Portfolio

Page 1

michael steel



this

is what I do is what I love is who I am





MYX Legacy For my Design & Technology A-Level project at St. Columba’s College Sixth Form, I designed & built my final speaker system; MYX Legacy. I developed a brief for a high-performance and versatile sound system that would be commissioned by the Head of Sixth Form for use in the common room by over 100 students. Standing proud on three structural brushed steel pillars, the Legacy incorporates a large THX-Certified ported subwoofer inside the lower enclosure. The internal amplifier was adapted to feed four 4� coaxial speakers mounted on arms for broad sound projection. A three-way RGB lighting system was developed and mounted behind frosted acrylic; independently controlled by colour illuminated switches on the front user interface panel. The Legacy incorporated five charging docks for students to charge iPods or iPhones, back-lit by concealed LEDs for an atmospheric glow.












1

Full 3D model built to assess structural load bearing walls and visualise the design process to our clients and builders

2

Hand sketches of exterior produced for client meetings and multiple iterations for third floor bathroom floor plans

3

Experimenting with interior natural lighting effects using bespoke cladding profiles

4

Contributing influence towards the planning permission approval using my 3D renders


Sutton Court Rd, W4 Full three storey renovation and rear kitchen extension During my time at Hamilton King, I introduced 3D visualisation of the floor plans and elevation drawings to the company. Working with Google Sketchup Pro, Podium V2 rendering package and Photoshop, I brought the 2D drawings to life in a way that our clients found much easier and enjoyable to understand. The 3D modelling also became a fundamental asset to the design team as ideas could quickly be tested and developed with a considered awareness for the surrounding constraints. The renders were also extremely beneficial to our contractors on site to help explain specific design features and building techniques. My 3D renders were printed to enable the design team and I to trace over the existing house to sketch new proposals for our client meetings. The benefit of this contribution also proved extremely useful during planning application submissions to help negotiate around restrictions and assess neighbours concerns.


m

B

draws

C

C

Elevation B:B

Dishwasher

Free standing Double Fridge Freezer

Floor Plan

Le mans

Elevation C:C

B

1

Full 3D model built to assess structural load bearing walls and visualise the design process to our 1m 2m 3m 4m clients and builders

Oven M/Wave

2

5m

Contributing influence towards the planning permission approval using my 3D renders

3

Lead responsibility for kitchen design, 2D plan and elevation drawings with 3D renders for client feedback

4

Involved in the project handover to a new employee

client

Valeria Tcherez project

1 Ramillie drawing title

Kitchen Plan scale

A1@1:25 job no

dra

K009 drawn by

M. Steel Š hamilton-king ltd This drawing is

Figured dimensions to

All dimensions to be c

The drawing is issued on the

disclosed to any unauthorized person

Hamilton King Ltd, 111 Power Ro


Ramillies Road, W4 Major three storey extension and renovation (increasing floor area from 1200sqft to 2100sqft)


N

3 0m

Integrated Fridge

D1.0/G8.0 1980

CH 2400/2830

S/1

CH 2350/2850

Kitchen extension G6.1.1

D2.0/G6.1 2030

Window Raised D2.0/G8.0 2030

W1.0/G1.0 1670 720

3m

High level shelves

Integrated Fridge

High level Unit

Integrated high level oven Le mans

to switch on first floor

W2.0/G2.1 1770 2040

Le mans Hallway G1.0

CH 2970

WC G2.1

Kitchen G6.1

Full height pull out Hafele Unit D1.0/G1.0 2310

4m

CH 2970

Snug G5.1 CH 2970

D/2

S/4

W1.0/G6.1 730 864

High level Unit

Integrated Freezer D1.0/G5.1 1980

D1.0/G3.0 1980

D/6

Dishwasher

D1.0/G2.1 1980

Integrated Microwave Oven

W2.0/G6.1 1450 1020

S/1

W1.0/G2.1

S/1

5m

D/4

S/2

D1.0/G4.0 1980

W1.0/G7.1 1650 550

Integrated Fridge

D/3

CH 2970

Living Room G3.1

W1.0/G3.0 2130 775

CH 2210/2600

CH 2970

Family Room G4.0

D1.0/G7.0 2000

Dining Room G7.1

D2.0/G7.1 2200

Full height Larder D2.0/G4.0 2000

Full height Larder D3.0/G7.1 2200

5

5

5

W2.0/G7.1 1650 550

5

5 5

5

Window Raised

First Floor

W1.0/F1.0 2270 550

W1.0/F6.0 790 1230

CH 3040

Bathroom F6.1

Ensuite F5.1

D2.0/F2.0 2080

CH 2830

Bedroom F2.1

D1.0/F6.0 1980

S/1

D1.0/F2.0 1980

Hall F1.1

S/1

D1.0/F5.0 1980

D1.0/F4.0 1980

D1.0/F3.0 1980

W1.0/F4.0 1930 710

CH 3040

Bedroom F4.1

CH 3040

Bedroom F3.1

W1.0/F3.0 1700 810

9 Bedford Road - Chiswick Proposed Lighting Plans GA 1:50 @ A1

Integrated low level double ovens CH 3040

W1.0/F5.0 1830 670

4 Lights in cupboards

Produced full lighting and plumbing plan drawings Second Floor

W1.0/S5.0 1500 800

Bedroom S5.1

CH 2400

L

D/0

nl

S/1

D1.0/S1.0 1980

CH 1010/ 2400

Bathroom S2.1

PIR

W

D/0

S/0

Light switch / Dimm no of circuits

electrical - system and spec to be designed by specilist

Lead responsibility for kitchen design, 2D plan and elevation drawings with 3D renders for client feedback

Dishwasher Integrated high level oven Utility Room G8.0

2m

Night light

External lighting

Light switch / Dimm no of loops

5m

Fixed down lighter (smaller)

Fixed down lighter

Directional Haloge

4m

Wall light

Ceiling Light Pende

3m

PIR

W1.0/S2.0 1460 640

D1.0/S2.0 1980

Hall S1.1

D1.0/S4.0 1980

W1.0/S4.0 1530 680

S/1

D1.0/S3.0 1980

Guide lights

2m

1m

Full height Larder

Full height Larder

Contributing influence towards the planning permission approval using my 3D renders Full 3D model built to assess structural load bearing walls and visualise the design process to our clients and builders

Integrated Fridge

5m

4m 3m 2m 1m 0m Integrated Fridge

3 2 1

Full height Larder

Full height Larder

Dishwasher

Dishwasher Le mans

Le mans Le mans

High level Unit High level Unit

High level Unit High level Unit

6 5

Integrated Freezer

Full height Larder

Ground Floor

High level Unit

1m

5

5

Integrated Freezer

Integrated Freezer

High level shelves

Pull out bin

5

0m

5m 4m 3m

5 5

5

Le mans Le mans

Integrated low level double ovens

5


Bedford Road, W4 Rear open plan extension and minor renovation work to include bespoke kitchen


concepts Existing

12 Avenue Mansions Existing and Proposed plans adhering to the new 350mm wall movement Scale 1:25@A1

Concept A

Section C:C

Section A:A

Section F:F

Section D:D

D A

D

A C

C

E

E

12 Avenue Mansions Existing Plans Scale 1:25@A1 B

Concept B

B

F

F

12 Avenue Mansions Proposed Plans Scale 1:25@A1

Concept C

BALCONY

BALCONY

The Light Box, Unit 115, 111 Power Road, W4 5PY t. 0208 995 3608 e.info@hamiltonking.com client

Vikki Trister & Matt Hughes project

12 Avenue Mansions

drawing title

Proposed plans and elevations scale

A1@1:25

job no

date

17/04/14 drawing no

K013 drawn by

revision

001

C

checked by

M.Steel

J.King

Š hamilton-king ltd This drawing is the copyright of Hamilton King Ltd Figured dimensions to be taken in preference to those scaled.

