Adelson-Listing Packet

M ARSHA KOTLYA R ESTATE GROUP

THE MEANING OF HOME

“I AM MOST INSPIRED WHEN I

CONNECT SOMEONE WITH THE IDEAL PROPERTY - SEEING THAT SPARK OF HAPPINESS REMINDS ME DAILY WHY I DO WHAT I DO.”

- MARSHA KOTLYAR LUXURY ESTATES DIRECTOR

WHEN IT COMES TO OUR CLIENTS, WE’RE ALL IN

Marsha Kotlyar Estate Group is recognized as one of Santa Barbara County’s consistently high performing real estate teams. With over $1.7 billion in career sales, they specialize in architecturally significant homes, estates, beach homes, and land parcels.

Currently ranked #1 Small Team in the Unites States amongst all Berkshire Hathaway real estate teams, and #1 Worldwide , Marsha Kotlyar Estate Group takes the stress out of large transactions to produce a seamless process with consistent, reliable results.

Usually, sales volume is the metric we use in real estate, but at the end of the day our clients’ happiness, support, and contentment with how things went is really the true metric.

INTRODUCTION TO MARSHA KOTLYAR

Full-time, results-oriented residential real estate professional with two decades of experience specializing in fine homes, beachfront homes, equestrian property, and estate parcels.

Marsha is a top-selling real estate agent with a reputation for integrity, discretion, and keen negotiating skills, making her one of the most respected names in luxury real estate. With over 20 years of selling local luxury real estate, her extensive knowledge, network, and meticulous attention to detail have resulted in a long list of repeat clients.

You can find her numerous awards on a shelf in the team’s office, but you won’t often hear her talking about them. Combining her passion for architecture and a strong intuition, Marsha honors her role as a client advocate above all else. She delivers strategic advice and skilled negotiation to ensure clients get what they want, whether it is a premium price for the property they are selling or the most advantageous terms on the home they are buying.

Marsha had a knack for exceeding expectations early on, which led her to attend Cal Poly, San Luis Obispo, and the College of Architecture. Her degree and background in City Planning and Real Estate Development give her clientele an added advantage in navigating the complex Santa Barbara County building process. Upon graduation, Marsha entered the industry, where she worked for six years under one of the area’s top real estate agents — a former attorney. From the beginning of her professional journey, she gained exposure to a thorough legal framework with a strong emphasis on work ethic, and this foundation has undeniably played a critical role in her overall success.

She and her husband have two sons and reside in Montecito. When she’s not immersed in work or with her family, Marsha balances her time with a passion for design, architecture, skiing, hiking, and live music. Possessing a generous charitable side, she fervently believes in giving back to the community she has called home for over 35 years. She dedicates her time and resources to non-profit organizations focused on community outreach, environmental sustainability, and the arts. She brings integrity, persistence, and commitment to everything she embraces.

PROVEN SUCCESS

• CHAIRMAN’S CIRCLE DIAMOND AWARD – TOP 1/2 OF 1% AGENTS NATIONWIDE (2017-2023)

• #1 TEAM - BERKSHIRE HATHAWAY SANTA BARBARA COUNTY IN 2023

• #1 BERKSHIRE HATHAWAY SMALL TEAM WORLDWIDE IN 2023

• TOP 5 TEAMS - SANTA BARBARA MLS IN 2017, 2018, 2019, 2020, 2021, 2022, 2023

• TOP 25 BERKSHIRE HATHAWAY SMALL TEAMS NATIONWIDE IN 2020, 2021, 2022, 2023

• TOP 100 BERKSHIRE HATHAWAY AGENTS NATIONWIDE IN 2014-2023

• TOP 50 BERKSHIRE HATHAWAY AGENTS FOR THE GREATER LOS ANGELES COUNTY SINCE 2013

• TOP 100 PRUDENTIAL AGENTS FOR THE GREATER LOS ANGELES COUNTY IN 2011, 2012

• PARTICIPATED IN OVER 500 REAL ESTATE TRANSACTIONS, TOTALING OVER $1.7 BILLION IN SOLD VOLUME

• LOS ANGELES TIMES, REAL ESTATE ALL STARS

A DEDICATED TEAM

We firmly believe in delivering detailed and ethical real estate representation, which has ensured our solid reputation within the community, with past clients, and with our colleagues. Our boutique real estate team consists of three licensed associates, and a marketing director, and support staff collectively representing our clients.

