ALADN 2019 Louisville Program

Unbridled Spirit in Support of Libraries

ALADN Louisville

The

SUNDAY MAY 19th

7:00AM Registration Opens

Winner’s Circle

8:15 – 9:15AM Breakfast and Networking Secretariat A/B

9:15 – 9:30AM Welcome, Introductions, and Housekeeping Citation A/B

9:30AM – 4:15PM Pre-Conference Sessions Citation A/B

4:15 – 4:30PM Pre-Conference Closing Remarks Citation A/B

5:30 – 7:00PM Welcome Reception The Brown Roof Garden

7:00PM Dean's Dinner Eddie Merlot's

MONDAY MAY 20th

7:00AM – 5:00PM Registration Crystal Ballroom Mezzanine

7:30 – 8:45AM Breakfast Bluegrass Room

8:45 – 9:00AM Opening Remarks Crystal Ballroom

9:00 – 10:15AM Opening Keynote Crystal Ballroom

10:15 – 10:30AM Break Crystal Ballroom Foyer

10:30 – 11:45AM Concurrent Sessions A Various Locations

11:45AM – 1:00PM Lunch Bluegrass Room

1:00 – 2:15PM Concurrent Sessions B Various Locations

2:30 – 3:45PM Concurrent Sessions C Various Locations

3:45 – 4:00PM Break Crystal Ballroom Foyer

4:00 – 5:15PM Concurrent Sessions D Various Locations

TUESDAY MAY 21st

7:30 – 8:30AM Breakfast Bluegrass Room

8:45 – 9:05AM Opening Remarks and Awards Crystal Ballroom

9:05 – 10:15AM Concurrent Sessions A Various Locations

10:15 – 10:30AM Break Crystal Ballroom Foyer

10:30 – 11:45AM Concurrent Sessions B Various Locations

11:45AM – 1:30PM Lunch Bluegrass Room

1:30 – 3:00PM General Session Crystal Ballroom

3:00 – 3:15PM Break Crystal Ballroom Foyer

3:15 – 4:30PM Concurrent Sessions C Various Locations

SCHEDULE AT-A-GLANCE

Monday Networking Events (requires ticket)

Ohio River Cruise

Buses will be waiting at the side entrance to The Brown on Broadway (south side), under the canopy. Please be sure to arrive by 6:00PM.

Bourbon & Brews Mini Tour

Please assemble for Bourbon and Brews Mini Tour at 4:45PM in First Floor Lobby of The Brown.

Local Attractions (on your own)

Visit gotolouisville.com/things-to-do/attractions to find more local attractions.

Tuesday Networking Event

ALADN Gala

Buses for The Gala begin leaving at 5:45PM from the side entrance to The Brown on Broadway (south side), under the canopy.

Bring along a guest to the Kentucky Derby Museum. Ticket includes transportation from The Brown Hotel, walking tour of Churchill Downs, dinner, full access to the museum exhibits, and entertainment. The Kentucky Derby Museum is an American Thoroughbred horse racing museum located on the grounds of Churchill Downs in Louisville, Kentucky dedicated to preserving the history of the Kentucky Derby.

Guest tickets are available at the Conference Registration Desk.

Louisville Slugger Field

Muhammad Ali Center

Louisville Slugger Museum & Factory

First Floor

Citation A Citation B

Winner’s Circle (Foyer)

Secretariat A Secretariat B

Broadway C

Women’s Restroom Men’s Restroom

Crystal Ballroom

South Alcove (Foyer)

Coatroom

Ballroom Foyer

Ballroom Foyer Louis XVI J. Graham Brown

Mezzanine Promenade

Open To Lobby Below

Broadway B Broadway A Louisville Kentucky Board Room

Gallery Gallery Foyer Gallery Board Room

7:00AM

Registration Opens

Winner’s Circle

8:15 – 9:15AM Breakfast & Networking Secretariat B

9:15 – 9:30AM Welcome, Introductions, Citation A-B and Housekeeping

9:30 – 10:30AM

Pre-Conference Session A

..............................................................................................................

Citation A/B

Academic Libraries 101

Carrie Cooper | Dean, College of William and Mary Libraries

Learn about the basics of how librarians work at an academic library and how library organizational structures may change (or remain the same) from one institution to the next.

10:30 – 10:45AM Break Secretariat B

10:45 – 11:45AM

SUNDAY MAY 19th PRE-CONFERENCE SCHEDULE

Pre-Conference Session B ..............................................................................................................

Citation A/B

Stewardship Basics – Panel Discussion

Laurel Lamb | Assistant Director of Development, UNLV

Sonia Lee | Associate Director for Development, Stanford Libraries

Joe Mocnik | Dean, North Dakota State University Libraries

Ceci Riecker | Director of Development, Bentley Historical Library, University of Michigan

Thanking donors appropriately can be a daunting task! Hear from different institutions about creative ways to say Thank You and turn that stewarded donor back into an active one.