Section B:B

All dimensions to be checked on site before any work proceeds.

Section E:E

The drawing is issued on the condition that it is not reproduced, retained or disclosed to any unauthorized person either wholly or in part without the consent in writing of:Hamilton King Ltd, 111 Power Road, Chiswick, London W4 5PY . Te l : 020 8995 3608

KITCHEN

RECEPTION

RECEPTION

Existing

Site survey to produce Vectorworks floor plans. Multiple iterations of potential layout configurations

2

BALCONY

1

BALCONY

HALLWAY

Full 3D model built to develop the use of space and visualise the design process to our clients

DINING ROOM

Proposed HALLWAY

Š Hamilton-King Ltd 2014

3

Full costing spreadsheet with all suppliers and products listed. Sourcing tile samples for client mood board proposals BEDROOM DINING ROOM

4

Site meetings with contractors to assess proposed structural changes BEDROOM BEDROOM

BEDRO


Avenue Mansions, SW11 Luxury bathroom renovation with minor internal structural reconfiguration


73 Elsham Road and 1 Russell Gardens Mews, Garages, W14 Proposed Electrical and Interior Fit Out Plan 1:35 @ A3 Windows bricked up inside

Hydraulic Control Box

Fuse board

Fuse board located in high level unit

Tire Storage

m

GT3

Aventador

Storage Trunk

High level Units

00m

748

15 MAX

GT2

Sockets located in high level unit

Gallardo

D/4

Relocated water tap to include gravel drip tray drain below

Wall mounted garage vacuum cleaner

500w x 575h wall units with push catch doors

(away from any electrical sockets)

Storage trunk for jet wash - on wheels

1

2

3

JD to discuss with HK

heating to will work Sitehow survey produce and proposed location Vectorworks floor (including electrical requirements) plans. Multiple iterations of potential layout configurations 0m 1m 2m

4

The Light Box, Unit 115, 111 Power Road, W4 5PY t. 0208 995 3608 e.info@hamiltonking.com client

Full 3D model built to develop the use of space and visualise the design process to our clients 3m

4m

5m

Full costing spreadsheet with all suppliers and products listed. Detailed research on garage door specifications and sizes

Dave Matthews

Submitted a full Interior Electrical Plan Fit Out planning application Proposed to RBKC (granted) project

73 Elsham Road & 1 Russell Gardens Mews

drawing title

scale

1:35@A3

job no

date

drawing no

K014

drawn by

M.Steel

21/08/2014 revision

002

D

checked by

J.King

Š hamilton-king ltd This drawing is the copyright of Hamilton King Ltd Figured dimensions to be taken in preference to those scaled. All dimensions to be checked on site before any work proceeds. The drawing is issued on the condition that it is not reproduced, retained or disclosed to any unauthorized person either wholly or in part without the consent in writing of:Hamilton King Ltd, 111 Power Road, Chiswick, London W4 5PY . Te l : 020 8995 3608


Elsham Road, W14 Open plan showroom style garage for five high performance vehicles created from the combination of 3 existing mews garages


1

Full 3D model built to assess structural load bearing walls and visualise the design process to our clients and builders

2

Contributing influence towards the planning permission approval using my 3D renders

3

Preliminary kitchen design, with 3D renders for client feedback and understanding of space use

4

3D visualisation of initial lighting plan to consider the location of structural beams


Elmwood Road, W4 Rear kitchen extension and third storey dormer window


1

Site survey to confirm and correct discrepancies in the Vectorworks floor plans

2

Full 3D model built to assess structural load bearing walls and better inform the builders of the proposed instructions

3

Preliminary kitchen design, with 3D renders to help plan and understand the use of internal space

4

Contributing benefit towards the planning permission approval using my 3D renders


Priory Road, TW9 Full three storey renovation with rear and side extension


1

Site survey to confirm and correct any discrepancies in the Vectorworks plans

2

Sourcing initial inspiration images for a client mood board proposal

3

Detailed specification of all intersections and profiles to send to a specialist craftsmen for production

4

Regular site visits to oversee other updates and changes to the property


Addison Grove, W4

Before

Design, build and installation of cupboard doors One of my first projects at Hamilton King was to design and detail a set of distressed antique white doors to conceal shelves full of childrens toys. The house renovation was the first project completed by Hamilton King and the family are in regular contact for new updates and changes.

After

My detailed specification drawings were sent to a specialist craftsman to build, install and paint the doors. The house was featured in the October 2014 edition of Homes & Gardens; showcasing the new doors across a double page spread.



BRAND EXPERIENCE PEOPLE ConferencesEventsExhibi onsCommunica ons


AHDB - Beef & Lamb SIAL - International Food Expo Paris, France 16th - 20th October, 2016 The brief for this 300m2 stand was inspired by the aesthetic of a modern British pub. AHDB were exhibiting their beef and lamb exports in Paris, and wanted to create an iconic landmark within the exhibition hall. To fund the stand build, AHDB advertise smaller areas for hire within the main stand for co-exhibitors to feed off the attraction & buzz for their smaller independent exhibiting goals. The stand design featured 16 of these areas, along with a double sided bar to encourage an equal flow around the stand to limit congestion.


AHDB - Beef & Lamb SIAL - International Food Expo Paris, France 16th - 20th October, 2016


AHDB - Beef & Lamb SIAL - International Food Expo Paris, France 16th - 20th October, 2016


AHDB - Beef & Lamb SIAL - International Food Expo Paris, France 16th - 20th October, 2016


MacGregor SMM Hamburg Messe, Germany 6th - 9th September, 2016 Macgregor are responsible for cargo handling and were exhibiting at SMM - a global maritime show in Germany. The brief asked for a double deck design with a marine inspired theme. I tried to mimic a shipping dock yard feel with the tall arching structures and red tension cables similar to those around a ship deck. The design leant itself to natural high level branding to avoid the cost involved with rigged banners. A bespoke reception desk and bar were also designed in line with the slanted style of the main stand structure.


MacGregor SMM Hamburg Messe, Germany 6th - 9th September, 2016


MacGregor SMM Hamburg Messe, Germany 6th - 9th September, 2016


MacGregor SMM Hamburg Messe, Germany 6th - 9th September, 2016


Exa Education Bett Show Excel, London 25th - 28th January, 2017 To promote the forward and future thinking of Exa Education; an IT service provider for schools, we proposed a “back to the future� inspired twist to the design theme. The proposal also included the hire of a replica Delorean vehicle to act as the main attractor to the stand. The logic was to encourage people to take photos with the vehicle, and thus of the stand, creating a buzz around this area of the hall. The surrounding facilities and features of the stand were adapted to reflect elements and themes from the icon film, for further reinforcement of the message.



Transas SMM Hamburg Messe, Germany 6th - 9th September, 2016 SMM is the worlds leading biannual maritime trade fair for shipbuilding, machinery and marine equipment. It attracts 2100 exhibitors and 50,000 visitors. Transas provide simulation equipment to train cargo ship drivers. The design brief requested high level branding with suspended 80� TV screens. This had to be built from bespoke metalwork to distribute the load and meet regs. A custom split level circular bar was a focal point to the stand beneath an illuminated logo sign.



