EAST TEXAS BAPTIST UNIVERSITY
Presents
Black Fridday marks the unofficial start of the holiday shoppinng season. Come Black Friday, shoppers strive to get the lowest prices on gifts for their loved ones. Pagee 2
Friday, November 27, 2020 • S Section C
© M. Roberts Media, 2020
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Longview News-Journal, Friday, November 27, 2020
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The history of
BlackFriday
Black Friday marks the unofficial start of the holiday shopping season. Come Black Friday, shoppers strive to get the lowest prices on gifts for their loved ones. Much of the focus of Black Friday is on finding the best deals, but it can be interesting to take a breath and learn how this phenomenon developed and how it has evolved over the years. ‘Black Friday’
The term ‘black Friday’ was originally associated with gold prices and manipulation on the part of speculators Jay Gould and James Fisk. This scandal occurred in September 1869. Commodity prices plummeted 50 percent as a result, and the term ‘black Friday’ was coined to refer to that drop. The phrase ‘black Friday’ also became famous for all the wrong reasons in 1966. Philadelphia police used it to refer to the Friday traffic jams and crowding in downtown stores from tourists and shoppers who flooded into the city in advance of the Army-Navy football game held the Saturday
BLACK FRIDAY continued page 4
Much of the focus of Black Friday is on finding the best deals, but it can be interesting to take a breath and learn how this phenomenon developed and how it has evolved over the years.
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Longview News-Journal, Friday, November 27, 2020
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Longview News-Journal, Friday, November 27, 2020
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BLACK FRIDAY from page 2 after Thanksgiving each year. Bigger crowds and rowdiness contributed to long hours and stressful shifts for local police. Black Friday reinvented The retail industry started using the term ‘Black Friday’ in the late 1980s. Spin doctors turned previously negative connotations into positive ones by associating the phrase with stores turning a profit and moving accounting ledgers from ‘red to black’ thanks to big year-end sales. Retailers and consumers rallied around low-cost ‘doorbusters’ and other discounted prices. Interestingly enough, according to the National Retail Federation, Black Friday really hasn’t been the most lucrative day for retailers over the years. In fact,
greater profits and larger crowds are often seen on the last Saturday preceeding Christmas. Shopping weekend evolves While Black Friday may have been the catalyst, in recent years shoppers have made the entire weekend of Black Friday a lucrative one for retailers. Many stores now open on Thanksgiving and extend sales through the entire weekend. Small Business Saturday and Sunday promote patronizing mom-and-pop stores. Cyber Monday emerged when online shopping became a popular way to grab deals, and it marks the close of the opening weekend of the holiday shopping season.
EAT. SHOP. PLAY. with us this holiday season FOR MORE INFORMATION PLEASE VISIT LONGVIEWMALL.COM
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Longview News-Journal, Friday, November 27, 2020
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The 12 days of Christmas, also known as the Twelvetide, refers to the festive Christian season that celebrates the Nativity of Jesus. ‘On the first day of Christmas, my true love gave to me, a partridge in a pear tree.’ The familiar lyrics of this tune are sung as part of Christmas caroling and holiday celebrations, reaching a crescendo each time singers belt out ‘five golden rings.’ The song is an English Christmas carol that was written in 1720. While it references plenty of gift-giving, it’s easy to assume the song is about giving Christmas gifts. However, the 12 days in the song actually refer to the birth of Jesus Christ. In fact, the start of these days occurs on December 25 and extends until the evening of January 5th, the day before the Epiphany, known as Twelfth Night.
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Each day corresponds to a remembrance of different religious events or people. Christmas celebrants can celebrate well into the new year. Commemorating the 12 days of Christmas can include small festivities from December 25 to January 5. On Twelfth Night, historically known for parties, modern-day fanfare can mark the culmination of the Christmas season, with the last of giftgiving occurring on the Epiphany. Gifting, hosting friends and family, attending religious services, participating in charitable events, or opening one’s home to neighbors and those who can use some companionship are all ways to make the 12 days of Christmas more special.
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Longview News-Journal, Friday, November 27, 2020
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How being an early bird can benefit
HolidayShoppers
Come the end of the often hectic holiday shopping season, many people resolve to begin shopping earlier in the following year. While such resolutions can be hard to keep, shoppers would be wise to consider the myriad ways they can benefit by starting their holiday shopping earlier than they’re typically accustomed to doing.
Deals The more time shoppers give themselves to find gifts for their loved ones, the more time they have to comparison shop and find the best deals. Retailers often offer steep discounts during the holiday season, but such deals may pale in comparison to those that can be had throughout the rest of the year. Holiday shoppers who begin shopping early can always skip buying in late summer or autumn if they think better deals can be had once the holiday season begins.
substantial amounts of money as a result. In addition, shoppers who start early won’t have to worry about items failing to arrive on time, a common source of stress for last-minute holiday shoppers.
Time Shoppers can save more than money by starting their holiday shopping in advance of the holiday season. In spite of the popularity of online shopping, many people still visit traditional brick and mortar retailers to do their present buying. Such stores can be overwhelmed with shoppers between Thanksgiving and Christmas, leading to long lines and lengthy searches for parking. Shoppers are far less likely to encounter big crowds and crowded parking lots if they get their shopping done before the dawn of the holiday season, saving themselves substantial amounts of time as a result.
. . . shoppers would be wise to consider the myriad ways they can benefit by starting their holiday shopping earlier than they’re typically accustomed to doing.
Shipping By shopping early, shoppers can choose the least expensive shipping option offered by online retailers, potentially saving
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Longview News-Journal, Friday, November 27, 2020
THERE IS NO SUBSTITUTE FOR A CAMPUS VISIT
Sign-up now for an in-person experience during one of our 2021 Campus Tour Dates:
PREVIEW DAY Monday, January 25 Monday, February 15 TIGER DAY Saturday, March 27
Tour ETBU’s beautiful campus Meet current students Hear from faculty and staff Learn what it means to be a servant leader
At ETBU, you’re not only getting a great education, but you are becoming a part of a family that helps you understand who Christ is, and cares about you as an individual.”
ROLANDO REYES
Senior Religion Major
FIND MORE INFORMATION AT WWW.ETBU.EDU/VISIT 903.923.2000 | ADMISSIONS@ETBU.EDU | ONE TIGER DRIVE | MARSHALL, TEXAS 75670
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