Portfolio - Midori Yamazaki

Page 1


C o m me r c i a l Wo r ks


N I K E J A PA N K. K. J U S T D O I T C A M PA I G N f o r M e n / Wo m e n


N I K E J A PA N K. K. JUST DO IT Campaign J UST DO IT S HOT

Photo C u st omize Syst em


N I K E J A PA N K. K. JUST DO IT Campaign YOUR FIRST STEP

Vi d e o P o s t i n g S y s t e m


N I K E J A PA N K. K.

J U S T D O I T L I N E S TA M P f o r M e n / Wo m e n


N I K E J A PA N K. K. Wo r l d C u p C a m p a i g n , I n n o v a t i o n H o u s e

2 015 ’ D S A D es i g n Award ( De si gn S pa c e A s soci at ion D es ig n Award) 1s t Pr i z e


N I K E J A PAN K. K. FC Rea l Bristol, Special Movie for NikeLab.COM launch

( a s Wo r l d w i d e C o n t e n t s )


N I K E J A PAN K. K. J L e a g u e Ke y Vi s u a l

KA S H I M A A N T L E R S , U R AWA R E D S , SANFRECCE HIROSHIMA


GAMES

今日、この周辺にネイマールが隠れている。 近くのゲームを探して 神出鬼 没のストライカーの居 場 所を探せ! ネイマールのプレーが体 験できる数 量 限 定の バーチャルリアリティキットをゲットしろ。

GO TO GAME


KAORI NAKAMURA あなたの合 計 距離

全ランナーの合計距離

1,318km 158,062km 今日のランメニュー

ペースアップメニュー 今 週のラン記 事

STAGE 3 : Training Tips 1 最 新ニュース

N I K E J A PA N K. K. N A G O YA W O M E N ’ S M A R AT H O N

Full Marathon Support Site

ランニングシューズ新登場


N I K E J A PAN K. K. Ret a i l S h o p H a r aj u ku Run Club Chandelier

N I K E J A PA N K. K. NEYMAR HUNT Football App


N I K E J A PAN K. K. N i ke La b x s a c a i S H OWRO O M

2 015 ’ D S A D es i g n Award ( D e s i g n S p a c e A s s o c i a t io n D e s i g n Awa rd ) Pr i z e


N I K E J A PA N K. K. Nike Lab

Th e Po o l Aoya m a / D o v e r S t r e e t M a r ke t

2 015 ’ D S A D e s ig n Awa rd ( D e s i g n S p a c e A s s o c i a t io n D e s i g n Awa rd ) 1s t Pr i z e


adida s Bra nd ing d e s ig n adida s Ja p a n K. K. Planned and executed to establish the adidas Brand as an Art Director and managed designs of all executions to unify the Brand image of adidas.

C r e a t i v e m a g a z i n e - “ B r a i n�


adi d as R e t a i l s h o p d e s i g n

ad i d as J a p a n K. K. 2 0 0 9 ’ D D A ( D i s p l a y D e s i g n A s s o c i a t i o n ) Aw a r d


A d v e r t i s i n g i n t h e N e w s p a p e r “ C LI MA 3 6 5 ”

adidas Japan K.K.


A dve r t i s i n g i n t h e N e w s p a p e r

Featured in a cre ative magazine

“ C LI MA 3 6 5 ”

“ B r a i n”

adidas Japan K.K.

Execu ted a n ew id ea whi ch was i mpl emented for the first time in the Japanese n ew sp ap er to pr omo te a technology of men’s tr aining wear m ade of br e a th able fabr ic, al though it was not easy to nego tiate with The Daily YOMIURI. The shape of fr ame, which was g ener ally used in the newspaper was utilized to express that the n ewspaper was flutt ering by t he wind in order to represent a feature of the product. The products whi ch wer e shown in t he n e wspaper were sold out.


Wo men’s t ra ini ng wear c a m p a i g n

adida s J a p a n K. K.

Ex e c u t e d w o m e n’s t r a i n i n g w e a r c a m p a i g n . I t w a s n o t o n l y m a k i n g v i s u a l , b u t a l s o pl a n n i n g w i t h c o n s i d e r i n g the best visual communication towards each channel, such as Retail, and focused wholesales. The connected visual language and MD plan worked well to sell out e ff e c t i v e l y. The sales result increased than previous year.