BetGenius ICE Totally Gaming Excel, London 2nd - 4th February, 2016



de Le Cuona Decorex International Syon Park, London 20th - 23rd September 2015 To showcase the beautiful fabrics displayed by interior designer Bernie de Le Cuona, I had to create an interior light scenario within the bleach white marquee surrounding. Drapes, black ceiling lining and multiple warm white halogen spot lights were used to simulate the home environment for her potential customers wishing to achieve a realistic impression of the fabric quality and colour. It also featured a custom painted wall finish completed on site. The client was delighted with the end result and the exhibition won the award for stand of the show.



Ingram Publishing Frankfurt Book Fair Frankfurter Buchmesse 14th - 18th October 2015

Option 1


Ingram Publishing Frankfurt Book Fair Frankfurter Buchmesse 14th - 18th October 2015

Option 2



BetGenius ICE Totally Gaming Excel, London 7th - 9th February, 2017 Leading on from the success of the recent single deck Betgenius stand, we were approached to design a two floor version with the same footprint. My following design was put forward at an estimated build cost of ÂŁ120,000.


BetGenius ICE Totally Gaming Excel, London 7th - 9th February, 2017


BetGenius ICE Totally Gaming Excel, London 7th - 9th February, 2017


Worldpay MRC EU Congress Barcelo Hotel, Seville, Spain 18th - 20th April, 2016





Harrow School Recruitment Fair Stand Harrow School is one of Britain’s leading independent boarding schools in London for boys aged 13 - 18 years. Admission fees are in excess of £35,000 per year. Project::4 were approached to design and build a stand for their traveling recruitment fair agenda. I focused on iconic similarities to their original website in the 3D language for consistent identity.


Project::4 Office Bespoke Fitted Desks

BRAND EXPERIENCE PEOPLE ConferencesEventsExhibi onsCommunica ons


Interactive Touch Screen Worldpay Concepts As part of Worldpay’s large annual marketing agenda, I proposed some interactive iPad and touch screen display unit concepts. These would be featured on exhibition stands and conference areas to increase a sense of brand engagement and loyalty across different touch points.


Phone Charging Station Branded for Worldpay Another addition to Worldpays brand assets for use at conferences and exhibition stands was this freestanding phone charging unit. It was equipped with a multi-adapter cable to allow a variety of devices to be charged in each compartment. I produced the concept in 3D and then broke it down into component parts for manufacture in our workshop. I collaborated closely with the craftsmen to integrate the power requirements seamlessley into the structure.


Worldpay Product Expo Rethink: eCommerce W Hotel, Barcelona 9th - 11th September 2015 Project::4 have the contract for Worldpay’s annual eCommerce marketing agenda. As part of this I was included in the layout and 3D interactive zones for their 3-day conference in Barcelona. The conference attracted over 250 guests. I produced and handled all artwork for the printed agenda/ concertina, feedback forms, name badges directional signage and stage set. This was a demanding task as the supplied content was being amended continuously. A new addition to Worldpay’s conference agenda was the Product Expo. I proposed a method to demonstrate their three products for each of the five categories. - promoting customer flow around all areas in the room.



Worldpay ICE Totally Gaming Excel, London 2nd - 4th February, 2016 This project was a development from the exhibition stand used at the 2015 show shown in the two images next to this text -> To increase the customer draw to the stand, red accents were introduced, along with a bespoke drinks bar with an integrated pic’n’mix display. Branded cake pops were also suggested to mimic the swirl of their logo.



AHDB Fruit Logistica Messe Berlin, Germany 3rd - 5th February 2016



AHDB Fruit Logistica Messe Berlin, Germany 3rd - 5th February 2016


Pod 1 Company Name Moorhouse + Mohan Horticulture/Potatoes? Name Colin Galbraith eMail colin@moorhousemohan.co.uk Name eMail

2 3 Bedfordshire Growers P H Romy Strachan Stephen Hedderly Romy.strachan@gov.scot Stephen.hedderly@bedgrow.co.uk Jacqueline Gibson jacqueline.gibson@sasa.gsi.gov.uk SASA

4 Angus Soft Fruits H Jill Witheyman Jill@goodnaturedfruits.co.uk Rosie Watson-­‐Armstrong rosie@angussoftfruits.co.uk

5 6 James Hutton Ltd. SKEA Organics P P Jenna Kelly Andrew Skea jenna.kelly@mrsltd.com Andrew@skea.eu

7 Cranfield University

8 9 Frederick Hiam AC Goatham P H Helen Dixon Nick Gilford Carol Ford H.dixon@cranfield.ac.uk nick@frederick-­‐hiam.co.uk carol.ford@acgoatham.com

eMail sent? Response Received

Y Y

Y Y Y

Y Y (+ phonecall) Y

Y Y Y

Y Y (+ phonecall) Y

Y Y (+ phone call) Y

Y (+ phonecall) Y

Y Y

Y Y Y

40" Samsung TV Content to be displayed? + file format A1 Graphics Panel Touch Screen

Y

Y

Y

Y HDMI link to laptop to show website, and USB stick for PPT

Y

Y

Y

Y

Y photo/video presentation on USB stick (file format tbc)

Logo eps Received? Artwork Required?

Y N

Y N

Y N

Y -­‐ Only have PDF format N

Y N

Y N

Y N

Y N

Y N

Fresh Produce? Contents

N

N

tbc (deciding to drive or fly) onions, garlic, shallots

N

Y jam jars

Y 10kg bags potatoes

N

N

Y 1 case gala Apples, 1 case conference pears, half case of bramley apples

Shelf-­‐life and storage requirements Received? Collateral? Contents Received? Laptop VGA to HDMI Adapter Samsung Galaxy Tablet Galaxy Cable iPad Lighting to HDMI Cable Additional EU 4-­‐way A4 Literature Holder Hardwire Internet Graphic Artwork AV Support Other: Total Due (£):

10 AHDB

WIN A BOTTLE OF PREMIUM UK POTATO VODKA

No shelf-­‐life, dry store in a box

Y Leaflets

N

tbc (deciding to drive or fly) Leaflets

Y Leaflets

Y Leaflets

N

Y Leaflets

Y Leaflets

Y Leaflets Nickola will arrange this

N N N N N N N N N N N N

N N N N N N N N N N N N

N N N N N N N N N N N Dedicated fridge + electrics £180 Would also like a dedicated fridge to store all of their goods to make microwaved samples. Pop-­‐up banner not allowed. Agreed to pay for dedicated fridge

N N N N N N N N N N N N

N N N N N N N N N N N N

N N N N N N N N N N N N

N N N N N N N N N N N N

N N N N N N N N N N N N

N N N N N N N N N N N N

Pop-­‐up banner not allowed. chase .eps version of logo

Other Notes:

Get the chance to WIN a bottle on EACH day of Fruit Logistica 2016! COMPLETE OUR QUICK SURVEY FOR A CHANCE TO WIN One winner will be chosen at random on each FL16 event day, and will be contacted by phone or email from the AHDB team at the event. Winners will need to collect their prize from the AHDB stand, Hall 8.2 (B-06) during event hours. AHDB will not send prizes to the winners after the event.


Worldpay Merchant Risk Council Aria Hotel, Las Vegas 7th -10th March, 2016

Option 1


Worldpay Merchant Risk Council Aria Hotel, Las Vegas 7th -10th March, 2016

Option 2



Option 1

Option 2

Worldpay Lego Table Interactive Concepts An addition to the Worldpay brand asset inventory was a request for an interactive lego table to facilitate the demonstration of one of their new products. The final design (option 3) was featured on several exhibition stands around the world, attracting inquisitive visitors to find out what was going on.