Allie Baxter , Director of Operations and Sales, she facilitates each period of a listing, from the beginning to the sale. Nell Grokenberger , Sales Associate, supports our clients every step of the way and is a fantastic ensuring every need is anticipated. Lilly Dollenmayer , Marketing Director, implements marketing strategies across all platforms. You may ocassionally hear from Maggie Holleran , our Assistant, and Delane Mazaheri , our Transaction Coordinator.

Between our team members and support staff, there is someone available seven days a week to assist and answer any questions as well as field any requests, coordinate inspections, and tend to all associated appointments at each property.

We appreciate the opportunity to meet with you and we are confident that our dedication, expertise, experience, and commitment to being at the forefront of our industry assure you will receive the best possible results. Our combined skill set offers our clients a unique and invaluable advantage in the complex world of real estate sales.

REPUTATION MATTERS

References

Quentin Wahl & Kristin Turner

Eric Forsberg

Mike & Erin Bruce

Lindsay & Laurie Parton

Greg Renfrew & Mark Hancock

Scott & Ashley Harcourt

Stephen & Jann Wetmore

Meichelle Arntz & Jeffrey Lipshitz

Blaine & Valerie Lando

Jethro & Camila Acosta

Rick & Cindy Kushner

Sean & Jennifer Hecht

Susan Budinger

Rita Singer

Andrew & Laurel Beyer

Peter & Madeleine Jacobson

Tim & Monica Babich

Jr McGinnis & Jim Bain

Thomas Lloyd Butler

Blaine & Erin Taylor

Anita Eguchi

Christi Sulzbach

David & Anna Grotenhuis

Robert & Nicole Keller

Andrew Pisker

Seller & Buyer

Seller & Buyer

Seller & Buyer

Seller & Buyer

Seller & Buyer

Seller & Buyer

Buyer

Seller & Buyer

Seller & Buyer

Seller

Seller & Buyer

Seller & Buyer

Seller & Buyer

Seller

CLIENT TESTIMONIALS

“These words don’t do justice for all that you guys did for us. We are grateful: We set out to interview a few real estate agents, and luckily, Marsha and Allie were the first ones we spoke with. A stellar team, we decided to look no further and hired them on the spot. They were patient, professional, and followed through at every step of the way in a timely manner. We were impressed with their unique combination of tenacious work ethic, experience, and approachable demeanor. We would work with them again in a heartbeat. ”

- Jaime & Lourdes B.

“Within two years, Marsha sold two of my houses and helped me find my dream home. Her knowledge, professionalism, responsiveness, and excellent instincts resulted in selling both homes within a couple weeks on the market. Marsha made, what most consider a stressful process, fun, educational and a pleasure. I felt she kept my best interest in sharp focus and is extremely detail oriented which brought me great peace of mind. ”

- Virginia B.

REAL ESTATE BRAND OF THE YEAR

Berksire Hathaway Homeservices was the Real Estate Agency Brand of the Year & Most Trusted Real Estate Brand in the Harris Poll EquiTrend studies of 2014, 2018, and 2020.

With the visibility, respect, and prowess of Berkshire Hathaway, in addition to the instant brand recognition and the hundreds of thousands of dollars in advertising to keep the name top of mind. Marsha and her team combine the power of Berkshire Hathaway and their own in-depth connections and influence of the area to deliver the best service.

“A home is one of the most important assets that most people will ever buy. Homes are also where memories are made and you want to work with someone you can trust.”

- WARREN BUFFET Chairman and CEO, Berkshire Hathaway Inc.

A NETWORK LIKE NO OTHER

Berkshire Hathaway HomeServices has a globally respected reputation, extensive international networking connections, and a sound financial foundation.

Berkshire Hathaway HomeServices conducts vast amounts of business in the most prestigous Southern California communities from San Diego to Santa Barbara.

METIER MAISON REFERRAL NETWORK

The Marsha Kotlyar Estate Group has been hand-selected to represent the Santa Barbara & Montecito Luxury Real Estate Market in the exclusive Métier Maison Referral Network.