11:45AM – 1:00PM

Lunch and Discussion Secretariat A-B

1:00 – 2:00PM

Pre-Conference Session C

..............................................................................................................

Citation A/B

Academic Fundraising 101

Karlene Jennings | Executive Director of Development, UNC Greensboro

Learn about the basics of fundraising in a higher-education environment, including basic terminology, the life cycle of a gift, and how fundraising might be different for academic libraries.

2:00 – 3:00PM

Pre-Conference Session D

Citation A/B

Event Planning – Panel Discussion

Robin Monteith | Director of Development, University of Nevada, Reno Essraa Nawar | Development Librarian, Leathery Libraries, Chapman University

Patricia Odle | Program Manager, Communications and Donor Relations, ASU Library Benoit Sabourin | Director for Development for the University Library, Georgia State University

Hear from multiple institutions about successful events that have raised money, engaged donors, and highlighted library materials and resources

3:00 – 3:15PM

Break Secretariat B

3:15 – 4:15PM

Citation A/B

Marketing and Communication Planning

Carolyn Dowd | Senior Communications Coordinator, University of Louisville

In this final Pre-Conference session, learn about effective communication and marketing for libraries and how it can enhance visibility not only to donors, but also to campus partners.

4:15 – 4:30PM

Pre-Conference Closing Remarks

5:30 – 7:00PM Welcome Reception

Rooftop Garden (16th Floor)

7:00PM Dean's Dinner Eddie Merlot's (by invitation only)

MONDAY MAY 20th

7:00AM

Registration Crystal Ballroom Mezzanine

8:00 – 5:30PM

Marketplace

Broadway A/B/C

9:00 – 10:15AM

Opening Keynote

Crystal Ballroom

7:30 – 8:45AM

Breakfast

Bluegrass Room

8:45 – 9:00AM

Opening Remarks

Crystal Ballroom

Creating an Authentic Culture of Philanthropy from the Inside Out

Traci Simonsen -- Executive Director of Major Gifts for the Children’s Hospital Foundation and the Norton Healthcare Foundation

Now, more than ever, our donors are longing for genuineness and transparency. The true gift we can give to those invested in our organization is creating an authentic culture of philanthropy. This culture shift starts from within, of course, and culture is what we need to change to internally and positively effect what is happening around us. This way of thinking is simple, intentional, and bold. It requires a great amount of trust among team members, encourages mistakes, and makes gratitude a priority. This presentation will provide steps to implement authentic changes while carrying on with daily operations and meeting fundraising demands, regardless of your position in the organization.

Traci Simonsen

Traci Simonsen, LCSW, is the Executive Director of Major Gifts for the Children’s Hospital Foundation and the Norton Healthcare Foundation. In that role, she leads the Major Giving initiatives, Planned Giving, and Grant Writing team. These foundations support the needs of Norton’s Children’s Hospital and the adult-service hospitals of Norton Healthcare which generates more than $18 million in support of Norton Healthcare’s mission annually.

Prior to joining Norton Healthcare, Simonsen served as Vice President for Development at the Kentucky Center for the Arts and successfully led a team that raised $10.5 million in five years.

She holds a bachelor’s degree in Marketing from the University of Hawaii and a master’s degree in Social Work from the University of Louisville. She is a Licensed Clinical Social Worker and certified Dale Carnegie Instructor. Traci currently serves on two local community nonprofit boards. She has received numerous awards, including the Frank Penick Founders Award, the Bertha Capen Award for Social Consciousness, the Women’s Business Professional Award, and the Presentation Academy Tower Award.

Traci is a wife and mother of three sons and two large rescue dogs. She plays basketball on Sundays, works out most days, always has a new book to read, secretly collects stamps, and loves having spontaneous dinner parties.

10:15 – 10:30AM Break

Crystal Ballroom Foyer

10:30 – 11:45AM

Concurrent Sessions A ..............................................................................................................

Crystal Ballroom

Moving the Needle: Strategies for Negotiating Library Renovation

Sarah Chambers | Colorado School

of Mines

Carol Smith | Colorado School of Mines

Prior to fundraising for a library renovation or expansion, stakeholders must first collectively agree on the scope and cost of the prospective capital project. Doing so requires effective relationship building and awareness raising of the value, role, and ROI of libraries. As a case study, attendees will consider strategies employed at the Colorado School of Mines to navigate shared governance channels and advocate for a full vs. a partial library renovation. Successes, challenges, and best practices learned will be shared. Attendees across all library types will be encouraged to share their own experiences advocating for an appropriate library renovation scope.

Citation A/B

A Whole New World: Celebrating 50 years of the Smithsonian Libraries

Allie Swislocki | Smithsonian

Libraries

Gabriella Kahn | Smithsonian Libraries

The Smithsonian Libraries celebrated their 50th anniversary as a unified system in 2018. Throughout the year, they hosted open houses at all twenty-one branches, offered at least one public program every month, invited past staff, volunteers, and supporters to celebrate with current employees at a “homecoming event,” connected with new supporters across the country, and hosted two separate VIP events, celebrating David Baldacci and Ken Burns, respectively. They created a new donor society, opened two new exhibits, and expanded current programs and offerings. They did all of this with a team of two. Here they present their successes and failures, trials and triumphs, what they cannot wait to recreate and what they hope to never do again.

