Staging Lookbook

CURATING SOUTHERN SANCTUARIES

Home Staging Lookbook

TESTIMONIALS

Dan Doughty is the best of the best. I had a two-million dollar home that was on the market for a year; Dan said he could sell it if I would let him “stage” the home. I did, and we had bidding wars! Dan is honest, hard working and brilliant with real estate! He is just not a realtor, he is a friend for life!

- Donna Wormser

Dan sold my house for top dollar, and went above and beyond to make sure every detail was handled for me. The staging was excellent, and the pictures they took for my listing were amazing! Dan, and his office, were available for every question I had, and I couldn’t be more grateful. He did an outstanding job representing me, and I can wholeheartedly recommend him to anyone looking for a realtor.

- Marie Smith

Top notch. Dan did a tremendous job as the listing agent. I researched and interviewed the top agents in the area. He was the sixth agent that I interviewed, and he impressed from the start. He was professional, personable, and knowledgeable. He staged areas of the house inside and out, he spent multiple hours placing furniture, art, and floral arrangements, rearranging until it looked perfect. He has been gathering home staging items for years, and his clients reap the benefits. These services would cost thousands if you hired a independent staging company. The house went under contract quickly, he communicated well throughout the process and he answers the phone when you call. I have bought and sold multiple homes, I have been an agent, a property manger, and investor. I have dealt with many agents over the years. Dan goes above and beyond like no agent I have ever seen. My house was under $400,000. He had several listings for over $1,000,000 at the same time, but I always felt prioritized. Dan was not my first call, but he was my last.

- A. Smith

“Where others see walls and floors, Dan sees blank canvases waiting to tell a story.”

In the small town of Magnolia, Arkansas, Dan Doughty’s journey began - not just as a real estate professional, but as a storyteller of spaces.

Imagine a childhood painted by hands that knew how to nurture and build: a grandmother who could coax beauty from delicate flower stems, a grandfather whose carpentry spoke a language of precision and dreams. From their hands, Dan learned that every space - like every bloom, like every carefully carved joint - carries a narrative waiting to be understood.

“If you continue to make the right choices, you will get the right results.” These words, relayed to him by his grandmother, became Dan’s compass.

Nearly 1,000 homes later, Dan has become more curator than agent, understanding that a home is never just walls and a foundation, but a living, breathing ecosystem of potential. Consistently among the top 5-10% of Realtors across three MLS boards, his true mastery isn’t in numbers, but in connection.

His company, Mountain Lux Real Estate Collective, emerged as a canvas where traditional real estate meets wild creativity. Here, marketing isn’t a strategy; it’s an art form.

But Dan’s artistry extends beyond marketing - it lives in the very transformation of spaces. He approaches home staging as a sacred craft, spending hours meticulously arranging furniture, selecting art, and curating floral compositions that breathe life into empty rooms. His personal collection of staging pieces, gathered over years, allows him to elevate properties without the hefty price tag of professional staging companies. Where others see walls and floors, Dan sees blank canvases waiting to tell a story - each carefully placed pillow, each strategically positioned vase a whisper of potential, inviting buyers to imagine their own narratives unfolding within these spaces.

When the workday fades, you’ll find Dan in Glenville with his partner and their fur family - including Patriot, the pit mix who has become the office mascot. Welcome to Dan Doughty’s world - where every property is a passage, every transaction a transformation.