This exceptional connection integrates a premier platform linking agents to elite brand partners in travel, fashion, interior design, public relations, and beyond. Métier Maison provides a seamless blend of properties and lifestyles in a competitive market where connections and positioning are paramount. By partnering with experienced agents within this network, we are able to showcase the properties we represent to a broader range of potential clients in the most prominent luxury markets.

LUXURY MARKETS REPRESENTED

Atherton, California

Los Angeles, California

Montecito/Santa Barbara, California

Napa Valley, California

Pebble Beach, California

Rancho Santa Fe, California

San Francisco/ Mill Valley, California

Lake Tahoe, California/ Nevada

Aspen/Vail, Colorado

Greenwich, Connecticut

New Canaan/ Rowayton/ Darien, Connecticut

Miami, Florida

Palm Beach, Florida

Montclair, New Jersey

New York, New York

The Hamptons, New York

Nantucket, Massachusetts

Dallas/ Highland Park, Texas

Jackson Hole, Wyoming Paris, France

Switzerland/ French Alps London, United Kingdom

EXCLUSIVE EXPOSURE TO VOGUE100

VOGUE has been a pioneer of fashion and culture for 130 years, embodying values such as integrity, community, inclusivity, and creativity. In line with these principles, VOGUE100 was created - a membership club that aims to connect extraordinary individuals worldwide. This bespoke community seeks to inspire and energize its members, who share leadership, dynamism, and inquisitiveness traits.

Through our affiliation with VOGUE100, the Marsha Kotlyar Estate Group’s clients gain access to an elite circle of members who own multiple properties worldwide, travel via private jets, and enjoy high fashion straight from the runways. As connoisseurs of exclusivity, real estate, interior design, and fashion, this privileged demographic values VOGUE’s direct access to this group. This network enables us to showcase our properties to this prestigious audience.

WHO SELLS THE MOST HOMES?

SANTA BARBARA MARKET

WHO SELLS THE MOST HOMES?