Option 3


worldpay Europe Money 20/20 Bella Centre, Copenhagen 4th - 7th April, 2016 This 6m x 3m space was developed to showcase the recently developed Lego table asset. The design included a semi-private meeting area with two individual demo areas for powerpoint presentations along the back wall. The fascia panels were extruded to include LED downlighting in keeping with the surrounding shell-scheme format. The design was a great success and was re-used again at a recruitment event the following month.



AHDB - Pork British Pig & Poultry Fair NAEC, Stonleigh Park 10th - 11th May, 2016

Option 1


AHDB - Pork British Pig & Poultry Fair NAEC, Stonleigh Park 10th - 11th May, 2016

Option 2


AHDB - Potatoes The Potato Industry Event Harrogate International Centre 12th - 13th November, 2015

Option A - Large Stand


AHDB - Potatoes The Potato Industry Event Harrogate International Centre 12th - 13th November, 2015

Option B - Small Stand


J.P.Morgan Brand Asset Concepts I was involved in the design refinement and build of several branded assets for JP Morgan at a conference held in Paris. The inventory included a backlit lecturn, poseur table with integrated phone chargers and a multi-station reception desk with storage and TV screens.


BetGenius genius

sporting pulse

Brand Asset Concept

genius

genius sports tech

Following the rebrand of Betgenius, they approached us to come up with interesting ideas to celebrate their logo and branding in their offices. I proposed the concept of a 3D bench seat, mimicking the circular icon in their logo. This would encourage both staff and customers to interact and connect with their brand in a physical form, reinforcing their familiarity and loyalty with its appearance.

genius SPORTS GROUP

SPORTS GROUP

genius sports SPORTS GROUP

betgenius

genius sports

The proposed circular seat was also suggested to be featured on future exhibition stands as another iconic interaction point.

genius

sporting pul

genius

genius spor

genius sports

betgenius

SPORTS GROUP

SPORTS GROUP


RoAEng Awards Dinner Tower of London Pavilion 23rd June, 2016 Project::4 were responsible for all of the artwork production and interactive zones for the Royal Academy of Engineering’s awards dinner at the Tower of London Pavillion. Bespoke timber carcasses were build to feature the artwork with lighting installed above. We also created flow layouts in 3D to assist with the set up on site.



Ingram Publishing London Book Fair Olympia, London 12th - 14th April 2016

Option A - Large Stand


Ingram Publishing London Book Fair Olympia, London 12th - 14th April 2016

Option B - Small Stand


Worldpay Rethink eCom Conference Nizuc Resport, Mexico 18th - 20th April, 2016

Stage Set & Seating Plan


Worldpay Rethink eCom Conference Nizuc Resport, Mexico 18th - 20th April, 2016

Event Artwork My involvement on the 2D artwork perspective included the production of the following: • 150 name badges • Agenda & Concertina • Wifi tent cards • Dietary requirement cards • 22 directional signage panels • Feedback & evaluation forms • Registration desk tent cards • Stage set background


Artwork Production

Job Title

Management Spreadsheet Whilst simultaneously managing the 3D and 2D design elements for five exhibitions during a particularly busy period, I created the following spreadsheet to collate and track all of the artwork requirements and progress. The responsibility involved the design, specification and production of over 100 individual graphics and artwork pieces which was completed without error or delay.

Worldpay MRC Vegas

File Name Reference MRC-­‐A MRC-­‐B MRC-­‐C MRC-­‐D MRC-­‐E MRC-­‐F MRC-­‐G MRC-­‐H MRC-­‐I MRC-­‐J MRC-­‐K MRC-­‐L MRC-­‐M

Description Loxodromes (for back wall and outside side wall) Medium Worldpay logo for outside side wall Small Worldpay logos for each pod stand Red film for windows Suspended banner artwork Red vinyl for aluminium ramp threshold Message / Logo above the bar (The Bar) Large main Worldpay logo (backup for the lit sign) Foamex banner -­‐ Payment Methods -­‐ Red Foamex banner -­‐ Gateway Services -­‐ Mint Green Foamex banner -­‐ Risk & Fraud -­‐ Orange Foamex banner -­‐ Bankout -­‐ Purple Foamex banner -­‐ Integrated Payments -­‐ Pink

Quantity 3 2 6 5 or 10 sheets 1 1 2 1 1 1 1 1 1

Identical / Different? / NA Different Identical Identical NA NA NA Identical NA NA NA NA NA NA

Material Clear vinyl, direct print Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Red tint transparent film Black back sub dye Red vinyl Gloss white vinyl, profile cut Solvent print, satin seal, profile cut vinyl 3mm Foamex, direct print 3mm Foamex, direct print 3mm Foamex, direct print 3mm Foamex, direct print 3mm Foamex, direct print

2 2 4 2 2 3 3 1 1 1 1 1 1 1 1 3 2 2 2 2 2 2 2 2 2 2

Identical Identical Identical Identical Identical Identical Identical NA NA NA NA NA NA NA NA Identical Identical Identical Identical Identical Identical Identical Identical Identical Identical Identical

Black back sub dye Black back sub dye Black back sub dye 3mm Foamex, direct print 3mm Foamex, direct print Solvent print, satin seal, profile cut vinyl 5mm Foamex, direct print Black back dye sub Black back dye sub Black back dye sub Black back dye sub Black back dye sub Black back dye sub Black back dye sub Black back dye sub Matt white vinyl, profile cut Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl Solvent print, satin seal, profile cut vinyl

4 1 7 2 2 3 TBC 1

Identical NA Identical Identical Identical Identical NA NA

Solvent print, satin seal, profile cut vinyl Clear vinyl, direct print Gloss white vinyl, profile cut Clear vinyl, direct print Clear vinyl, direct print Gloss white vinyl, profile cut Grey vinyl, colour to match existing Matt white vinyl, direct print, square cut

Suspended banner artwork Logo for bar Grey circle logo for outside stand walls Grey Betgenius logos for side of front feature stand walls (Small) Grey Betgenius logos for central stand walls (Medium) Stand number Front light box feature wall large format graphics Store room wall large format graphics Vinyl for meeting room door Vinyl for store room door Grey circle logo for TV screen wall behind bar

1 2 2 4 4 5 4 2 2 2 2

NA Identical Identical Identical Identical Identical Different Different Identical Identical Identical

Non black-­‐back sub dye Matt white vinyl, profile cut Solvent print, satin seal, profile cut vinyl (grey) Solvent print, satin seal, profile cut vinyl (grey) Solvent print, satin seal, profile cut vinyl (grey) Solvent print, satin seal, profile cut vinyl (grey) Non black-­‐back sub dye Non black-­‐back sub dye Solvent print, satin seal, profile cut vinyl (grey) Solvent print, satin seal, profile cut vinyl (grey) Solvent print, satin seal, profile cut vinyl (grey)

Stage background Foamex banner -­‐ Gateway Services -­‐ Red Foamex banner -­‐ Global Payment Products -­‐ Red Foamex banner -­‐ Coverage -­‐ Red

1 3 3 3

NA Identical Identical Identical

Black-­‐back sub dye 3mm foamex, direct print 3mm foamex, direct print 3mm foamex, direct print

AHDB

AHDB-­‐A AHDB-­‐AA AHDB-­‐B AHDB-­‐C AHDB-­‐CC AHDB-­‐D AHDB-­‐E AHDB-­‐F AHDB-­‐G AHDB-­‐H AHDB-­‐I AHDB-­‐J AHDB-­‐K AHDB-­‐L AHDB-­‐M AHDB-­‐N AHDB-­‐O AHDB-­‐P AHDB-­‐Q AHDB-­‐R AHDB-­‐S AHDB-­‐T AHDB-­‐U AHDB-­‐V AHDB-­‐W AHDB-­‐X

