURE DESIGN Project brief was to ‘create a sitting/relaxing design for college students.’! Project included basic design process with 1:1 prototype of design.!

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Location of placement of chair design was chosen to be just outside design block (outdoor) which will break the monotony of staying inside the block and attending classes.!

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Keywords is chosen to be so to create interaction between first year students(first batch of college as well).

Infinite8 | First Year | Politecnico Di Milano Workshop

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FURNITURE DESIGN

Infinite8 | First Year | Politecnico Di Milano Workshop

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FURNITURE DESIGN

Different seating arrangement! (Forms) will give student multiple choice to form connections and make their own story.

Infinite8 | First Year | Politecnico Di Milano Workshop

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FURNITURE DESIGN

Different Views of ‘Infinite8”.!

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The connection will not only depicted by form but also by art stories behind the chair.

Infinite8 | First Year | Politecnico Di Milano Workshop

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POTHI CHITRA

Chitra pothi also known as Patta chitra is one of the ancient art forms from Orissa. Chitra Pothi is a form of miniature painting made by illustrators known as Chitrakars. The palm leaves (fan palm) are dried, treated with turmeric and stitched together to form folds. The palm leaves are etched with an iron stylus to decorate it with intricate figures, idols of Gods and Goddesses, mythological stories and poetry.

Craft Documentation | Second Year | CSR

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POTHI CHITRA

Project brief was to document any Indian craft and sensitise towards craftsmen. Project included spending time with craftsmen and learning about the craft from their point of view. Connecting their values to crafts they make and proposing CSR strategy for revival of craft and documenting the craft in booklet form.

Craft Documentation | Second Year | CSR

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POSTER PUBLISHED

The aim of this poster was to document history and significance of symbols used in Chitra Pothi, making people aware about patta painting. Design intervention by discovering the scope of developing new product range using Chitra Pothi technique and advice design ideas to the craftsmen which will also help them to increase their product range. And also help in revivals of this craft by preserving the theories and practices for future references.

Design Intervention and Revival of Chitra Pothi | Second Year | Semiofest’15, Paris

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STORE DESIGN The word “biba� is a Punjabi endearment for a young and pretty girl. It implies sublime qualities, compelling Mrs. Meena Bindra, the founder of Biba, to use the name for the line of salwar, kameez, and dupattas that she launched in 1986.

At Internship, being a part of Visual Merchandising Team, my profile included data handling, on field guidelines verification, data maintenance for EOSS, crises management, vendor dealing, client interaction, even Interior designing their new high end store at Mall of Noida

Store design brief included a boutique feel, high end store for BIBA, keeping in mind the VM guidelines, store layout, innovative design suggestions, collection details and not disconnecting this store with other stores.

Internship Project | Second Year | BIBA Apparels. Ltd

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STORE DESIGN

Sitting Arrangement

Colour Scheme

Central Flooring of! Toughened glass

Customised hangers for! new story

Wooden tiles flooring

Full length mirror with traditional edges

Jaali as backdrop ! behind window display

Internship Project | Second Year | BIBA Apparels. Ltd

Installation for churidar

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STORE DESIGN Sitting area with Candies

Sensored Sliding door

Jaali as a backdrop

BIBA Girls

Facade

Signage for trial room Ethnic Mirror

New Gandola used Baggage Counters

Inside the Store

Churidars counter

Internship Project | Second Year | BIBA Apparels. Ltd

3D View of designed Store

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ADIDAS RETAIL STORE

Location

Designer

Collection

Project was to convert a shipment container and design it in a mobile temporary pop up retail shop.
 Brand: ADIDAS ORIGINAL
 Adidas original is a line of casual sports clothing, the heritage line of german sportswear brand Adidas specialising in shoes, shirts, coats, bags and other accessories.

Shipment Container Retail Outlet | Third Year | Politecnico Di Milano

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ADIDAS RETAIL STORE

The concept is evolved from Greek God of Messenger, Hermes, who have wings on his ankles who also symbolises athletics and sports. The inspiration had been related with the signature footwear(wing High tops) collection by Designer Jeremy Scott for Adidas Original.

Shipment Container Retail Outlet | Third Year | Politecnico Di Milano

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ADIDAS RETAIL STORE

Prototype of the installation. 
 
 The installation is made from three shipping containers turned into a temporary retail store for Adidas Originals signature collection by DesignerJeremy Scott

Shipment Container Retail Outlet | Third Year | Politecnico Di Milano

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MODULAR KITCHEN DESIGN

Modular Kitchen Design project was the part of Interior Design lab I. Detailed drawing of self proposed Kitchen was to be drafted. I chose my concept around urban development, Kitchen for 3BHK.!

Modular Kitchen | Third Year | Interior Design Lab I

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MODULAR KITCHEN DESIGN

Different Sectional Elevations proposed for Modular Kitchen of a 3 BHK flat

Modular Kitchen | Third Year | Interior Design Lab I

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COMMERCIAL SPACE DESIGN CLIENT PROFILE! ! Client Name: Mr. Arora!

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Profession: CA!

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Profession Includes: -Auditing! -Accounting! -Taxation! -Costing!

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Daily Routine: Nine to Five working hours!

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Types of Clients: -Other CA firms! -Banking(Auditing)! -Corporate Firms! -Private Firms!

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Address: Capitol Tower 1, near Le Meridien, Gurgaon

Location Analysis The Project was to design CA office(commercial space). The Design Process included space design, circulation of space, inter relation between the space, lighting Design, Electrical plan of the space.!

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Giving a theme, colour palette and life to the space was also required in project.!

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Chartered Accountant Office Design | Third Year | Interior Design Studio II

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COMMERCIAL SPACE DESIGN

Structure of Office

Office space has been designed efficiently, keeping in mind the circulation and inter relation of space i.e. manager’s office in front of employees and workstation sharing glass wall to cut down the monotony of office work.

Chartered Accountant Office Design | Third Year | Interior Design Studio II

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COMMERCIAL SPACE DESIGN

Lighting Design
 of CA office

Chartered Accountant Office Design | Third Year | Interior Design Studio II

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BAKERY DESIGN

Cafe and Bakery Design is the project given as a part of project portfolio. Project was to design a flagship outlet launch, as a model! store for future franchise outlets potential.

Cafe/Bakery Design | Third Year | Project Portfolio

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BAKERY DESIGN

Located at a recently opened shopping mall off Sohna road, Eros City Square like many other contemporary shopping arcades is composed of standardized modular elements and built with predominantly industrially manufactured materials. Main circulation courts and passages are open to sky, providing plenty of light to shop facades, while exposing them directly to the elements as well.

Cafe/Bakery Design | Third Year | Project Portfolio

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BAKERY DESIGN

The Plan of the section has been proposed by keeping in mind the requirements of client, the space has multiple displays to showcase cakes and pastry, the ambience has been created to make customers pampered.! Huge window display has been provided to attract a number of customers. !

Cafe/Bakery Design | Third Year | Project Portfolio

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BAKERY DESIGN

Sections of the Bakery

Cafe/Bakery Design | Third Year | Project Portfolio

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BAKERY DESIGN

3D View of Cafe Cafe/Bakery Design | Third Year | Project Portfolio

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PHOTOGRAPHY

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