C r e at i v e mag azi n e - “ S e n d e n K ai g i”,“ B r ai n”


M e n’s a d i d a s - p r e m i u m s t y le c a m p a i g n adidas Japan K.K. The advertisement of Japan domestic product was featured on a popular fashion web site. The images were found by WHQ, and the collection was made to be worldwide product.

F a s h i o n w e b s i t e - “ h y p e b e a s t . c o m”


4 6 9 6 = Shiro & Kuro

T h e a v a t a r o f Ze b r a m a n f o r t w it t e r

adidas with Zebraman

Wo r l d C u p J FA U n i f o r m - Z e b r a m a n E x c l u s i v e Ve r s i o n

a d i d a s J a p a n K. K.

P l a n n e d a n d c r e a t e d “ a d i d a s w i t h Z e b r a m a n” e x c l u s i v e Wo r l d C u p J FA U n i f o r m w h i c h w e r e m a d e f o r c o l l a b o r a t i o n w i t h t h e m o v i e “Ze b r a m a n ”. B o t h t h e Wo r l d C u p a n d t h e m o v i e e x h i b i t e d a t t h e s a m e t i m i n g a n d t h e c o r r o b o l a t i o n w a s e x p e c t e d p o s i t i v e i n fl u e n c e o n b o t h . A s a r e s u l t , i t w a s a c h i e v e d a h i g h l e v e l o f s a l e s r e s u l t s . T h e u n i f o r m n u m b e r “ 4 6 9 6 ” m e a n s “ W h i t e & B r a c k ( S h i r o & K u r o ) ”. T h i s i s a p l a y o n w o r d s a n d n u m b e r.


B MW J a p a n K.K. B M W 5 S E R I E S Pr e v i e w Eve n t

2 017 ’ D S A D es ig n Award ( Design S pa c e A s s oc iat ion Desig n Awa rd ) S i l v e r


Mercedes-Benz K.K. MB Live! Owned Medi a


Tap

Tap

VOGUE for B OUC H E RO N K.K. Digi t a l C r e a t ive S t r ate gy & I nt e r a c t i ve Movie f o r Jewel ry C a mpaign


f r an che l ippĂŠ e C o., Lt d. B r a n d i ng Ke y I m a g e for original textile pattern


A S I ENCE Campaign

K A O C o., L t d. 2 0 0 4’ - 2 0 0 6’


AS IENCE C a mp a i gn

K A O C o., L t d.

E s t a b l i s hed t h e B r a n d o f h a i r c a r e p r o d u c t s c a l l e d “A S I E NC E”. S u c c e e d e d s e t t i n g n e w v a l u e o f b e a u t y whi c h f o c u s ed o n b e a u t y o f A s i a n wo men, a n d exp and ed a term “A S IAN BEAUTY”. Th i s m a r ket sh are g rew to the t op within 6 month. The c a mp aign, an adverti sement whi ch is pr oject ed on the wall of INTERCONTINENTAL HOTEL YOKOHAMA GRAND, a nd a bi g dress which was hung on a shopping center t he 109 SHIBUYA were successful execution to promote “AS IAN BEAUTY”. And also, t h e s e inspiring executions were often featured in creative m agazines, and news papers. I was in cha rge of pl anning a nd design within a te a m.

C r e a t i v e s p e c i a l i s t m a g a z i n e - “ B r a i n”

“Senden Kaigi”

N e w s p a p e r -“ T h e D a i l y M A I N I C H I”

Pub li s h e d B o o k - “ B r a n di ng D e s i g n”


T H E DA I LY Y O M I U RI C a m p a i g n

2 0 0 8 ’ A D C ( A r t D ir e c tors C l u b ) Awa rd


C r e a t i v e s p e c i a l i s t m a g a z i n e - “ Ko k o k u H i hyo ”

T H E DA I LY YO M I U R I C a m p a i g n

2 0 0 8 ’ A D C ( A r t Di r e c to rs C l u b ) Awa rd A c a m p a i g n f o r T H E DA I LY YO M I UR I w h i c h s t a r t e d w i t h m y idea which enable company to tell the fundamentals of the n e w s p a p e r t o c o n s u m e r w i t h h u m o r, w a s o f t e n f e a t u r e d i n spe c ia lis t m a g a z in es o n desi g n a nd a dv e rti sement, a nd a w a r d e d A D C ( A r t Di r e ct o rs C l u b ) Awa rd s . I w a s i n c h a rg e o f p l a n a n d d e s i g n a s a d e s i g ne r. “ B r a i n”


S A R A LI N ( l a x a t i ve )

O t s u k a Ph a r m a c e u t i c a l C o., L t d.