Who Sells THE MOST HOMES

OUR RECENT LISTING STATISTICS

2024 LISTING STATS

838

Knapp Drive

810 Buena Vista Drive

1520 Roble Drive

3443 Padaro Lane

List Price $18,750,000 Sold Price $18,600,000 Days on Market 14

2957 East Valley Road List Price $17,600,000

Price $16,000,000 Days on Market 49

Park Lane

788 San Ysidro Lane

List Price $10,900,000

Sold Price $12,600,000 Days on Market 3

665 San Ysidro Road

List Price $10,000,000

Sold Price $9,900,000 Days on Market 0

700 East Mountain Drive

List Price $8,995,000

Sold Price $8,500,000 Days on Market 35

1

Miramar Avenue

List Price $8,000,000

Sold Price $8,250,000 Days on Market 0

4410 Via Esperanza

List Price $11,500,000

Sold Price $10,900,000 Days on Market 40

1115

Clover Lane

List Price $9,825,000

Sold Price $9,815,000 Days on Market 15

830 Romero Canyon Road

List Price $7,995,000

Sold Price $8,479,000 Days on Market 19

4178 Cresta Avenue

List Price $8,600,000

Sold Price $8,111,000 Days on Market 134

495 E Mountain Drive

List Price $7,950,000

Sold Price $8,100,000 Days on Market 8

810 Buena Vista Drive

List Price $8,395,000

Sold Price $7,600,000 Days on Market 114

850 San Ysidro Road

List Price $7,595,000

Sold Price $7,250,000 Days on Market 0

502 Picacho Lane

List Price

$7,750,000

Sold Price $6,825,000 Days on Market 119

1220 Franklin Ranch Road

List Price $10,250,000

Sold Price $8,000,000 Days on Market 207

325 San Ysidro Lane

List Price $7,595,000

Sold Price $7,479,270 Days on Market 13

1525 Mimosa Lane

List Price $7,200,000

Sold Price $7,200,000 Days on Market 0

2870 East Valley Road

List Price $6,750,000

Sold Price $6,300,000 Days on Market 109

707 Park Lane

List Price

$6,495,000

Sold Price $6,375,000 Days on Market 120

1121 Las Alturas Road

List Price

$5,995,000

Sold Price $5,575,000 Days on Market 37

1770 Jelinda Drive

List Price

$5,300,000

Sold Price $5,585,000 Days on Market 19

840 Cima Linda Lane

List Price

$5,695,000

Sold Price $5,500,000 Days on Market 21

1123 Glenview Road

List Price $5,995,000

Sold Price $5,900,000 Days on Market 32

166 Butterfly Lane

List Price

$5,995,000

Sold Price $5,700,000 Days on Market 47

145 Olive Mill Lane

List Price

$5,550,000

Sold Price $5,550,000 Days on Market 26

2014 Garden Street

List Price $5,500,000

Sold Price $5,442,000 Days on Market 0

602 Para Grande

List Price $5,425,000

Sold Price $5,425,000 Days on Market 0

3077 Hidden Valley Lane

List Price $5,995,000

Sold Price $5,250,000 Days on Market 1

425

Woodley Road

List Price

$4,800,000

Sold Price $4,840,000 Days on Market 0

841 Cima Linda Lane

List Price

$5,100,000

Sold Price $4,800,000 Days on Market 137

184 Tiburon Bay Lane

List Price $5,500,000

Sold Price $5,400,000 Days on Market 0

770

Via Manana

List Price $5,250,000

Sold Price $4,900,000 Days on Market 9

665 San Ysidro Road

List Price $4,995,000

Sold Price $4,825,000 Days on Market 0

1154 Dulzura Drive

List Price $4,295,000

Sold Price $4,600,000 Days on Market 7

796 Buena Vista Drive

List Price

$4,995,000

Sold Price $4,550,000 Days on Market 35

835 Laguna Street

List Price $4,995,000

Sold Price $4,500,000 Days on Market 30

2650

List Price

$4,900,000

Sold Price $4,500,000 Days on Market 103

1225 Manitou Lane

List Price

$4,500,000

Sold Price $4,400,00 Days on Market 21

1290 Pepper Lane

List Price $4,750,000

Sold Price $4,525,000 Days on Market 120

470 Eastgate Lane

List Price $4,650,000

Sold Price $4,500,000 Days on Market 63

List Price $4,425,000

Sold Price $4,435,000 Days on Market 9

5368 Rincon Beach Park Drive

List Price $4,500,000

Sold Price $4,350,000 Days on Market 28

1480 Mission Canyon Road

Sycamore Canyon Road

2070 East Valley Road

List Price

$4,150,000

Sold Price $4,300,000 Days on Market 15

117 Crestview Lane

List Price

$4,250,000

Sold Price $4,250,000 Days on Market 190

925 El Rancho Road

List Price

$4,150,000

Sold Price $4,200,000 Days on Market 52

660 Ladera Lane

List Price

$4,950,000

Sold Price $4,000,000 Days on Market 109

770 Via Manana

List Price $4,275,000

Sold Price $4,275,000 Days on Market 0

1770 Glen Oaks Drive

List Price $4,495,000

