Michigan Lacrosse is a major catalyst in the growth and development of lacrosse in our community. Warrior is tremendously pleased by our partnership with Michigan Lacrosse and is looking forward to its continued progress cultivating lacrosse communities statewide. Adam Werder, Warrior Lacrosse
the only game in town More Issues, More Fun
Production Schedule/Ad Copy Due March 23, 2009 Season preview & Equipment Buyers Guide Ad copy due - March 11 April 6, 2009 Youth, High School & College Reports Ad copy due - March 25 April 27, 2009 Lax Coverage/Summer Camp Guide Ad copy due - April 15 May 18, 2009 High school, middle school, & college coverage Ad copy due - May 6 June 22, 2009 Lax Jam & high school state tournament Ad copy due - June 10 Circulation 5,000 - 8,000 copies with estimated readership of 15,000-18,000 per issue “Michigan Lacrosse has good pictures and good news about the state’s lacrosse programs. Plus networking names and programs for those just starting out. A good resource document for players, parents and coaches.” John Baxter, Coach, East Grand Rapids Middle Schools
2009 Michigan Lacrosse Ad Rates
Color
B&W
Full page ............$750.................... $500 ½ page ...............$600.................... $400 1/3 page . ..........$550.................... $300 1/6 page . ..........$400.................... $200 PREMIUM PLACEMENT
inside front cover, inside back cover, back cover & center spread: $1000/page
Ad Sizes
Width Height Configuration
Full Page . ......................10.375 ...................... 11.5 ....................................... Vertical ½ Page . .........................5.1875 ........................11 ......................................... Vertical ½ Page . .........................10.125 .................... 5.6741..................................Horizontal 1/3 Page ........................3.125 ......................11.25 ...................................... Vertical 1/3 Page .......................10.125 ....................... 3.6 . ...................................Horizontal 1/6 Page ........................3.125 ..................... 5.6741 ..................................... Vertical 1/6 Page ........................ 4.875 ....................... 3.25 ...................................Horizontal
$30 design fee for publication ads, $25 for online ads
ARTWORK GUIDELINES
Acceptable Layout Programs InDesign • Illustrator • Photoshop • Pagemaker • All fonts must be included or converted to outline/curves • Linked graphics must be included • Graphics must be .EPS, .TIF or .JPG • FTP site available to download larger files “I love the opportunities for kids playing lacrosse in Michigan. It is such a new sport here and it gives kids another opportunity to participate in athletics. It’s also great to watch programs build themselves up. Every year the level of competition grows by an order of magnitude as more kids gravitate to the sport.” Rob Holder, Coach, Troy Athens High School
Michigan Lacrosse is published by Suburban Sports Communications, now in it’s 18th year of publishing sport-specific newspapers. In our mission to help grow the game of lacrosse in Michigan, Michigan Lacrosse publishes five issues per season, this is our fifth as the state’s lacrosse authority. Publication content: • Editorial includes feature stories on local players and coaches at all levels (middle/high school, college, professional), local lacrosse industry news, league and tournament coverage, training tips, and guest columns.
• Competition results including coverage of the middle school Lax Jam and the high school state tournament. • Notification of upcoming development opportunities, including summer camps and year-round clinics. • Equipment guide featuring the latest and greatest gear, as well as where to find old favorites. “Lacrosse is the fastest growing sport at the high school level, yet there is much more growth to come.” Bob Stevenson, US Lacrosse
Who is the Michigan Lacrosse reader? •52% are players •96% are coaches •87% are male •13% are female •48% travel out of town for lacrosse on a monthly basis •91% attend lacrosse camps •72% attend out-of-state lacrosse camps •over 60% have an annual household income of $80,000 or above •96% patronize Michigan Lacrosse advertisers and sponsors Based on results from our 2008 readership survey.