11:45AM – 1:00PM

Lunch and Mentorship Networking

Bluegrass Room

If you have been paired with a Mentor, this would be a great time to meet up and enjoy lunch together. Mentor tables will be marked to make it easier for you to find each other. Everyone else is invited to sit anywhere, or choose a Mentor table and do a little mentoring yourself.

1:00 – 2:15PM

Concurrent Sessions B

Citation A/B

Moving

Pictures: Video Storytelling, Social Media Strategy and Digital Analytics for an Online Day of Giving

Nick Kneer | Miami University Libraries, Oxford, Ohio

This presentation will be a case study of the strategizing, content development, publishing plan, analytics review, and debriefing insights from Miami University Libraries’ participation in Miami University Alumni Association’s #MoveInMiami, an online day of giving designed to give divisions and organizations on campus an opportunity to fundraise for selected projects and funds. The presentation will cover the planning process for identifying ways of making the case through storytelling, creating the video content, planning the release dates and times, building in methods of tracking engagement, posting strategy the day of, and then reviewing the collected analytics for insights on improving for the next year.

Crystal Ballroom

Tips for Building Successful Partnerships Between Libraries and Corporate Donors

Leia Droll | North Carolina State University Libraries

Over the last two years, the NC State University Libraries have successfully built new partnerships with many new corporations and corporate foundations, ranging from $5,000 to $500,000, by drawing on their contributions to student success, affordability, and workforce development. This presentation will provide an overview, including tips and sample language, of key gifts that have provided transformative resources for programming, services, learning spaces, and technology.

2:30 – 3:45PM

Concurrent Sessions C

Crystal Ballroom

Moving the Horse Before the Cart: Aligning Fundraising with Academic Library Trends

Michael A. Crumpton | University of North Carolina at Greensboro

Joyce Garczynski | Towson University

Georgette Hunefeld | University of the Pacific

Karlene Noel Jennings | UNC Greensboro

Academic libraries undergo change at an almost constant rate, yet the effect of change can differ across various institutions. As technological and educational environments evolve, the impact on advancement activities can be overlooked if not kept in consideration as it relates to engaging donor investment. Strategically, these opportunities for the organization may be hidden from stakeholders as “traditional” or “legacy” options. The panel will explore six of these broader academic library trends and lead discussion regarding impact to donors, potential modification to fundraising strategies, and challenges to library administrators. This panel of senior library and advancement leaders will provide strategies, examples, and concepts for recognizing these trends as well as modifying and aligning your library’s institutional advancement efforts.

Citation A/B

Facing Your Challenges, Finding the Finish Line

Join your colleagues to network and discuss your most pressing issue or interesting challenge. The room will be stocked paper, easels, and white boards that you can use to be creative and express your ideas. There will be a spot near the Registration Desk to write your question or challenge ahead of time, then these will be moved into the room for further discussion at this session. We hope you will take advantage of this open time to share your thoughts with others.

Sessions D

Citation A/B

JSTOR and Alumni Access

Jason Phillips | ITHAKA

Building relationships with alumni using their connection with the library is often an overlooked opportunity, and can aid in other types of outreach efforts to alumni such as developing opportunities for support, maintaining active engagement with alumni, and continuing to serve this important community even after their graduation. To assist participating libraries in their efforts to build and maintain relationships with their alumni, JSTOR launched an Alumni Access Initiative in 2009. This presentation will describe JSTOR’s experience working with libraries to develop a closer link with alumni through providing access to JSTOR to this important constituency after their graduation.

Crystal Ballroom

Surviving an Anniversary: How Not To Go crazy Fundraising for Digitization and Documentaries

Bruce Hallmark | Colorado State University

The role academic libraries play in celebrating significant college or university anniversaries varies widely. With Colorado State University’s 150th anniversary approaching in 2020, Morgan Library has undertaken a massive preservation project to digitize aging film and video necessary to create a documentary film commemorating the sesquicentennial. Fundraising for those endeavors involves the President’s Office and the politics of working with the University’s largest donors. Leveraging a high-profile occasion for the library’s benefit requires navigating bureaucracy and technology, managing expectations, coordinating promotions, and balancing urgent initiatives with ongoing development efforts.

Monday Networking Events

See page 4. (Requires ticket)

TUESDAY MAY 21st

7:30 – 8:30AM Breakfast Bluegrass Room

8:45 – 9:05AM

CONFERENCE SCHEDULE

8:00 – 3:30PM

Marketplace Broadway A/B/C

Opening Remarks and Awards

Crystal Ballroom

9:05 – 10:15AM

Concurrent Sessions A

..............................................................................................................