I l l u s t r a t i o n : M i d o r i Ya m a z a k i T h e c o m m u n i c a t i o n o f S A R A L I N ( l a x a t i v e ) . A c h a r a c t e r w a s c r e a t e d i n o r d e r t o m a k e t h e c o m m u n i c a t i o n m o r e f r i e n d l i e r.


Self Initiated Works


From 6:29 am to 6:55am

18th Sep 2012

Europe > Portugal > Ericeira > Ribeira D'ilhas

A visual long-term surf forecast showing the annual tendencies in wave conditions. As an improvement on current, short-term surf forecasts, a n n u a l m a r i n e d a t a , c o l l e c t e d f r o m a p p r o x i m a t e l y fi f t y selected beaches all over the world, is mapped into a common programmed data structure and functions simulating natural principles are then applied in order to generate graphical information.

m y g r e e n g r e e n . w e b. f c 2. c o m


1. Wave Height

7

2. Swell Height

1

4 3

2 5

6

3. Swell Period 4. Swell Direction

8

5. Wind Speed 6. Wind Direction 7. Temperature 8. Tide

WAVE ARCHIVE

Visualization of the annual tendencies in wave conditions — Computer programmed Interactive information graphics


Interactive Switch You can choose marine information which you need to check You can turn on/off switches to read the marine condition. Scales are also available to see actual number.

Home

Wave Introduction - How to see

World’s Beaches

Image

Process

Gallery

Information

About Midori / Contact

Scale

Wave Height

Swell Height

Swell Period

Swell Direction

Wind Speed

Image

Keyboard: A

Keyboard: B

Keyboard: C

Keyboard: D

Keyboard: E

Scale

Keyboard: 1

Keyboard: 2

Keyboard: 3

Keyboard: 4

Keyboard: 5

Wind Direction

Temperature

Tide

Monthly Wave Height

Timeline Scale

Keyboard: F

Keyboard: G

Keyboard: H

Keyboard: 9

Keyboard: 0

Keyboard: 6

Keyboard: 7

Keyboard: 8


World 50 Beaches Can you imagine how the waves of an unfamiliar beach would be? By Wave Archive, surfers can understand tendencies in the wave conditions for an unfamiliar surf point based on comparison to those for a familiar surf point.

Home

Wave Introduction - How to see

World’s Beaches

Process

Gallery

Information

About Midori / Contact

Choose and compare each other. Similarities and differences will tell you about the condition of beach. → Crick to see large images

C a n a d a > V a n c o u v e r I s l a n d > T o fi n o

Hawaii > Oahu / Pipeline

Indonesia > Bali > Kuta Beach

Europe > Spain > Fuerteventura > The Bubble

England > Cornwall > Fistral Beach

Peru > Lima > Redondo

Ecuador > Montanita Beach

Japan > Chiba > Torami

Central America > Barbados > Silver Sands

The USA > California > Black's Beach

Asia > Sri Lanka > Aragum Bay

Middle East > Oman > Joe's Point

A u s t r a l i a & P a c i fi c > F i j i > C l o u d b r e a k

Asia > Hong Kong > Big Wave Bay


the UK > Cornwall > Fistral beach

Indonesia > Bali > Kuta Beach

the USA > Hawaii > Oahu > Pipeline

Ecuador > Montanita > Guayas > Montanita Beach

Example of comparison

Annual tendences in wave conditions can be interpreted from comparison between each surf spot. *Further detail → Please check

m y g r e e n g r e e n. w e b. f c 2. c o m


Computer programmed interactive work for the exhibition ‘R E -Code Shakespeare’ with Royal Shakespeare Company This artwork reacting audience’s shadows represents the famous tragedy Romeo and Juliet and breathes new life into Shakespeare’s language, r e fl e c t i n g h o w h i s m a n y g o l d e n s a y i n g s still attract us in the present day.



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