Sold Price $4,250,000 Days on Market 35

645 El Bosque Road

List Price $4,295,000

Sold Price $4,180,000 Days on Market 0

1724 Mira Vista Avenue

List Price $4,000,000

Sold Price $4,000,000 Days on Market 0

2740 Sycamore Canyon Road

List Price

$3,995,000

Sold Price $3,995,000 Days on Market 30

290 Sheffield Drive

List Price $3,995,000

Sold Price $3,900,000 Days on Market 44

3116 Eucalyptus Hill

List Price

$3,895,000

Sold Price $3,895,000 Days on Market 4

5372 Rincon Beach Park Drive

List Price $4,250,000

Sold Price $3,800,000 Days on Market 214

2760 Sycamore Canyon Road

List Price $3,995,000

Sold Price $3,970,000 Days on Market 0

1520 Las Canoas Road

List Price $3,995,000

Sold Price $3,899,000 Days on Market 135

3115

List Price $3,895,000

Sold Price $3,895,000 Days on Market 9

970 Via Fruteria

List Price $3,975,000

Sold Price $3,800,000 Days on Market 0

Calle Noguera

1759 Grand Avenue

List Price

$3,150,000

Sold Price $3,800,000 Days on Market 0

1570 Bolero Drive

List Price $3,895,000

Sold Price $3,700,000 Days on Market 161

219 Toyon Drive

List Price

$3,695,000

Sold Price $3,676,896 Days on Market 16

3018 Paseo Tranquillo

List Price

$3,575,000

Sold Price $3,575,000 Days on Market 9

4066 Sonriente Road

List Price $3,695,000

Sold Price $3,645,000 Days on Market 155

720 Ladera Lane

List Price $3,795,000

Sold Price $3,650,000 Days on Market 169

813 Ashley Road

List Price $3,695,000

Sold Price $3,597,149 Days on Market 37

2556 Whitney Ave

List Price $2,995,000

Sold Price $3,550,000 Days on Market 10

1775 Glen Oaks Drive

List Price

$3,950,000

Sold Price $3,475,000 Days on Market 43

2255 Featherhill Road

List Price $3,695,000

Sold Price $3,435,000 Days on Market 118

1966 East Valley Road

List Price

$3,495,000

Sold Price $3,400,000 Days on Market 40

1704 Paterna Road

List Price

$3,295,000

Sold Price $3,295,000 Days on Market 3

1151 Summit Road

List Price $3,500,000

Sold Price $3,475,000 Days on Market 5

564 Santa Angela Ln

List Price $3,595,000

Sold Price $3,275,000 Days on Market 110

640 Randall Road

List Price $3,395,000

Sold Price $3,395,000 Days on Market 18

1394 School House Road

List Price $2,995,000

Sold Price $3,235,000 Days on Market 7

975 Camino Medio

List Price

$3,345,000

Sold Price $3,200,000 Days on Market 89

653 Romero Canyon Road

List Price $2,895,000

Sold Price $3,000,000 Days on Market 5

1284 Spring Road

List Price

$2,950,000

Sold Price $3,050,000 Days on Market 3

450 Via Dichosa

List Price

$2,895,000

Sold Price $2,900,000 Days on Market 7

2480 Sycamore Canyon

List Price $3,175,000

Sold Price $3,175,000 Days on Market 5

620 Foxen Drive

List Price $2,995,000

Sold Price $3,100,000 Days on Market 0

161 Loureyro Road

List Price $3,295,000

Sold Price $3,025,000 Days on Market 100

1112 Hill Road

List Price $2,895,000

Sold Price $2,850,000 Days on Market 29

8050 Puesta Del Sol

List Price

$3,000,000

Sold Price $2,768,000 Days on Market 130

575 Barker Pass Road

List Price

$2,795,000

Sold Price $2,725,000 Days on Market 145

145 La Vereda Road

List Price

$2,685,000

Sold Price $2,675,000 Days on Market 78

1933 Mission Ridge

List Price

$2,650,000

Sold Price $2,600,000 Days on Market 34

1389 Oak Creek Canyon Road

List Price $2,995,000

Sold Price $2,625,000 Days on Market 118

1512 Mimosa Lane

List Price $2,750,000

Sold Price $2,700,000 Days on Market 83

2070 E. Valley Road

List Price $2,650,000

Sold Price $2,650,000 Days on Market 0

633 Chelham Way

List Price $2,495,000

Sold Price $2,450,000 Days on Market 18

15

Rubio Road

List Price $2,495,000

Sold Price $2,425,000 Days on Market 13

955 Camino Medio

List Price $2,425,000

Sold Price $2,375,000 Days on Market 19

1276

North Ontare Road

List Price $2,395,000

Sold Price $2,295,000 Days on Market 168

226 Ortega Ridge Road

List Price

$2,250,000

Sold Price $2,200,000 Days on Market 20

401 E Pedregosa Street

List Price $2,650,000

Sold Price $2,424,000 Days on Market 130

3811

List Price $2,325,000

Sold Price $2,300,000 Days on Market 0

1123

List Price $2,195,000

Sold Price $2,250,000 Days on Market 11

405

Canon Drive