Michigan Lacrosse offers advertising opportunities for indoor lacrosse facilities, sporting goods & lacrosse specialty stores, equipment companies, summer camps and year-round development programs, tournament promoters and more! “A longtime niche sport, lacrosse is the fastest-growing game in the U.S. at every level.” Alex Wolff, Sports Illustrated
VOLUME 4, ISSU E 3 | MAY 14, 2007
“The kids enjoy reading your take on what is going on in the state.” Mike Jolly, De La Salle Collegiate
distribution Michigan Lacrosse is available FREE OF CHARGE on sponsored stands in over 115 indoor lacrosse facilities, sporting goods and specialty stores, ice arenas and other Michigan locations. Metro Detroit-South Canlan Ice Sports Monroe 333 N. Dixie Hwy. Monroe, MI 48162 (734) 242-1300 Fax (734) 242-6106
Wayne Ice Arena
c/o Wayne Youth H.A. 4635 Howe Rd. Wayne, MI 48184 734-721-7400
Metro Detroit-East
B&R Sports (inside Great Lakes Sports City) 34400 Utica Rd. Fraser, MI 48026 586-293-7941
Harper Sport Shop
23208 Greater Mack Ave. St. Clair Shores, MI 48080 586-779-9090 Fax 586-779-9485
Hockeytown State Fair Arena
c/o Little Caesars Hockey Club 8 Mile Rd. & Woodward Ave. Detroit, MI 48203 313-366-3300
Joe Dumars Fieldhouse
c/o MichiganRoller Hockey Assoc 45300 Mound Road Sterling Heights, MI 48317 810-731-3080 Fax 810-731-2699
Mount Clemens Ice Arena & Fitness Center 200 Groesbeck Hwy. Mount Clemens, MI 48043 (586) 307-8202 Fax (586) 307-8245
Perani's Hockey World 37328 Van Dyke Sterling Heights, MI 48312 810-264-7860
Play It Again Sports #10704 50607 Gratiot Rd Chesterfield Twp, MI 48051 (586) 598-7700
Shoot Out Hockey 1900 East 9 Mile Rd. Ferndale, MI 48220 248-399-1694
St. Clair Shores Civic Arena
Michigan
Ann Arbor Ice Cube 2121 Oak Valley Drive Ann Arbor, MI 48103 734-213-1600
Arctic Coliseum
c/o Chelsea Hockey Assoc. 501 Coliseum Dr. Chelsea, MI 48118 734-433-4444
Arrington Ice Arena - Adrian College 110 S. Madison St. Adrian, MI 49221 888-876-0194
Bay County Civic Arena 4231 Shrestha Dr. Bay City, MI 48706 989-671-1000 Fax 989-671-9726
BJ Sports
4419 Westnedge Ave Kalamazoo, MI 49008
BJ Sports
5076 Sports Dr. Kalamazoo, MI 49008
Center Ice
Downtown Detroit
c/o UofDJesuit High School & Academy 3401 East Lafayette Detroit, MI 48207 313-567-2423
1900 Fairground Rd., NW Kalkaska, MI 49646 231-258-5913 Fax 231-258-6647
Kensington Valley Ice House 10540 Citation Drive Brighton, MI 48116 810-494-5555 Fax 810-494-0001
Lakeshore Sports Centre 4470 Airline Road Muskegon, MI 49444 231-739-9423 Fax 231-737-2170
Optimist Ice Arena 1300 W. North St. Jackson, MI 49203 517-783-2664
Otsego Sportsplex 1250 Gornick Ave. Gaylord, MI 49735 989-731-3546 Fax 989-731-3580
Perani’s Hockey World
1140 Monroe Ave., MW Suite 2-102 Grand Rapids, MI 49503 616-855-1077 Fax 616-855-1078
Perani's Hockey World
Competitive Edge Skate Detailing
FSU Ice Arena
Ferris State University Big Rapids, MI 49307 616-592-2888
