Southbay May/June 2018

Page 128

spa, beauty & fitness

Shift Athletic Performance South Bay Ryan Cadaret & Kimberly Colletti Owners 213 South Pacific Coast Hwy. Redondo Beach 310-372-9555 310-913-0596 shiftapsouthbay.com

“Whether the goal is to be a world-class athlete or just to live a healthier lifestyle, changing lives is what drives us at Shift.”

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hift Athletic Performance South Bay is a specialized, sports-specific strength and conditioning facility. Owners Ryan Cadaret and Kimberly Colletti and their team offer customized personal and group training classes to student and professional athletes, as well as adults who want to lead a healthy lifestyle. Ryan has worked in the fitness industry for 15 years and has trained athletes for the last 12 years. He has a master’s degree in kinesiology and is a certified strength conditioning specialist. He is a former MLB strength coach and is currently an MLB strength coordinator. Kimberly is the owner of KCM Interiors, a design firm she established nearly 20 years ago. She opened a South Bay showroom in 2016. Shift Athletic Performance is Ryan and Kimberly’s first brick-and-mortar facility. What makes your studio stand out? “Our classes and services are taught by qualified and certified trainers with sports and nutrition backgrounds. We are in the heart of Redondo Beach, two blocks from the beach, with great parking. We specialize in training student athletes. There are no gyms around that cater to the young athlete striving to take their sport beyond high school. We follow them through high school, college and continue to work with them into their pro careers. Ryan has more than 100 commitments of student athletes he has mentored and trained over the past few years.” How do you target clients’ specific needs? “We administer a comprehensive evaluation that includes all functional testing as well as flexibility testing. The sport, position and athletic goals are used to determine the customized program for each athlete.”

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What is the most effective way for a client to see fast results? “It is important after the assessment to set a plan with goals that are attainable in a realistic time frame. Daily actions requiring exercises and a healthy eating plan as well as a good mental attitude are imperative. Our goal is not about fast; it is developing a healthy life plan.” What advice would you offer a potential client who dislikes exercise? “Sometimes the things we ‘think’ we dislike become the things we love. Exercise isn’t comfortable, and even athletes don’t like exercising all the time. We have graphics on our wall that say, ‘Today I will do what others won’t … so tomorrow I can do what others can’t.’ It is a mindset.” Why did you choose to open your business in the South Bay? “We live in the South Bay, and we love this community. Kimberly’s design studio, KCM Interiors, is only five blocks away from Shift. It is ideal. We could not be happier. She created the interiors of Shift to have a great energy. Everyone who walks in is blown away!” How important is it for clients to have a master plan for beauty and fitness? “Without a master plan there is not a process, and without a process there are no goals.” How do you enhance a client’s comfort while in your care? “We constantly monitor them during their workouts and ask questions to ensure proper training is being implemented. Good trainers are able to evaluate and adjust on the spot as needed with each client.”

What’s most rewarding about your work? “It’s about changing lives. Whether the goal is to be a world-class athlete or just to live a healthier lifestyle, changing lives is what drives us at Shift. That is what we are passionate about.”

How do you invest in staff training? “All trainers are constantly keeping up on their CEDs and take different courses that are taught by professionals in their field. Continuing to educate themselves and expand their abilities will help our trainers reach a wide spectrum of clients.”

In what ways do you customize your services depending on a client’s needs? “Ryan personally oversees each program and outlines them to each athlete’s sport and playing position. You may have eight kids in a group class. Some might be doing the same exercises; however, many will be doing their own individualized program based on their specific needs.”

What is your most popular class? “Everyone seems to love our group strength training HIIT class. It is a full-body strengthand cardio-driven workout that will leave you sweating and knowing that you gave it your all. Calories will be burned and confidence will soar. The recovery and mobility stretches that follow the workouts will be your body’s reward for a job well deserved.”

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Southbay May/June 2018 by Moon Tide Media - Issuu