Suspended banner artwork (outside panels) AHDB Suspended banner artwork (outside panels) GREAT Suspended banner artwork (inside panels) GB flag Foamex for the bar (Left Side) GB flag Foamex for the bar Right Side) Large extra AHDB logos for meeting room or other walls Vodka competition artwork (A4) Stand wall graphic for main wall -­‐ SOPHIE (wall 1) Stand wall graphic for door -­‐ SOPHIE (wall 1) Stand wall graphic for main wall -­‐ SOPHIE (wall 2) Stand wall graphic for door -­‐ SOPHIE (wall 2) Stand wall graphic for main wall -­‐ AMANDA (wall 3) Stand wall graphic for door -­‐ AMANDA (wall 3) Stand wall graphic for main wall -­‐ AMANDA (wall 4) Stand wall graphic for door -­‐ AMANDA (wall 4) Stand number Co-­‐Exhibitor Logo: Pod 1 -­‐ Moorhouse + Mohan Co-­‐Exhibitor Logo: Pod 2 -­‐ SASA Co-­‐Exhibitor Logo: Pod 3 -­‐ Bedfordshire Growers Co-­‐Exhibitor Logo: Pod 4 -­‐ Angus Soft Fruits Co-­‐Exhibitor Logo: Pod 5 -­‐ James Hutton Ltd Co-­‐Exhibitor Logo: Pod 6 -­‐ SKEA Organics Co-­‐Exhibitor Logo: Pod 7 -­‐ Cranfield University Co-­‐Exhibitor Logo: Pod 8 -­‐ Frederick Hiam Co-­‐Exhibitor Logo: Pod 9 -­‐ AC Goatham Co-­‐Exhibitor Logo: Pod 10 -­‐ AHDB

Worldpay ICE

WPICE-­‐A WPICE-­‐B WPICE-­‐C WPICE-­‐D WPICE-­‐DD WPICE-­‐E WPICE-­‐F WPICE-­‐G

Large Worldpay logo for the bar and main stand walls Loxodrome for the bar Small white Worldpay logo for red capping Loxodromes for main stand walls (Left) Loxodromes for main stand walls (Right) Stand number Grey vinyl strips for meeting room wall details Labels for Pic'n'Mix

Betgenius ICE

BET-­‐A BET-­‐B BET-­‐C BET-­‐D BET-­‐E BET-­‐F BET-­‐G BET-­‐H BET-­‐I BET-­‐J BET-­‐K WPSTP-­‐A WPSTP-­‐B WPSTP-­‐C WPSTP-­‐D

Print S 2000

5 1 25m lon

4 4 4 2 2

3

3

3

3

1 1

1

5 5

9


vinyl vinyl

vinyl

vinyl

vinyl vinyl vinyl vinyl vinyl vinyl vinyl vinyl vinyl vinyl

vinyl

Print Size (w x h) in mm Bleed? (mm) Artwork Produced? 2000 x 2000, 1.5 x 1.5 NA Y 1200 x 228 0 Y 650 x 124 0 Y 500 diameter NA Y 12570 x 600 0 Y 25m long, @ 100mm wide NA Y 900 x 201 0 Y 3700 x 703 0 Y 2900 x 500 10 Y 2900 x 500 10 Y 2900 x 500 10 Y 2900 x 500 10 Y 2900 x 500 10 Y

yl (grey) yl (grey) yl (grey)

File Name(s) MRC-­‐A_Loxodrome.pdf MRC-­‐B_Medium Logo.eps MRC-­‐C_Small Logo.eps NA MRC-­‐E_Suspended Banner.pdf MRC-­‐G_The Bar.eps MRC-­‐H_Large Logo.eps MRC-­‐I_Foamex Banner Red.pdf MRC-­‐J_Foamex Banner Green.pdf MRC-­‐K_Foamex Banner Orange.pdf MRC-­‐L_Foamex Banner Purple.pdf MRC-­‐M_Foamex Banner Pink.pdf

4250 x 1000 4250 x 1000 4150 x 1000 2900 x 1050 2900 x 1050 750 x 409 210 x 297 3300 x 2200 960 x 2200 3300 x 2200 960 x 2200 3300 x 2200 960 x 2200 3300 x 2200 960 x 2200 261 x 100 200 x 200 522 x 200 266 x 200 482 x 200 321 x 200 532 x 150 622 x 150 230 x 200 622 x 100 366 x 200

0 0 0 10 10 0 5 100 100 100 100 100 100 100 100 0 0 0 0 0 0 0 0 0 0 0

Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y

Macroart Macroart Macroart Oasis Oasis Oasis Oasis Macroart Macroart Macroart Macroart Macroart Macroart Macroart Macroart Oasis Oasis Oasis Oasis Oasis Oasis Oasis Oasis Oasis Oasis Oasis

Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y

PDF PDF PDF PDF PDF eps PDF PDF PDF PDF PDF PDF PDF PDF PDF eps eps flat eps eps PDF eps eps eps eps eps eps

1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1

AHDB-­‐A_Banner Outisde AHDB.pdf AHDB-­‐AA_Banner Outside GREAT.pdf AHDB-­‐B_Banner Inside.pdf AHDB-­‐C_Bar Flag Left.pdf AHDB-­‐CC_Bar Flat Right.pdf AHDB-­‐D_Large Logo.eps AHDB-­‐E_Vodka Competition.pdf AHDB-­‐F_Main Wall -­‐ Sophie -­‐ 1.pdf AHDB-­‐G_Door Wall -­‐ Sophie -­‐ 1.pdf AHDB-­‐H_Main Wall -­‐ Sophie -­‐ 2.pdf AHDB-­‐I_Door Wall -­‐ Sophie -­‐ 2.pdf AHDB-­‐J_Main Wall -­‐ Amanda -­‐ 3.pdf AHDB-­‐K_Door Wall -­‐ Amanda -­‐ 3.pdf AHDB-­‐L_Main Wall -­‐ Amanda -­‐ 4.pdf AHDB-­‐M_Door Wall -­‐ Amanda -­‐ 4.pdf AHDB-­‐N_Stand Number AHDB.eps AHDB-­‐O_Coexhibitor 1.eps AHDB-­‐P_Coexhibitor 2.eps AHDB-­‐Q_Coexhibitor 3.eps AHDB-­‐R_Coexhibitor 4.eps AHDB-­‐S_Coexhibitor 5.eps AHDB-­‐T_Coexhibitor 6.eps AHDB-­‐U_Coexhibitor 7.eps AHDB-­‐V_Coexhibitor 8.eps AHDB-­‐W_Coexhibitor 9.eps AHDB-­‐X_Coexhibitor 10.eps

1300 x 247 600 x 600 800 x 152 1200 x 2000 1200 x 2000 400 x 100

0 0 0 0 0 0 NA

Y Y Y Y Y Y Y

Oasis Oasis Oasis Oasis Oasis Oasis Oasis Oasis

Y Y Y Y Y Y Y

eps PDF eps PDF PDF eps NA

1\1 1\1 1\1 1\1 1\1 1\1 NA

WPICE-­‐A_Large Logo.eps WPICE-­‐B_Loxodrome for bar.pdf WPICE-­‐C_Small White Logo.eps WPICE-­‐D_Loxodrome for walls (Left).pdf WPICE-­‐DD_Loxodrome for walls (Right).pdf WPICE-­‐E_Stand Number.eps NA

NA 2100 x 502 1331 x 1500 400 x 96 1000 x 239 400 x 94 5050 x 3600 5192 x 3600 497 x 69 404 x 56 888 x 1000