Glacier Pointe Ice Complex 4150 Dove Road Port Huron, MI 48060 810-364-9797 Fax 810-364-8694
Grand Oaks Arena
c/o Livingston County Hockey Association 970 Grand Oaks Dr. Howell, MI 48843 517-548-4355
Howe Ice Arena
City Sports Arena
Kalkaska Kaliseum Recreation Center
607 E. William Ann Arbor, MI 48104
College Shoe Repair
54755 Broughton Road Macomb, MI 48042 586-992-8600 Fax 586-992-8666
1045 Cook Road Grosse Pte. Woods, MI 48236 313-884-4444 Fax 313- 884-1775
2600 Village Dr. SE Grand Rapids, MI 49506 616-452-3824
Patterson Ice Center
Hockey Services
University Liggett School/ McCann Arena
c/o Adray Community Hockey League
c/o Grand Traverse HA 1544 Hammon Road E. Traverse City, MI 49686 616-933-7465 Fax 616-933-0302
20000 Stephens St. St. Clair Shores, MI 48080 810-445-5350
Suburban Ice Macomb
Jolly Roger Ice Rink
6958 West Main Kalamazoo, MI 49009 269-375-3313 Fax 269-375-2350 c/o Grand Traverse HA 1125 W. Civic Center Drive Traverse City, MI 49684 616-922-4818
Isabella County Events Arena 5165 E. Remus Rd. Mt. Pleasant, MI 48858 517-772-9623 Fax 517-772-8031
Johnny Mac’s
4255 Five Oaks Dr. Lansing, MI 48911
c/o Adray Community Hockey League
2550 Patterson Avenue SE Grand Rapids, MI 49546 616-940-1423 3600 S. Dort Hwy. Flint, MI 48507 810-744-3338
5711 Bay Road Saginaw, MI 48604 989-799-5604
Perani's Hockey World 2661 29th St. Grand Rapids, MI 49546 616-975-3700
Perfect Edge Hockey
3637 E. Grand River Avenue Howell, MI 48843 517-546-1897 Fax 517-546-1959
Play It Again Sports #11142 3734 28th St SE Kentwood, MI 49512 (616) 957-0086 Ext. 0000
Rivertown Sports
2605 Sanford Ave. Grandville, MI 48418 616-538-5066
Saginaw-Bay Ice Arena
c/o Adray Community Hockey League
2650 E. Grand River East Lansing, MI 48823 517-332-4000 Fax 517-332-1086
The Edge Ice Arena 4444 Holland Avenue Holland, MI 49423 616-738-0733 Fax 616-738-0744
The Rink
c/o GBCHA 75 Houston Street Battle Creek, MI 49017 269-966-3625 Fax 269-966-3657
The Summit
9410 Davis Hwy. Dimondale, MI 48821 517-319-1000 Fax 517-319-1004
S2 Arena
5076 Sports Drive Kalamazoo, MI 49009 269-544-7000 Fax 269-978-0064
The Total Athlete 61 N. Division Holland, MI 49424
Walker Ice & Fitness Center 4151 Remembrance Rd. NW Walker, MI 49544 616-735-6286 Fax 616-735-6290
Yost Ice Arena
6102 Gotfredson Road Plymouth, MI 48170
Mike Modano Ice Arena 6210 N. Wildwood Westland, MI 48185 734-729-4560
Novi Ice Arena
42400 Arena Drive Novi, MI 48375 248-347-1010 Fax 248-347-1077
Perani’s Hockey World 19704 Middlebelt Livonia, MI 48152 734-476-8100
Ace Sports Shop 8042 Middlebelt Rd. Westland, MI 48185 734-266-0505
Arctic Pond of Plymouth c/o Michigan Hockey 40475 Plymouth Rd. Plymouth Twp., MI 48170 734-207-7663 Fax 734-207-7534
Compuware Arena
14900 Beck Road Plymouth Township, MI 48170 734-453-6400
Dearborn Ice Skating Center
14900 Ford Road Dearborn, MI 48126 313-943-4098 Detroit Lax 43881 Grand River Ave Novi, MI 48375
