MAKE SURE YOU COMPREHEND YOUR MISSION STATEMENT

It’s important to keep your mission statement upto-date, regardless of how long your business has been around. If you find it difficult to describe your mission, chances are good that your customers would also have trouble doing so.

That’s definitely not something you want! Keeping regular touchpoints with your mission statement will ensure that it accurately reflects your organization – now and in the future. Define and finalize your mission statement before you even start discussing color schemes, fonts, or website designs. This will help to ensure that your organizational vision is aligned with what you ’ re trying to achieve