NA 0 0 0 0 0 150 100 0 0 0

Y Y Y Y Y Y Y Y Y Y Y

Macroart Oasis Oasis Oasis Oasis Oasis Macroart Macroart Oasis Oasis Oasis

Y Y Y Y Y Y Y Y Y Y Y

PDF eps eps eps eps eps PDF PDF eps eps eps

1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1 1\1

NA BET-­‐B_Logo for bar.eps BET-­‐C_Grey Circle Logo.eps BET-­‐D_Small grey logo front feature wall.eps BET-­‐E_Medium grey logo.eps BET-­‐F_Stand Numbers.eps NA NA BET-­‐I_Meeting Room Label.eps BET-­‐J_Store Room Label.eps BET-­‐K_Grey Circle Logo (TV wall).eps

9958 x 4160 3650 x 500 3650 x 500 3650 x 500

100 10 10 10

Y Y Y Y

Macroart Oasis Oasis Oasis

Y Y Y Y

PDF PDF PDF PDF

1\4 1\1 1\1 1\1

WPSTP-­‐A_Stage Artwork.pdf WPSTP-­‐B_Banner -­‐ Gateway Services.pdf WPSTP-­‐C_Banner -­‐ Global Payment Products.pdf WPSTP-­‐D_Banner -­‐ Coverage.pdf

ng e cut

yl (grey) yl (grey) yl (grey) yl (grey)

Printing Company Sent to printers? Delivered? File Format Artwork Scale Oasis Y PDF 1\1 Oasis Y eps 1\1 Oasis Y eps 1\1 Oasis Y NA NA Macroart Y PDF 1\ 3 Oasis Y NA NA Oasis Y eps 1\1 Oasis Y eps 1\1 Oasis Y PDF 1\1 Oasis Y PDF 1\1 Oasis Y PDF 1\1 Oasis Y PDF 1\1 Oasis Y PDF 1\1

Notes 2 off @ 2000 x 2000, 1 off @ 1500 x 1500 inc. 1 spare inc. 1 spare John has taken the acrylic to Oasis to apply red film

inc. 1 spare including 100mm extra to both sides to trim on site WITH VELCRO top and bottom only including 100mm extra to both sides to trim on site WITH VELCRO top and bottom only including 100mm extra to both sides to trim on site WITH VELCRO top and bottom only including 100mm extra to both sides to trim on site WITH VELCRO top and bottom only including 100mm extra to both sides to trim on site WITH VELCRO top and bottom only

capping lip on top and both ends to protect foamex (4mm thick, 50mm wide) capping lip on top and both ends to protect foamex (4mm thick, 50mm wide) Spare, to be used in meeting room wall and other if necessary inc. 1 spare including 100mm bleed within the print size, trim on site including 100mm bleed within the print size, trim on site including 100mm bleed within the print size, trim on site including 100mm bleed within the print size, trim on site including 100mm bleed within the print size, trim on site including 100mm bleed within the print size, trim on site including 100mm bleed within the print size, trim on site including 100mm bleed within the print size, trim on site inc. 1 spare inc. 1 spare inc. 1 spare -­‐ (oasis said artwork is ok, although the eps doesn’t show cut lines) inc. 1 spare inc. 1 spare -­‐ they only have the PDF (oasis said this is ok to use) inc. 1 spare inc. 1 spare inc. 1 spare inc. 1 spare inc. 1 spare inc. 1 spare inc. 1 spare inc. 1 spare, note some are for painted surface, some are for laminate

inc. 1 spare

Using same file as last year inc. 1 spare CMYK set at 50% black inc. 1 spare inc. 2 spare inc. 1 spare Artwork produced by Betgenius designer, already sent to Macroart inc. 1 spare (Font = Helvetica Neue Medium) inc. 1 spare (Font = Helvetica Neue Medium)

including 100mm bleed to all sides within the print size including 100mm extra to right side to trim on site WITH VELCRO top and bottom only including 100mm extra to right side to trim on site WITH VELCRO top and bottom only including 100mm extra to right side to trim on site WITH VELCRO top and bottom only


Existing elevations & floor plans 18 Greenlands, Flackwell Heath, Buckinghamshire, HP10 9PL Existing elevations & floor plans 18 Greenlands, Flackwell Heath, Buckinghamshire, HP10 9PL

Paper Size: A1 Scale 1:100 Existing chimney flue

1500 mains drain

GROUND FLOOR

45 degree line of sight from nearest habitable window in neighbours property (2nd storey)

FIRST FLOOR

Nearest Habitable Window (2nd storey)

Proposed Neighbours Extension Location of original flanking window prior to previous extension

5300

Living Room

6200

Existing Neighbours Conservatory

3479

900

Existing Velux windows

Dining Room

Existing staircase kinks round to the right onto landing area

Existing Velux window (to be removed to accomodate new adjoining roof pitch)

Utility Room Existing Neighbours House (No 20)

Existing Neighbours Car Port

Bathroom

Kitchen

W.C.

Existing Neighbours House (No 16)

Bedroom Existing immersion heater cupboard

Landing

Bedroom Bedroom

Hall Living Room

Rev 12-10/03/16

Paper Size: A1 Scale 1:50


Proposed elevations & floor plans 18 Greenlands, Flackwell Heath, Buckinghamshire, HP10 9PL Proposed elevations & floor plans 18 Greenlands, Flackwell Heath, Buckinghamshire, HP10 9PL

Paper Size: A1 Scale 1:100

1500 mains drain

Vaulted ceiling

6200

Master Bedroom

Dressing Room

Ensuite Nearest Habitable Window (2nd storey)

Utility Room Existing Neighbours House (No 20)

Existing Neighbours Car Port

Kitchen

W.C.

Existing Neighbours House (No 16)

Hall Living Room

Rev 12-10/03/16

Ensuite

Proposed Velux window in new roof pitch with vaulted ceiling above additional landing area

Dining Room

Adapted staircase to redirect top 4 steps to linear travel. Last step to be sunk into existing boundary wall to create new landing area on first floor.

Frosted windows

4000

Living Room

6200

Existing Neighbours Conservatory

4600

Proposed Neighbours Extension

7300

1100

Re-located Velux windows

Bi-fold doors

2000

45 degree line of sight from nearest habitable window in neighbours property (2nd storey)

FIRST FLOOR

Proposed ground floor footprint to come in line with neighbours proposed 2-storey extension (their 2nd storey is set back 1m)

2200

GROUND FLOOR

Landing

Frosted window

Bathroom

Frosted window Re-located loft hatch Existing immersion heater re-located directly above into the loft to create open void above staircase

Bedroom Bedroom

Paper Size: A1 Scale 1:50


Existing elevations & floor plans 18 Greenlands, Flackwell Heath, Buckinghamshire, HP10 9PL Existing elevations & floor plans 18 Greenlands, Flackwell Heath, Buckinghamshire, HP10 9PL

Paper Size: A1 Scale 1:100 Existing chimney flue

1500 mains drain

GROUND FLOOR

45 degree line of sight from nearest habitable window in neighbours property (2nd storey)

FIRST FLOOR

Nearest Habitable Window (2nd storey)

Proposed Neighbours Extension Location of original flanking window prior to previous extension

5300

Living Room

6200

Existing Neighbours Conservatory

3479

900

Existing Velux windows

Dining Room

Existing staircase kinks round to the right onto landing area

Existing Velux window (to be removed to accomodate new adjoining roof pitch)

Utility Room Existing Neighbours House (No 20)

Existing Neighbours Car Port

Bathroom

Kitchen

W.C.