Crystal Ballroom

Celebrating Our Donors and Showcasing Our Collections: Making an Annual Gala a Signature Event

Jason Lowery | Emory University

Erin Horeni-Ogle | Emory University

While signature special events can be labor intensive, they can also be a key touch point for major donors and instrumental in introducing new supporters to your library. Emory University’s “12th Night Revel” is entering its 20th year. In this session, participants will learn the best practices for highlighting special collections, engaging key donors, and event promotion. The speakers will also explore how focusing on student involvement and added benefits for guests contribute to a successful event.

Citation A/B

Research and Trends in Development

Tina Bernot | Murray State University

Keeping current with overall trends in development is important for the success of your library fundraising efforts. This presentation will highlight performance metrics and indicators from a variety of sources as well as offer news and updates in the field pertaining to fundraising in higher education. The session will provide fuel for innovation and the latest enhancements to best practices in annual, major, and planned giving strategies based upon current research and institutional examples.

10:15 – 10:30AM

Break

Crystal Ballroom Foyer

Concurrent Sessions B

Citation A/B

$1,000:

A Grand Plan to Connect Libraries With the Campus Research Community Through Open Access

Ashley Ireland | Murray State University

With the aid of generous supporters, the Murray State University Libraries developed the Lana Porter Open Access Initiatives Award in 2018. This award seeks to recognize outstanding faculty members who recently published high-quality research in an Open Access outlet. This presentation will discuss the many benefits of creating such an award. Beneficiaries for the award have included the library, campus faculty members, the host institution, the wider research community, and the award benefactor. Practical details will be enumerated explaining and why they work for the library.

Crystal Ballroom

Twenty

Things: Archives and Development in Collaboration

Kim D. Fill | UMass Amherst

Caroline J. White | UMass Amherst

Decades and Dollars: Leveraging Library Milestones to Inspire Future Giving

LeAnn Meyer | University of Kansas

Christy McWard | University of Kansas

Leah Hallstrom | University of Kansas

Special collections librarians and archivists are committed to caring for their unique collections and making them accessible to users. Library development staff are equally dedicated to the library and its collections and services. Both may play roles in fostering relationships with donors and bringing in donations—but how and when do they need to really work together, and do so effectively? Kim Fill and Caroline White have been colleagues for nearly seven years, and even they are not entirely sure what each other does! With a light touch and a serious intent, each will share five things they want the other to know about what they do and five questions they have for the other department. Such issues as collecting policies and goals, what makes a collection “valuable,” working with “small” donors for big returns, balancing the goals and directives of the library with those of central advancement, and taking the long view will be covered.

Commemorating a landmark anniversary for your organization can seem like a daunting task! In a time when budgets are tight, resources are scarce and your plate is piled high, a celebratory year could be a tipping point— emphasis on could be

Recognizing anniversaries in libraries is not a new concept—they are like birthdays—we all have them. A wellplanned approach to a monumental year can result in trust and support by highlighting decades of accomplishments while cultivating interest in future giving.

11:45AM – 1:30PM

Lunch and Topic Discussions Bluegrass Room

During lunch there will be several discussion tables designated around specific themes. Discussion leaders will create an inclusive, informal atmosphere where everyone can learn and share. Look for tables labeled with the following topics:

Section 1: First year experiences in library development led by Benoit Sabourin – NC State.

Section 2: Turning book gifts into monetary gifts led by Michele Ramsdell – University of Central Oklahoma.

Section 3: Bringing your unique qualities and diverse background to librarianship and development led by Essraa Nawar – Chapman University.

1:30 – 3:00PM

General Session ..............................................................................................................

Crystal Ballroom The Network Changes Everything

Rachel Frick | Executive Director, OCLC Research Library Partnership

We have been saying this for over ten years now, but how has it really changed the way we work, connect, and collaborate? Rachel Frick, OCLC Research Library Partnership Executive Director, will review trends in libraries relating to the network effect and a strategic outlook regarding academic and research libraries.

3:00 – 3:15PM

Break

Crystal Ballroom Foyer

Concurrent Sessions C

Citation A/B

Into the Great Unknown: Crisis Communication and Fundraising After a Disaster

Lori Goetsch | Kansas State University

Darchelle Martin | Kansas State University

After a fire devastated the main campus library on May 22, 2018, the library is turning misfortune into opportunity. While most libraries plan for years for a full renovation, Kansas State had mere months. Without the insurance settlement finalized, timelines for architectural planning, insurance negotiations, and fundraising have been running simultaneously. As you can imagine, they have had endless challenges to overcome. This presentation will focus on the fundraising and communication strategies. And while this situation is unique, there are takeaways for any library.

