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CREATIVE FACES TO WATCH
April 25, 2021
OMAR ZAIN, 29
RADHI KUNDAN RAUT, 25
Fabio Medeiros, Strategy Director, VMLY&R Commerce: Omar Zain (OZ, for us) is a brilliant and creative mind, who makes every strategy he touches easier, more compelling and interesting. OZ has a natural tendency to think solutions – which, by default, leads to ideas that help brands pivot shoppers’ behaviour in the moments that truly matter for conversion. OZ is a fundamental part of the team, supporting all functions with real-time insight generation and a qualified data-driven point of view on all things advertising and commerce.
Michel Zouein, Regional Executive Creative Director, Delphys ME: Radhi has been on a fast-evolution track in the agency since she started almost three years ago. She is a rising star in the team and a valuable asset for the agency. She can handle projects under minimal supervision, taking the lead and responsibility like a senior would do. She is always eager to take on the next challenge. Even if it is out of her experience zone, she will take it and learn from it to keep on improving.
Strategist, VMLY&R Commerce
Creative Lead, Delphys ME
RUTH NEWMAN, 26
Associate Creative Producer, Jack Morton Worldwide Rebecca Amey, Managing Director MENA, SVP, Jack Morton Worldwide: Ruth has cut her teeth all over the region, delivering projects across Dubai, Abu Dhabi, Riyadh and Jeddah. She has shown amazing flexibility and resilience across multiple projects, showcasing her creative production flair to the fullest. A fierce advocate for social justice and a better future, bringing her authentic self to every project, ensuring that we deliver our best, making everyone feel included and engaged. Never giving up when facing adversity, driving projects to uncompromising success, with rave client feedback every time. A wonderful human being, inspiring us to be better and kinder to each other and ourselves every day.
PURVI RAJESH
ROMY KHALIFE, 25
Senior Account Executive, M&C Saatchi, UAE Deven Uchil, Account Director – Team Lead, M&C Saatchi, UAE: Purvi is a force to be reckoned with when it comes to her ability to manage the agency’s largest client, handle multiple projects and remain calm under pressure. She is creative, has bags of enthusiasm and is willing to do whatever it takes to deliver. No matter what time of day or night, I know that I can rely on Purvi to support the team to get the work done, faultlessly and on time. It’s inspiring to have such a strong, talented female not only leading a client but pushing herself to constantly learn and evolve.
Account Manager, VMLY&R Commerce Gregory Mardikian, Business Director, VMLY&R Commerce: Romy has been navigating the challenges of dark marketing communication since her first day in advertising. While most people join the industry for the flash and the fame, she is committed to real work that drives results. Since she’s been with us at Geometry, she has helped our clients who operate in restricted categories to find meaningful methods of engagement.
REYNALD PANER
Designer, House of Comms Tom Williams, Creative Director, House of Comms: Reynald is the epitome of raw creative talent with an innate eye for design. His mildmannered demeanour masks an implicit drive to build upon his skills and an unquenchable thirst to develop his technical and artistic prowess. I have worked with dozens of creatives at all levels, and I have not seen anyone exhibit half the amount of potential Rey has demonstrated in just 12 months. We will watch his career with great interest, and it has been a privilege to be there at the start of his creative journey, given the heights he will undoubtedly rise to.