Borderless Booklet 2

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BOrderless BA (Hons) Event and Experience Design 2017 Graduates



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From day one when we all attended our first lesson, we were greeted by amazing staff who wanted to share their wisdom with us and encourage us to do the best we can; throughout the three years this has not changed resulting in us achieving so much. During our time we have completed a variety of modules that have allowed us to develop and broaden our creative abilities and learn our individual styles and ways of working. Borderless is our way of sharing our work with you. In the pages that follow you will be introduced to the designers and a selection of their work produced during their time at SMFA. This would not have been possible without the guidance of the lecturers and the resources that the University has provided us with. Over the three-year course, we have been given nothing but support and inspiration from all of those that have taught us. We hope you enjoy the selection of work that is presented in this catalogue. We have loved every minute of creating it and are proud to be able to show you what we have accomplished.

Designed by Elise Berdah, Leah Stewart and Kira Tisbury.


Luisa, page 4

Elise, page 6

Chi, page 8

Savannah, page 10

Emily, page 12

Kylie, page 14


Greta, page 16

Kirsten, page 18

Leah, page 20

Jake, page 22

Kira, page 24

ShuXin, page 26


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- Event Management - Branding - Public Relations - Marketing - Problem-solving

LUISA ARMAND-UGON Luisa has a wide design background including Industrial, Interior as well as Event Design. She combines these creative approaches by finding inspiration in colours, shapes and textures experimenting with them to create visually appealing designs. Her main interest lies in bringing these concepts to life by creating unique experiences and environments that convey this content while entertaining the public. Luisa is a dynamic and energetic individual who enjoys challenging her creative mind to find quick and effective solutions during event realisations. She aims to create innovative and unforgettable experiences for the world to enjoy and step out of the daily routine. Website : www.luisaarmandugon.com

West Side Story -Scenography design


Summer Beats - Spotify on tour @ Heaton Park Manchester

Classique Tales - Hermès fragance


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ELISE BERDAH

After an HND in graphic design and a year studying visual communication in Leeds, Elise arrived in third year to specialize in Event and Experience Design. She is excited by immersive environment and interactive design; but her strong design back- Experience Design ground and broad cultural experience allow her to be creative in every subject: from stage design to - Event Design branding. In the future, she aims to apply her crea- Branding tivity in the experiential marketing industry. - Creative thinking To summarise her state of mind, Elise always re- Visual Communi- fers to L. Gillick who said: "My work is like the light in the fridge. It only works when there are people cation to open the fridge door." Website : www.eliseberdah.com Instagram : eliseberdah_designs Linkedin : /elise-berdah Kirkgate Market's Mural - Leeds


Site-specific interactive installation - Rochester Guildhall Museum

Set Design - Blood Brothers, the Musical


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CHI DINH Chi Dinh is an Event and Experience designer from Vietnam. She is an enthusiastic and creative thinker, able to deliver innovative ideas with a broad vision. Chi is highly motivated and able to take the initiative.

- Photoshop - Illustrator - InDesign - Adobe Premiere - Sketch up (intermediate)

Chi is familiar with Adobe Creative Suite, especially with Photoshop and After Effects. She has done a number of video mapping installation in the past and received a lot of compliments from professionals. Chi is interested in the media and the fashion/beauty industry. She would like to extend her creativity through working in a variety of media. Email: chidinh312@gmail.com Web: chidinhlinh.wixsite.com/portfolio

Stage/ theatre design for project pitch ( A Midsummer Night's Dream)


Video mapping performance

Design work for video mapping installation

Hannah Wild ’s album photoshoot ( makeup and photo retouch)


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- Time management - Creativity - Thinking outside the box - Efficiency - Organization & planning

D.I.V.I.D.E

SAVANNAH GIORGI Savannah Giorgi combines elements from arts and digital tools to create works that find the right balance between tradition and innovation. The process of developing concepts that will mark audience members is what she is particularly interested in. Savannah’s passionate approach is what creates a strong sense of authenticity in her work, using digital media and tools such as video and audio editing, photography, lm, light arrangements and many others. She values the benets of working in a team as her ideas generally come from daily interactions with people. The steps that turn an idea into something concrete is what provides her with the drive to perfect her work. This thoroughness is applied from basic research to model making. Her ambition is to work in events linked with music in order to have a positive emotional impact on people. Savannah intends to sharpen her vision through different experiences, with the hope of eventually starting her own events company.