Crystal Ballroom

Join the Club: Renewal Appeals for Donor Retention and Transformation

Laurel Lamb | UNLV

Everyone wants to be in an exclusive club! In summer 2017, the University of Nevada, Las Vegas Libraries launched a new library “membership” program in an effort to increase recurring donations to the University Libraries. One year after a donation is made, donors are personally invited to renew their gift to the Libraries. Donor retention and giving, both individually and overall, have increased since the membership program’s inception. This presentation covers the benefits of developing a membership program, the successes of an individual-based renewal appeal plan, and how you can implement your own.

FEATURED SPEAKERS

Traci Simonsen

Traci Simonsen, LCSW, is the Executive Director of Major Gifts for the Children’s Hospital Foundation and the Norton Healthcare Foundation. In that role, she leads the Major Giving initiatives, Planned Giving, and Grant Writing team. These foundations support the needs of Norton’s Children’s Hospital and the adult-service hospitals of Norton Healthcare which generates more than $18 million in support of Norton Healthcare’s mission annually.

Prior to joining Norton Healthcare, Simonsen served as Vice President for Development at the Kentucky Center for the Arts and successfully led a team that raised $10.5 million in five years.

She holds a bachelor’s degree in Marketing from the University of Hawaii and a master’s degree in Social Work from the University of Louisville. She is a Licensed Clinical Social Worker and certified Dale Carnegie Instructor. Traci currently serves on two local community nonprofit boards. She has received numerous awards, including the Frank Penick Founders Award, the Bertha Capen Award for Social Consciousness, the Women’s Business Professional Award, and the Presentation Academy Tower Award.

Traci is a wife and mother of three sons and two large rescue dogs. She plays basketball on Sundays, works out most days, always has a new book to read, secretly collects stamps, and loves having spontaneous dinner parties.

Rachel Frick

Rachel Frick is the Executive Director of the OCLC Research Library Partnership—a transnational collaboration of library professionals who work together to develop network-level solutions. For more than twenty years, Rachel has worked with libraries on a wide array of systemic and strategic initiatives. Rachel earned her MSLS from the University of North Carolina, Chapel Hill.

Her expertise includes improving digital library workflows, leading organizational change, building community, and creatively solving current challenges of the library field with a special interest in how libraries position themselves for the future. She honed her expertise in these and other areas throughout her career, including at notable leadership positions at the Digital Public Library of America (DPLA), the Digital Library Federation (DLF), the Council on Library and Information Resources (CLIR), and the Institute of Museum and Library Services (IMLS). She is a strong believer in the power of librarians to influence change and build stronger, knowledgeable, empowered communities, and is a passionate advocate for open culture and its potential transformative impact on the creative marketplace.

Tina Bernot is Executive Director of Development at Murray State University in Murray, Kentucky. She has twenty-two years of development experience. Tina has a BS in Business Management from Edgewood College in Wisconsin and a MS in Organizational Communication from Murray State where she is also working on her doctorate in Community and P-20 Leadership.

Sarah Chambers is the Library Administration Program Assistant at Colorado School of Mines, currently head of the communications team in the library and advancing development. Having traveled to all seven continents, she is a student of cultures, food, and people. She is passionate about library advancement and assisting patrons.

Carrie Cooper is Dean of University Libraries at the College of William & Mary. Her first library dean appointment was at Eastern Kentucky University where she first learned library development and raised money for The Studio for Academic Creativity-a shared library space that supports the development of research, writing, and oral communication skills. She credits ALADN and Karlene Jennings, a former Director of Development at William & Mary, for her introduction to library fundraising. William & Mary Libraries has raised $19 million in a campaign that began in 2011 and is scheduled to conclude in 2020. Carrie is credited with bringing talented people to both organizations that she has led, and for being attentive to the various ways in which academic libraries support institutional goals. She is a graduate of Florida State University and the University of Southern Mississippi and is currently teaching online for the MSLS program at The University of Kentucky.

Michael A. Crumpton is the Assistant Dean for Administrative Services at the University of North Carolina at Greensboro Libraries. Mike oversees administration of budgets, human resources, and facilities. He is an affiliated faculty member for the Department of Library and Information Studies as well as a certified Senior Human Resources Professional.

Carolyn Dowd joined the University of Louisville Libraries in 2015 as the Senior Communications Coordinator, leading communications efforts for the University’s diverse library system, comprised of Ekstrom Library, Archives and Special Collections, Music, Art, and Kornhauser Health Sciences libraries. Among her accomplishments is a strategic planning initiative which culminated in a five-year Strategic Communications Plan that guides current promotional efforts. She led a branding effort to establish a new visual brand and tagline; she established and now writes and edits a new donor newsletter. Other responsibilities/achievements include social media coordination and policies; design of postcards, brochures, posters, and other marketing communications pieces; videos; numerous promotional and informational articles; internal communication; awards submissions; and contributions to the libraries’ website. Recently, she has been tasked with leading a staff development effort. Her previous experience includes fifteen years as a communications expert within the architectural and engineering industry in the San Francisco Bay Area.

Leia Droll has led the development team for the NC State University Libraries since 2013, and currently manages a staff of three who work to build support for the D. H. Hill, Hunt, and branch Libraries at NC State. She has an extensive background in development and has worked in higher education and arts and cultural institutions.