Existing Neighbours House (No 16)

Bedroom Existing immersion heater cupboard

Landing

Bedroom Bedroom

Hall Living Room

Rev 12-10/03/16

Paper Size: A1 Scale 1:50


Proposed elevations & floor plans 18 Greenlands, Flackwell Heath, Buckinghamshire, HP10 9PL Proposed elevations & floor plans 18 Greenlands, Flackwell Heath, Buckinghamshire, HP10 9PL

Paper Size: A1 Scale 1:100

1500 mains drain

GROUND FLOOR 8500

4700

1800

7300 3400

W.C. Office

Vaulted ceiling

Master Bedroom

Ensuite 4500

Existing Neighbours Conservatory

10000

Steel beam to support first-floor wall

Living Room

4250

4250

Proposed Neighbours Extension

Dining Room

Dressing Room

Bathroom Nearest Habitable Window (2nd storey)

Ensuite

Utility Room Existing Neighbours House (No 20)

Existing Neighbours Car Port

Kitchen

W.C.

Existing Neighbours House (No 16)

Hall Living Room

Rev - 28/06/16 Rev23 12-10/03/16

6300

1500

6200

3800

45 degree line of sight from nearest habitable window in neighbours property (2nd storey)

FIRST FLOOR Vaulted ceiling in new ground floor area

Adapted staircase to redirect top 4 steps to linear travel. Last step to be sunk into existing boundary wall to create new landing area on first floor.

Landing

Frosted window

Existing immersion heater re-located directly above into the loft to create open void above staircase

Frosted window to provide natural light to family bathroom

Bedroom Bedroom

Paper Size: A1 Scale 1:50


I graduated from Brunel University in July 2015 with a First Class BSc (Hons) in Product Design with Professional Practice.

The

following

section

provides an insight into some of the projects that I immersed myself in.




Grand Piano Clock Level 1: Plastics workshop module Brief: To design and fabricate a clock inspired by an artist As a pianist myself, my direction for the project brief interoperated music as the inspired art form. Scaled proportionally to all 88 individually cut and mounted keys, the Grand Piano clock developed my dimensional strategy skills.


SolidWorks Cartridge Gun Level 2: Design for Manufacture and Communication module Brief: Develop SolidWorks modelling, rendering and assembly skills through the dimensionally accurate presentation of a chosen product To challenge and develop my software skills, I chose a product that would require the use of many tools to create the components profiles and contours. The project was accompanied by a written report detailing all stages and processes covered.



Photoshop Level 1: Graphic communication Aston Martin 4x4 concept car To support my Graphic design photomontage project, I experimented further with the Photoshop tools. Working from an image of the 2010 4-door Aston Martin Rapide, I developed it into a 4x4 concept. My inspiration came as a response to Aston Martin’s preview of the Lagonda 4x4 exhibited at the 2009 Geneva Motor Show (below). My exploration of a 4x4 concept aims to maintain existing design style.

Before

After


Human centred design for a Chopping Board Level 2: Design process Brief: Establish core brand values and a CMF language for a new family of innovative food preparation products. Following a group branding report, we diverged to develop individual concepts that would each form a visually related family of products. The chopping board provides a human centred and intuitive approach to food preparation. Specific design features have been combined to assist the accuracy of tasks and reducing mess whilst transferring chopped food items. Inspiration:


Human centred design for a paint roller

_

Results of usability tests and critical analysis of learning outcomes from the investigation to remedy identified problems Wrist: Ulnar Deviation Grip: Shear

Bent handle orientation (testing)

Wrist: Neutral Grip: Compression

Wrist: Neutral Grip: Compression

Experience & fatigue Painting and decorating is a task performed by people of varying levels of skill and experience. The preparation involved induces fatigue before the tool is even used.

The image of the traditional paint roller forces the wrist into an ulnar deviation position. Furthermore, the orientation of the handle relies 100% on the grip of the users hand to apply force to the wall. This force is acting in shear along the axis of the handle. The image of the hand saw puts the wrist in a neutral position and all force is transferred in compression; perpendicular to the axis of the handle. By bending the arm of a paint roller, this transfer of force can be investigated.

Minimising required operating forces As the onset of fatigue is present prior use, the paint tool should minimise the number of forces required from the user to complete the task to avoid exhaustion. All of the variations tested required multiple forces during use.

Paint coverage efficiency The qualitative survey identified a common problem with uneven paint coverage of traditional paint rollers. As a result, the user has to complete several up-down motions with the tool over the same area to achieve an even finish. This repetitive motion is a leading cause for RSI and shoulder injuries - also contributing towards fatigue and duration of the task.

_

The usability principals suggest that a product should provide a choice in the method of use. The extension pole of variation 2 enables far better reach without over stretching.

Of the 5 E’s, the survey identified a need to improve efficiency, effectiveness and engagement of the tool. These regard the performance of paint coverage.

Comfortable wrist angle to avoid RSI and tendinitis The task of painting involves highly repetitive motions to cover the full wall area of a room. As a result, it is important to keep the wrist in a neutral position to avoid injuries such as carpel tunnel syndrome or RSI. Flexion

Single pass motion (only one stroke)

Double pass motion (up-down stroke) x2

Force should be distributed evenly (variation 3 right) by the handle to avoid unnecessary forces on the users hand. Variation 1 induced a torsional force (left below). Applied force is focused to the resultant force

Ulnar Deviation x1 Patchy paint transfer

Single arm flexes Even paint transfer


Redesigned paint roller concept Physical working prototype: Inclusive, adjustable & extendible double paint roller with splash guards The traditional paint roller forces the wrist into an awkward and painful position during use. This re-designed concept has an adjustable handle to keep the wrist in a neutral position at all times at any wall height. There is no leverage force acting on the wrist as all applied force is focused to the resultant force.

Guards prevent the rollers from touching an adjacent wall to avoid over-paint

Cognitive colour recognition of adjustment button

Splash guards avoid paint drips and errors

Cognitive colour recognition of extension pole screw-in location

This re-designed concept uses two rollers to provide a better coverage of paint in one single movement. This reduces the frequency of “up-down” motions, avoiding excessive fatigue on the shoulder joint - a leading cause of painful injuries. The user has the option to screw in an extending pole to the end of the handle to make higher wall areas easier to reach.

The tool is equitable and flexible to satisfy the usability principals. The screw-in pole enables greater reach without over stretching. The 5th%ile of women (5ft 1”) can reach full wall height comfortably.

© December 2014 Michael Steel | Brunel University


vibrating sponge ATTACHMENT Human centred user experience design

Ra h

im

Taking inspiration from electric toothbrushes and motorised palm sanders; this pressure activated oscillating sponge attachment significantly reduces the need for physical effort whilst cleaning kitchens and bathrooms. It aims to address the fatigue and discomfort that emerged from focus group testing; featuring a refillable detergent spray for convenience.

Rh

ia nn

a

Compatible with standard replaceable sponges


design features

Waterproof charging The sealed internal battery gets power from an induction charging base, avoiding the need for metal contact points or battery changes.

Motorised vibrations

Pressure activated oscillating motion helps to remove stains without the need for intense scrubbing, reducing the physical effort required. Less vigorous movement promotes stress reduction without getting hands dirty.

Tactile rubber grip

Use of colour for cognitive recognition of interaction points and soft touch rubber to enhance user comfort. Affordable replacement sponges encourage more hygienic transition between kitchens and bathrooms.

Integrated spray pump

A refillable internal reservoir stores your choice of detergent spray to provide convenient onehanded cleaning action; enhancing the task efficiency and appeal as identified in the focus group.


