hot sellers
MAXIMUM RETURNS
Keith McCumber sells the Match amplifiers by hyping their many applications while Graeme Wyatt tells customers how DD Audio speakers outperform other speakers for half the price.
Sony MEX-XB100BT CD Receiver with BLUETOOTH® Wireless Technology
Submitted by: Mark Kievit, Jr., Car Tune Automotive & Sound, Inc., Holiday, Fla. Main Selling Features: “Safety! Also, Bluetooth, handsfree calling, onscreen controls for music, phonebook, etc.” Primary Objection: Price, additional parts required How to Overcome: “We have to sometimes include the additional wiring/fuse holder required for the install. It helps seal the deal in most cases.”
Match PP 82DSP 8-channel Plug & Play Amplifier
Submitted by: Keith McCumber, SoundsGood Auto, Coquitlam, B.C. Main Selling Features: “It works in so many applications. It’s compact, with loads of power and can tailor the sound in most cars all by itself, but we can also add a subwoofer amplifier for even more quality output.” Primary Objection: Price, size, color, style and compatibility How to Overcome: “Most people remember the EQ from back in the day. This is that, on steroids!”
26 Mobile Electronics October 2017