Kim D. Fill is the Assistant Director of Development and Donor Relations at the UMass Amherst Libraries where she has worked since 2011. In her current role, Kim oversees the donor stewardship program, annual fund, and donor events. Prior to joining the Libraries, Kim held several positions in Institutional Advancement including Communications & Marketing, Alumni Association, and Advancement Administration. Kim is a graduate of UMass Amherst.

Joyce Garczynski is the Assistant University Librarian for Development & Communication at Towson University. In this role, she teaches communication students about the research process, manages library publicity, and oversees library fundraising efforts. Joyce also authored the 2017 book Fundraising: How to Raise Money for Your Library Using Social Media

Lori Goetsch has served as Dean of Kansas State University Libraries since 2004. She has also worked at the University of Maryland, University of Tennessee, Michigan State University, and the University of Illinois at Chicago. Lori served as President of the Association of College and Research Libraries in 2009-10 and has been a member of the board of directors of ACRL, the Greater Western Library Alliance, and the State Library of Kansas.

Bruce Hallmark is the Director of Development for Colorado State University’s Morgan Library. His professional experience includes annual giving, marketing, online business, and technical writing. Bruce has an undergraduate degree in Journalism from the University of Colorado at Boulder and a graduate degree in technical communication from Colorado State University.

Leah Hallstrom is the Communications Coordinator for the University of Kansas Libraries. She creates content for all print and digital publications and manages the libraries’ social media accounts. Leah holds bachelor’s degrees in Communication Studies and Psychology from the University of Kansas.

Erin Horeni-Ogle is the Director of Development for the Emory University Libraries. Prior to this role, she was the Development Director for Libraries at the University of Tennessee, Knoxville for seven years. In total, Erin has more than fifteen years of experience in development, special events, and non-profit management.

Georgette Hunefeld is Executive Director for Principal Giving at University of the Pacific. Currently leading a $10 million library renovation, she has raised more than $25 million. Georgette holds a BA in Environmental Sociology from Northern Illinois University and an MA in Communication from UOP and has presented with NASPA and CASE on Strategic Fundraising.

Ashley Ireland is Dean of Libraries at Murray State University in Murray, Kentucky. She joined the university in 2008 as the Sciences and Agriculture Librarian. She graduated in 2007 with a masters in Library Science from the University of Kentucky.

SPEAKER BIOGRAPHIES

Karlene Noel Jennings is Executive Director of Development at UNC Greensboro University Libraries. Karlene holds a Ph.D. from Iowa State University in Educational Leadership and Policy Studies and an MS in Library and Information Sciences from the University of Tennessee, Knoxville. She holds an M.Ed. in Higher Education Administration and a M. (Cert.) in Museum Administration from the University of South Carolina and a BA in American History from Washington & Lee University. Karlene finds joy in creating strategic philanthropic partnerships between donors and institutions. A passionate advocate regarding the life-changing impact of education and libraries, she is a frequent presenter and author about library advancement topics.

Gabriella Kahn is the Advancement Associate at the Smithsonian Libraries. Gabi wears many hats but focuses on managing events, stewardship, board relations, and gift reporting and processing. She previously worked on strategy and operations on the Smithsonian Campaign team and supported the campaign director, especially with her work to develop various pan-institutional initiatives. At the end of Gabi’s first year at the Smithsonian, she co-founded and currently leads the Smithsonian Network of Emerging Advancement Professionals.

Nick Kneer is the Communications Specialist at Miami University Libraries in Oxford, Ohio. Nick joined the strategic communications team in March of 2018 with a background in nonprofit communications and professional photography. He focuses on telling the University Libraries’ stories through visual and digital media, particularly on social media. He feels finally at home working in libraries, finding kinship with colleagues who are interested in everything, and nothing else. He lives north of Cincinnati, Ohio with his wife, twin son and daughter, and dog.

Laurel Lamb is the Assistant Director of Development for the UNLV University Libraries, where solicitation, stewardship, and donor relations are among her primary responsibilities. She has a masters in Art History from the University of Louisville.

Sonia Lee is the Associate Director for Development at Stanford Libraries where she has worked since 2005. In this role, she oversees the stewardship program, special events, and community engagement projects. In addition, Sonia designs and implements web and e-marketing assets, direct marketing materials, and donor-facing collateral. Sonia’s work in non-profit administration and development began over twenty years ago at the Bibliotheca Alexandrina. She later went on to the Museum of Contemporary Art San Diego, San José Symphony, and Euphrat Museum of Art. She holds degrees in English and Art History from San Diego State University and San José State University.

Jason Lowery is the Assistant Director of Development for Emory Libraries and Alumni Relations. He has been with Emory Libraries for five years. Prior to that, he was the Chairman of Special Events for the Atlanta Chapter of the Human Rights Campaign where he was awarded for the National Special Event of the Year by the organization.