Email : smcgiorgi@live.com Linkedin : Savannah Giorgi


Model


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KYLIE LEE

Kylie is a person who designs with a good mix of creative and logical thinking. She gets inspiration through exploring new places and documenting the beauty of the world with her camera. A lot of Kylie’s work is inspired by the sleek, urban landscape of her home, Hong Kong, and the fast-paced city life. Her interest lies in branding and marke- Photography ting, and making experiences which are phenomenological. She enjoys designing utilizing traditio- Social Media nal hands-on techniques as well as modern digital - Event Managesoftware. She also likes to explore the expension in ment marketing on social media. Canadian graphic designer Robert L. Peters once said, “Design creates - Teamwork culture. Culture shapes values. Values determine - Adobe Illustrator the future.” Kylie believes in the power of events and hopes to create experiences that influence the society. LinkedIn: /kylieleeminjing Email: kylieleeminjing@gmail.com Photographic Research for Final Project in 3rd Year


Graphic Design for 3rd Year Scenography Project

Branded Carnival Truck Design Model

"History, Now" : collage installation pieces - Rochester Guildhall Museum


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- Brand development - Corporate events - Photography - Theatrical Make-up Design - Photoshop

EMILY LLOYD Emily’s interests lie in the branding and visual communication side of Event and Experience Design. Emily enjoys working with specific brands, developing creative ideas and concepts using a combination of different media forms, such as computer software like Photoshop and Sketch-Up, as well as traditional methods such as model-making and photography. Her personal interests in fashion and theatrical make-up design often influence her work, creating visually interesting and innovative outcomes, whilst maintaining her clean and professional style. Emily is very interested in the relationship between the consumer and brand, and how brand experiences can shape and effect contemporary life. She looks forward to working in the corporate side of events, hoping to move into marketing/ branding communications in the future. Email: emilylloyd02@gmail.com

Installations and interventions in the Public Realm - Submersion


Benefit project, realised in the US during her year abroad

Psychogeographic model of the Rochester guildhall museum


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- Design - Dance - Photography - Video Editing - Digital media

GRETA NIKOLAEVA PENCHEVA My aim is to create beauty in life. Being a dancer, photographer and designer are my tools to achieve this. I want to create a kind of art where humanity will understand the simplicity and purity of life on a deeper level. I believe we are all one and while we may not be the same, we are not different. I have experience in a variety of areas within the events industry including acting, photography, dancing, TV production and fashion. I believe that every day you can learn something new and experience a new kind of creativity in the world. Linkedin : greta-pencheva-531389139 Email : gretacreative@mail.bg Website : https://gretadesign.wixsite.com/gretacreative

Greta choreography


Follow the light

Guys around the world


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- Visual communication - Model making - Project management - Brand engagement - Creative concepts

KIRSTEN SHORT Kirsten is interested in brand engagement, production and experiential events. She enjoys creating innovative concepts and bringing them to life. During her degree she completed a year in industry with events staffing and production agency, Hel’s Angels, as part of the live events team. One of her main projects included creating character staff and their costumes for a 5-month campaign with Benefit Cosmetics. Kirsten has gained an understanding of how the industry works and its fast passed nature. She enjoys mood-boarding concepts; venues and costumes whilst using a variety of techniques to communicate ideas such as collaging, model making and sketching. In her final project Kirsten worked with an up and coming brand Hooked, an online footwear company, to produce a pop up event in London. She hopes to continue working with exciting brands in the future. Email: kirstenshort95@gmail.com