List Price $2,195,000

Sold Price $2,200,000 Days on Market 112

Camino Viejo Road

White Rose Lane

802 Jimeno Road

List Price $2,195,000

Sold Price $2,195,000 Days on Market 17

521 Toro Canyon Road

List Price

$2,100,000

Sold Price $2,097,540 Days on Market 124

1946 Paquita Drive

List Price

$2,195,000

Sold Price $2,052,000 Days on Market 5

1521 Olive Street

List Price

$1,9550,000

Sold Price $2,050,000 Days on Market 11

1907 San Leandro Lane

List Price $2,195,000

Sold Price $2,150,000 Days on Market 5

1153 High Road

List Price $2,095,000

Sold Price $2,085,000 Days on Market 0

1497 Isabella Lane

List Price $2,550,000

Sold Price $2,050,000 Days on Market 7

25 Las Alturas Road

List Price $2,050,000

Sold Price $2,025,000 Days on Market 14

556 Periwinkle Lane

List Price $2,150,000

Sold Price $2,000,000 Days on Market 88

844 Ferrelo Place

List Price $1,975,000

Sold Price $1,932,500 Days on Market 27

805 Alameda Padre Serra

List Price $1,825,000

Sold Price $1,875,000 Days on Market 11

863 Summit Road

List Price $1,795,000

Sold Price $1,825,000 Days on Market 74

2115 Summerland Heights Lane

List Price $1,995,000

Sold Price $1,950,000 Days on Market 91

241

East Mountain Drive

List Price $2,425,000

Sold Price $1,925,000 Days on Market 19

2

Rosemary Lane

List Price $1,875,000

Sold Price $1,875,000 Days on Market 0

116

W Olivos Street D

List Price $1,725,000

Sold Price $1,750,000 Days on Market 74

1545 Knoll Circle Drive

List Price $1,750,000

Sold Price $1,700,000 Days on Market 139

316

List Price $1,595,000

Sold Price $1,625,000 Days on Market 9

5207 Barwick Road

List Price $1,595,000

Sold Price $1,589,431 Days on Market 3

617 W. Ortega Street

List Price $1,450,000

Sold Price $1,560,000 Days on Market 8

1568 Ramona Lane

List Price $1,695,000

Sold Price $1,695,000 Days on Market 57

75 Chase Drive

List Price $1,595,000

Sold Price $1,625,000 Days on Market 6

528

Alegria Road

List Price $1,575,000

Sold Price $1,571,716 Days on Market 11

1705 Glen Oaks

List Price $1,725,000

Sold Price $1,550,000 Days on Market 10

Vista de la Cumbre

2234 Chapala Street

List Price $1,595,000

Sold Price $1,550,000 Days on Market 10

200

Montecito Ranch Lane

List Price: $1,895,000

Sold Price: $1,500,000 Days on Market 103

116 Palm Tree Lane

List Price $1,495,000

Sold Price $1,450,000 Days on Market 54

3092 Calle Rosales

List Price $1,395,600

Sold Price $1,395,600 Days on Market 1

2027 State Street

List Price $1,529,000

Sold Price $1,529,000 Days on Market 17

5135 Camino Floral

List Price $1,495,000

Sold Price $1,450,000 Days on Market 0

505

Alegria Road

List Price $1,435,000

Sold Price $1,432,000 Days on Market 14

1320 W. Valerio Street

List Price $1,395,000

Sold Price $1,395,000 Days on Market 0

2123 Sycamore Canyon Road

List Price

$1,450,000

old Price $1,375,000 Days on Market 42

3117 Foothill Road

List Price $1,295,000

Sold Price $1,245,000 Days on Market 35

722 E Victoria

List Price $1,199,000

Sold Price $1,181,500 Days on Market 10

218 Santa Barbara Street D

List Price $1,099,000

Sold Price $1,100,000 Days on Market 21

626 Alston Road

List Price $1,362,600

Sold Price $1,362,600 Days on Market 105

5478 San Patricio Drive

List Price $1,240,000

Sold Price $1,240,000 Days on Market 0

419 Peach Grove Lane

List Price $1,175,000

Sold Price $1,145,000 Days on Market 11

1944 N. Jameson Lane D

List Price: $975,000

Sold Price $1,000,000 Days on Market 3

5533 Cathedral Oaks Road

List Price: $975,000

Sold Price $976,000 Days on Market 7

1209 East Haley Street

List Price $995,000

Sold Price $960,000 Days on Market 4

3375 Foothill Road, 833

List Price $549,000

Sold Price $539,700 Days on Market 90

1705 Glen Oaks Drive

List Pric: $995,000

Sold Price $975,000 Days on Market 28

3048 Foothill Road

List Price $925,000

Sold Price $870,000 Days on Market 33

COMPREHENSIVE MARKETING PLAN

Coupled with appropriate pricing, our cutting-edge plan of action will help your property sell in a short period of time at the highest possible price. This has been tried and tested and has been confirmed by our ongoing personal success.