Darchelle Martin leads the Libraries’ Office of Communications and Marketing and oversees strategic communications at Kansas State University Libraries. Prior to joining the University Libraries in 2011, she was the Associate Director of Alumni Programs at the K-State Alumni Association for three years where she specialized in event strategy and alumni relations.

Christy McWard is the Director of Communications and Advancement for the University of Kansas Libraries where she leads internal and external communications as well as development strategy. Her team is responsible for all print and digital publications, graphic design and branding, social media, media relations, and event management for KU Libraries. Christy has fifteen years of experience in higher education marketing management. She earned her masters degree in Journalism/Marketing Communications from the University of Kansas School of Journalism and a bachelor of journalism from the University of Missouri School of Journalism.

LeAnn Meyer is the Assistant Director of Advancement for the University of Kansas Libraries where she assists with the development and implementation of advancement efforts. She is responsible for helping lead a unified engagement approach through annual giving and alumni relations, as well as local and national programming. LeAnn earned a Master of Arts and bachelor’s degrees in Theatre and Business from Kansas State University.

Joe Mocnik serves as the Dean of Libraries at North Dakota State University. He overseas all aspects of the Libraries and is the lead for the University digital scholarship and data services initiatives. He has chaired and served on many advisory boards for academic and public libraries and other related organizations. He earned a doctoral degree in History from Bowling Green State University and masters degree in Library Studies from University College London, London, UK.

Joe served as a Fulbright Scholar in Croatia, was awarded the Distinguished Dissertation Award, and is a recipient of a fellowship from the Woodrow Wilson International Center for Scholars and research grants from the Kennedy, Johnson, and Ford Presidential libraries. He has published articles, encyclopedia articles, book reviews, and presented papers at conferences on library and history research. He is a frequent author and speaker for both library and public audiences on a range of library and history related topics.

Robin Monteith currently serves as the Associate Director of Development for the University Libraries at the University of Nevada, Reno. Robin has spent the majority of her career in marketing and advertising before moving into development five years ago. She has been creating, planning, and executing events for more than twenty-five years and believes strongly in events as a valuable tool to engage, build relationships, and fundraise. She studied Linguistics at UCLA and received her bachelor’s degree in International Marketing from BI University in Oslo, Norway.

Essraa Nawar has been the Development Librarian at the Leathery Libraries at Chapman University in California since 2009. She received her bachelor’s degree in Commerce with an emphasis in Accounting from Alexandria University, Egypt in 2002. She also holds an MBA from the American Management & Business Administration Institute, Cambridge, Massachusetts, a Master of Arts in Organizational Leadership from Brandman University in California and a MLIS from San Jose State University.

Patricia Odle currently serves as the Program Manager in the Communications and Donor Relations department of ASU Library, Arizona State University and is the lead events planner for all ASU Library locations. She is double alumni of Arizona State University with a masters in Higher Education. She is a passionate higher education professional whose mission is to develop, transform, and manage achievements and challenges by establishing relationships through strategic communication, events, philanthropy, and personal contact.

Patricia also currently holds the position of Staff Council President and is lead advocate and fundraiser for the Staff Helping Staff fund. She oversees events for the council with 20-3000 attendees.

Jason Phillips is Director for Institutional Participation and Strategic Partnerships for ITHAKA, a not-for-profit organization that works with the global scholarly community to advance and preserve knowledge and to improve teaching and learning through the use of digital technologies. ITHAKA includes four of the most transformative and widely used services in higher education: JSTOR, Portico, Artstor, and Ithaka S+R. Jason has over twenty years of experience in building and maintaining relationships at the crossroads of technology, learning, and content, and has a professional interest in furthering the principles of teaching and learning. He has worked collaboratively with publishers, libraries, state and international library consortia, foundations, and associations on a global scale to achieve these goals. Jason has spoken at conferences around the world on issues related to scholarly communications, extending access to content important to scholarly work, and the effect of technology on teaching and learning.

Michele Ramsdell currently serves as Assistant Director of Library Advancement and Communications at the University of Central Oklahoma. She has over twenty-five years of experience working in public, school, and academic libraries.

Ceci Riecker is the Director of Development for the Bentley Historical Library at the University of Michigan. In this role, she is responsible for leading the library’s efforts in all fundraising activities including engaging, cultivating, and soliciting library prospects for major gifts, planned gifts, and lead annual gifts. Ceci creates new pathways to traditional library development activities, enhancing the library’s presence in the donor community. Her hallmark is strong donor engagement through collaboration and robust communications. She has more than thirty years of fundraising experience in the healthcare and higher education fields. Ceci holds an A.B. in English from the University of Michigan and a M.S. in Historic Preservation from Eastern Michigan University.