Benefit Cosmetics - Costume and Character Design


The Brand Experience 'Minute Maid carnival truck design'

Intervention - Rochester Guildhall Museum


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LEAH STEWART Leah is interested in branding and consumer interaction in her work. She enjoys working alongside clients to achieve the best possible outcome for all stakeholders. Leah has ventured into many different areas throughout her degree including a visual merchandising placement year at L'Oreal, working for Garnier. Although she enjoys the technical side of events and has worked on many festivals, she also enjoys creating 2D visuals such as striking posters and graphics. Leah's passions are within photography, interactive art, video editing and graphic design. She is a creative thinker and produces powerful and effective 2D and 3D designs incorporating models and other 3D techniques. Contact her for more information or check out her social media for more images of her work.

- Visual Merchandising - Design Software Skills - Visual Ideation/ Creativity - Storyboard Creation Email: leah.stewart.95@hotmail.co.uk Linkedin: /leahannestewart - Photography

Website: leahstewart95.wixsite.com/leah

Photography


Project pitch for Jäger-master festival

CD Cover Design

Garnier Ambre Solaire Floor Standing Unit


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- Critical Thinking - Photography - Videography - Illustration - Animation

JAKE THORNTON Jake is incredibly passionate about digital media and graphic design. Before studying Events and Experience Design at the University of Kent, Jake earned multiple qualifications learning Interactive Media and Media Studies in college. Since joining the University of Kent, Jake has developed a wide variety of new skills that have helped him grow as an individual and expand his mind to new ideas and possibilities in the evolving world of creativity. The events that Jake deliver are designed to be tremendously immersive, appealing to his audience with both quirky visuals and captivating soundscapes. Jake hopes to utilise all he has gained from his time in university and use it to continue exploring new opportunities. Email: jakethornton95@gmail.com Linkedin: /jake-thornton

Schweppes Promotional Vehicle Scale Model


Midwinter Festival Posters

Omega Brand Experience Venue Design


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KIRA TISBURY Kira is interested in production, performance and experiential events. She develops her ideas through extensive research and creative playing. Throughout her degree Kira has completed a range of modules that have developed a vast range of skills that endorse her work.

- Photoshop - Textiles - Model Making - Creative Concepts - Visual Communication

Kira enjoys creating responsive pieces, creative concepts, costume making and fabric work. She has also developed a love for digital image creation. As a creative thinker she aims to create pieces that fuel a response from the viewer and encourage conversations and new communities. Email : ktisbury@hotmail.co.uk

Installations and interventions in the public realm


Costume design- Blood Brothers

Scenography - Blood Brothers


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SHUXIN WONG My little partner in crime. I can always count on ShuXin to find creative solutions to professional and personal challenges while having a good laugh. “ – Luisa Armand-Ugon

- Experience Design - Event Planning - Branding - Social Media - Set Design

A mixture of party planner, artist, graphic designer, performer, carpenter, photographer, traveller, makes ShuXin a creative experience designer. Much of her creative thinking is aimed to enhance experiences that contribute to culture and lifestyle. ShuXin enjoys new challenges and would like to discover further on creative business, making extraordinary acts of imagination come to life. Website : www.shuxinwong.com

Immersive Installation @ Rochester Guildhall Museum


'Only some can take the strain' - Costume design

Scenography of "The Mid Summer Night's Dream"


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Thanks to Peter Hatton, Paul Gambrill, Janet Hodgson, Laurie Gilllow, Blanca Regina, Sian Anderson, Phil Marsh, Stacey Cooper, Eleanor Maher, Moses Malekia, Charlie Fleming, Frank Walker, Alex Wilson, Georgia Wright, Catherine Hill, George Morris. Without you, we wouldn’t have been able to achieve so much!

https://www.kent.ac.uk/smfa/eventandexperiencedesign/ School of Music and Fine Art, University of Kent, The Old Surgery, Chatham Historic Dockyard, ME4 4TZ Tel: +44 (0) 1634 888980 Email: MFAreception@kent.ac.uk




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