Contextual Design (Still in progress) GoPro brand repositioning proposal for 5-10 years in the future responding to contextual issues in society, company success and the well-being trend. Redefining the appeal of protective safety equipment to empower the user with confidence, delivering a proactive preventative approach rather than traditional responsive methods. GoPro has established innovative ways to communicate through technological symbiosis. This ethos forms the foundation for a new Sixth Sense range of products: empowering the ability to communicate with your surroundings. With the strength of GoPro’s online community, there is potential to transform the stigma of using safety equipment to actively save lives. Be a Hero.


Sonar Blind Spot Detection Helmet EXPLORATION OF SONAR TECHNOLOGY APPLICATION FOR A HELMET

SONAR SENSOR UNITS

MIRRORS WITH LED LIGHTS

COMPACT PIEZO BUZZERS

Mirrors in visor

Sonar sensors in back of helmet

Red LED lights in both side mirrors

Buzzers on each side for directional warning of hazard

MOBILE POWER SOURCE

Form inspiration for a built-in AA battery compartment

Engage the SIXTH SENSE


Thein system powered by thein carboth backisof helmet battery and alternator when driving

ght audible beep directs o the hazard’s location

mirrors

visor?

side

for a built-in AA battery compartment

Buzzers on each side for directional warning of hazard

TEMS FITTED TO MODERN VEHICLES FOR A HELMET

FIRST ITERATION

SECOND ITERATION

THIRD ITERATION

Integrated Hero Camera mount VISUAL FLASHING WARNING

T Flashing PIEZO BUZZ R S wing Battery lights inEthe

Cooling vents

AUDIBLE SPEAKER WARNING

MOBILE A P left O W EorR right S O Uaudible R C E beep directs mirrors Sonar diverts attention to the hazard attention to the hazard’s location holder Form inspiration sensors for aSIXTH built-in SENSE AA battery compartment

VEHICLE POWER SOURCE

The system is powered by the car battery and alternator when driving

S IX T H

R TECHNOLOGY APPLICATION FOR A HELMET

al hazard

Cooling vents

MIRRORS WITH LED LIGHTS

Red LED lights in both side mirrors

S IX TH

S EN S E

COMPACT PIEZO BUZZERS

Mirrors in visor?

MOBILE POWER SOURCE

Form inspiration for a built-in AA battery compartment

Buzzers on each side for directional warning of hazard

Cooling vents

Sonar sensors S IX TH

S EN S E

SENSE


3D embodiment and form development FOURTH ITERATION

FIFTH ITERATION

SIXTH ITERATION


Thein system powered by thein carboth backisof helmet battery and alternator when driving

ght audible beep directs o the hazard’s location

mirrors

visor?

side

for a built-in AA battery compartment

Buzzers on each side for directional warning of hazard

TEMS FITTED TO MODERN VEHICLES FOR A HELMET

FIRST ITERATION

SECOND ITERATION

THIRD ITERATION

Integrated Hero Camera mount VISUAL FLASHING WARNING

T Flashing PIEZO BUZZ R S wing Battery lights inEthe

Cooling vents

AUDIBLE SPEAKER WARNING

MOBILE A P left O W EorR right S O Uaudible R C E beep directs mirrors Sonar diverts attention to the hazard attention to the hazard’s location holder Form inspiration sensors for aSIXTH built-in SENSE AA battery compartment

VEHICLE POWER SOURCE

The system is powered by the car battery and alternator when driving

S IX T H

R TECHNOLOGY APPLICATION FOR A HELMET

al hazard

Cooling vents

MIRRORS WITH LED LIGHTS

Red LED lights in both side mirrors

S IX TH

S EN S E

COMPACT PIEZO BUZZERS

Mirrors in visor?

MOBILE POWER SOURCE

Form inspiration for a built-in AA battery compartment

Buzzers on each side for directional warning of hazard

Cooling vents

Sonar sensors S IX TH

S EN S E

SENSE


Final Model FOURTH ITERATION

FIFTH ITERATION

SIXTH ITERATION



Automotive M o di f i c a t i o n



BMW 118d Coupe Custom integrated TomTom SatNav system in the passenger air-vent (hard-wired to the ignition feed) Due to the frustration of trailing cables, suction mounts concerns of theft, I wanted to design a way to mount my TomTom Satellite Navigation unit more permanently. I removed the dashboard air vent and stripped out the passenger side adjustment fins. After sealing the vent, I cut away material to fit the TomTom into the cavity. Before The TomTom was moulded into the air vent using filler to make it appear like a “factory-fit” option. The USB charging cable was tapped into the vehicle’s ignition feed so that it would charge up whilst the car was on. The device would also shut down automatically when the engine was turned off.

After



Nissan 350z Orange carbon fibre vinyl wrapped interior centre console, dash and arm rests to match bodywork The interior panels were removed and all electronic hardware was carefully disconnected. Using a heat gun and adhesive vinyl, the interior of the car was colour coded in orange carbon fibre effect to match the exterior bodywork. The curves of this job proved challenging but the attention to detail was important to achieve a professional finish for the car.



125cc Piaggio MP3 Restoration and colour change of a 2007 three wheeled scooter including full engine service I found this 125cc Piaggio scooter for only ÂŁ799 as a restoration project. It had been off the road for a couple of years after the previous owner had dropped it.

Before

After

I gave it a full engine service and repaired minor cosmetic damage. The project included a full strip down and preparation of all main bodywork panels to spray them in a satin blue pearlescent finish.



BMW 1 Series Coupe Satin carbon fibre vinyl wrapped interior trim, steering wheel cover, instrument hood, roof and shark fin antenna The respective interior panels were removed and all electronic hardware (including an airbag) was carefully disconnected. I used a 4D effect carbon fibre vinyl to achieve highly realistic appearance and feel. The finish quality of this job attracted many other paying clients to me for vinyl wrapping treatment on their own vehicles.



Alfa Romeo MiTo Custom rear diffuser with a re-fabricated centre exit exhaust removed from a 2010 Renault Megane RS 250 I adapted an after-market rear diffuser to incorporate a centre exit exhaust as opposed to the dual exit it was intended for.

Before

After

The donor components were found online from a 2010 Renault Megane RS 250. The signature trapezium style exhaust trim was fabricated into the new diffuser, along with exhaust modification work to redirect the airflow.



Cu s to mi s e d Fur ni t ure



Bespoke Breakfast Bar Design and build of a three seater bespoke fitted breakfast bar for a paying client After struggling to find a breakfast table suitable for a small kitchen, a family friend asked me to design and build a bespoke wall mounted three seater breakfast bar. The bar embraced two chrome supporting legs and a gloss black chequered tile vinyl floor surface.



Fish Tank Restoration Refurbishment of a Juwel 450 litre fish tank, wrapped in textured white wood effect vinyl The existing fish tank cabinetry had suffered cosmetic scratches and some minor water damage during previous ownership. It was thus purchased for a very cheap price and restored to a “brand new� condition using high quality wood effect vinyl.



Rabbit Hutch Extension Customised open-plan adaptation of two individual rabbit hutches. The individual rabbit hutches (as shown in the first photo) formed a traditional four-walled structure. The custom design of an open-plan living space for the rabbits was engineered to remove the upper and lower structural load bearing dividing walls and join the two hutches together. Reinforcing joists were installed to support the load and hutch structure. The double pitch roof was drained into a central gutter to prevent internal leakage. The removed walls were re-fabricated to create the central extension section to bridge the two hutches together.


this

is what I do is what I love is who I am



Architectural | Exhibition | Product T: +44 (0) 7512 371 898 E: mike-steel@hotmail.com


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