Benoit Sabourin is originally from the south of France, but spent most of his life in Raleigh, North Carolina. He is the Director for Development for the University Library at Georgia State University. After receiving his bachelor’s degree from the University of North Carolina, Greensboro, where he spent four years working in student affairs, Benoit went on to receive his M.Ed. in Higher Education Administration from North Carolina State University. Shortly after his graduation, he began his career in development, as the Development Associate for the Graduate School at NC State. In January 2018, Benoit moved to Atlanta and began working for the University Library at Georgia State.

Carol Smith is the University Librarian of the Colorado School of Mines in Golden. Prior to Mines, she served as Library Director at Adams State University from 2013 to 2016. Carol has served as 2018 President of the Colorado Association of Libraries and 2013 President of the Missouri Library Association.

Allie Swislocki is an Advancement Officer at the Smithsonian Libraries. She has been at the Smithsonian for five years, and at the Libraries for three. During her tenure, she has overseen and grown the annual giving program, managed and expanded Adopt-a-Book, and is working to rebuild the major gifts program following the end of a comprehensive capital campaign. In addition, Allie served as acting Director of Advancement for the better part of two years. Prior to joining the Libraries, Allie managed annual and institutional giving at the Smithsonian’s National Postal Museum and the Corporate Membership Program at the U.S. Capitol Historical Society.

Caroline J. White is Archives and Manuscript Librarian in Special Collections and University Archives at the UMass Amherst Libraries where she has worked since 2012, initially as Kenneth R. Feinberg Archivist. She has held several positions at Mount Holyoke College, including Project Curator of the exhibition The Uncommon Life of Wendy Wasserstein. A child of Louisville, Kentucky, and a graduate of Princeton University where she majored in English, Caroline spent nineteen years as an editor at Penguin Books, before earning her MS from Simmons School of Library and Information Science, concentrating in Archives Management. Now an adjunct instructor in the program, she is also an active member of New England Archivists, serving on the Communications Committee.

CONFERENCE SPONSORS

SAALCK

The State-Assisted Academic Library Council of Kentucky

P O Box 75145 Fort Thomas KY 41075 (12031 Southwick Lane, Cincinnati OH 45241)

SAALCK exists for educational purposes including but not limited to, the promotion of academic library service in Kentucky. Initiating and managing joint cooperative projects among the academic libraries of Kentucky, stimulating the exchange of ideas and information through workshops and events, maintaining a forum for administrative heads of the libraries of Kentucky’s state-based institutions of higher education to meet and discuss problems and policies of mutual interest and concern, and continuous education.

SAALCK Members Throughout Kentucky:

Western Kentucky University

Eastern Kentucky University Kentucky Community & Technical College System Kentucky State University

Morehead State University Murray State University Northern Kentucky University

University of Kentucky University of Louisville

SPECIAL THANKS

THANK YOU!

We would like to thank the lean and talented group of people who helped us make ALADN 2019 great. ALADN is truly a Community and so many people are willing to help, but we don’t have room on this page to thank all of you.

The Committees, Planners, and Designers worked all year to put everything into action. The Coordinator only needed to orchestrate their dedicated work. Special thanks to Tony Hopkins at Spalding University for accepting packages and providing storage space for months in advance of the conference, as well as for his support on local arrangements and being cheerleader. Thanks to the Deans of SAALCK for inviting ALADN to Kentucky and allowing us to just get it done with little interference or distraction this year.

Conference Program Committee

Jenne Klotz, Chair, James Madison University

Ashley Ireland, Murray State University

Marianne Ryan, Loyola University Chicago

Jeff Bullington, Adams State University

Michael Kumler, Miami University (Ohio)

Essraa Nawar, Chapman University

Matt Wyatt, University of Louisville

Sarah Watstein, Seattle University

Tywanda Cuffy, Old Dominion University

Carrie Anderson, James Madison University

Pre-Conference Program Planner

Daniel King, University of Kentucky

Mentoring Committee

Krista Rhodus, Chair, Eastern Kentucky University

Tina Bernot, Murray State University

Georgette Hunefeld, University of the Pacific

Karlene Jennings, UNC Greensboro

Christine Tuveson, Eastern Kentucky University

Off-Site Activities

Laurel Lamb, University of Nevada, Las Vegas

Marketplace

Melanie Brooks, Murray State University

Graphic Designer

Melissa Abney, Eastern Kentucky University

Local Arrangements & Storage

Tony Hopkins, Spalding University

SAALCK Deans

(Hosts for the 2019 ALADN Conference)

Betina Gardner, Eastern Kentucky University

Denise Fritsch, Gateway Community and Technical College

Sheila Stuckey, Kentucky State University

David Gregory, Morehead State University

Ashley Ireland, Murray State University

Robert Zai, Northern Kentucky University

Deirdre Scaggs, University of Kentucky

Robert Fox, University of Louisville

Susann deVries, Western Kentucky University

Pat Farr, Registration Coordinator Anne K. Abate, ALADN 2019 Conference Coordinator

ALADN

SILICON

V ALLEY

HA CKING PHILANTHROPY APRIL 18–21, 2020

Notes:

ALADN Louisville