We will prepare a customized & detailed Marketing Commitment Plan that will outline our proposal to get the property sold.

STRATEGIC PARTNERSHIPS

DIGITAL MEDIA STRATEGY

PRINT MEDIA STRATEGY

ULTIMATE EXPOSURE

VITAL PROSPECTING

EXCEPTIONAL VISIBILTY

EACH HOME’S STORY IS CURATED BY OUR MARKETING TEAM, WITH OPTIMAL EXPOSURE IN:

• THE MONTECITO JOURNAL

• SANTA BARBARA MAGAZINE

• HOMES MAGAZINE

• 805 LIVING MAGAZINE

• HAVEN MAGAZINE

• HAUTE RESIDENCE

• WSJ.COM

• BHHS.COM

• LUXURYREALESTATE.COM

• MANSIONGLOBAL.COM

• LUXURY.BHHSCALIFORNIA.COM

• DWELL.COM

• LOS ANGELES TIMES

• UNIQUE HOMES

• PRESTIGE

• DUPONT REGISTRY

• HOLLYWOOD REPORTER

• ROBB REPORT

• ARCHITECTURAL DIGEST

MARKET PREPARATION

• Industry-leading videography and photography

• Professional copywriting for all print collateral and online opportunities

• Production and professional printing of a high-end property brochures

• Development of the property website – a private and exclusive portal

• Development of press releases for exclusive opportunities and news outlets

• Introduction on the Berkshire Hathaway HomeServices California Properties Private Exclusive portal

INTRODUCING YOUR PROPERTY TO THE BROKERAGE COMMUNITY

We are actively involved with several meeting groups of top agents to share pocket listings, upcoming listings and discuss the general real estate climate in Santa Barbara. In our 19 years in the business, we have formed many invaluable relationships with the top agents in our community and have established ourselves as agents by whom one can expect to be treated fairly, kindly and ethically. This helps you, the seller, take comfort in the fact that in having us as your agents, the entire process of listing and selling your home will take on a calm and trusting tone.

• Listing launch invite only event to brokerage community to preview for high-profile clients

• Marketing Campaign for broker preview

• Feature select photography & film of property on an exclusive password protected website

• Distribute ‘Pocket Listing’ marketing collateral to client sphere & prospect groups

DIGITAL EXPOSURE

Today, the internet is the single most valuable platform for the successful marketing of your home and is the place at which virtually all buyers begin and continue their search, even before they contact an agent. We ensure that your property receives the exposure it deserves to capture that audience.

We begin the process of showcasing your home by using the top professional and published photographers in the business. Much time is taken to beautifully illustrate the best qualities of your home and what will appeal most to potential buyers. Appealing photos are integral to all the marketing platforms we use. The property description text will reflect not only my personal perspectives and impressions with respect to the property’s features but also, those of your own. We always look to you, the seller, for your valuable input and personal insights on what makes your property special.

BHHSCALIFORNIA.COM

700,000+

VISITORS ANNUALLY IMPRESSIONS ANNUALLY SEARCH FOR THEIR HOME ONLINE

40.8 MILLION 95% OF CONSUMERS

Zillow & Trulia

Marsha Kotlyar Estate Group has a Premier Agent Team Profile for Zillow and Trulia, providing maximum exposure for each featured listing.

Realtor.com & Juwai.com

Your home will receive local, national, and international exposure.

BHHSCalifornia.com & MontecitoFineEstates.com

Your home will be advertised on Berkshire Hathaway Home Services website and mobile app that receives thousands of viewers daily. A personal url www.YourHomeAddressHere.com will be linked to our website where we have SEO specialists and content creators who are critical marketing strategist constantly improving our search engine optimization.