c/o Livonia Hockey Association 9510 Sunset Livonia, MI 48150 734-425-9790 c/o Livonia Hockey Association 33841 Lyndon Livonia, MI 48154 734-427-1280 Fax 734-466-2679
Auburn Hills, MI 48326
Detroit Skating Club
c/o USA Hockey Club 888 Dennison Court Bloomfield Hills, MI 48013 248-332-3000 Fax 248-332-9912
Lakeland Arena
7330 Highland Rd. Waterford, MI 48327 248-666-1910 Fax 248-666-1903
Metro Sports
1024 W. 14 Mile Road Clawson, MI 48017
Oakland Yard
5328 Highland Road Waterford, MI 48327
Onyx-Rochester Ice Arena 52999 Dequindre Rd. Rochester, MI 48307 248-601-6699 Fax 248-601-0102
Play It Again Sports #11362
Play It Again Sports #11412
Plymouth Cultural Center
Royal Oak-John Lindell Arena
24287 Novi Rd Novi, MI 48375 (248) 449-4544
c/o Plymouth/Canton Hockey Association 525 Farmer St. Plymouth, MI 48170 734-254-9198
Summit Sports
Eddie Edgar Ice Arena
Summit Sports
46245 Michigan Ave Canton, MI 48188
Michigan Lacrosse & More
Metro Detroit-West
Devon-Aire Ice Arena
620 W. Grand River Ave. Brighton, MI 48126 810-227-6877
High Velocity
Suburban Ice Farmington Hills
2810 Hannah Blvd. East Lansing, MI 48823 517-336-4272 Fax 517-336-4273
Summit Sports
200 Log Cabin Garden City, MI 48135 734-261-3491
University of Michigan 1000 S. State St. Ann Arbor, MI 48109 734-764-4600
6129 Bay Rd. Saginaw, MI 48604 989-799-8950
Suburban Ice - East Lansing
Garden City Arena
23996 Freeway Park Dr. Farmington Hills, MI 48335 248-888-1400 Fax 248-888-9868 28946 Orchard Lake Road Farmington Hills, MI 48334 248-737-0970
TRIAD Performance Gym & Training Center 24168 Haggerty Rd. Farmington Hills, MI 48335 248-615-1652
Total Sports Complex
c/o Total Performance Training Center 30990 Wixom Rd. Wixom, MI 48393 248-669-9818
UM-Dearborn Fieldhouse
c/o UM-Dearborn Athletic Dept. 4901 Evergreen Dearborn, MI 48128 313-593-3534
7715 26 Mile Rd. Washington Township, MI 48094 (586) 992-0600 c/o R.O.H.A. 1403 Lexington Blvd. Royal Oak, MI 48068 248-246-3961
Seaholm High School Athletic Dept. 2436 W. Lincoln Ave Birmingham, MI 48009
Summit Sports
1390 Walton Blvd. Rochester Hills, MI 48309 248-650-5300
Summit Sports
4288 Dixie Highway Waterford, MI 48329 248-674-8220
Troy Sports Center
1819 E. Big Beaver Rd. Troy, MI 48083 248-689-6600 Fax 248-689-9911
Varsity Shop
277 Pierce St. Birmingham, MI 48009 Viking Ice Arena 1555 E. Woodward Heights Hazel Park, MI 48030 248-546-5700
Metro Detroit-North
Metro Detroit-North
Birmingham Ice Arena 2300 Lincoln Birmingham, MI 48008 248-645-0731
Bloomfield Sports Shop 3594 W. Maple Road Bloomfield Hills, MI
Cranbrook Arena
550 lone Pine Rd. Bloomfield Hills, MI 48303 248-645-3187
Detroit Lax
141 S. Opdyke
Inquire about our ad rates & website advertising
MICHIGAN LACROSSE
23995 Freeway Park Ddrive, Suite 200 Farmington Hills, MI 48335 t 248.478.2500 x211 | f 248.478.1601 lkovacs@suburbanice.com | michiganlacrosseonline.com See our advertising policy online at michiganlacrosseonline.com
23995 Freeway PaRk Drive, Suite 200 Farmington Hills, MI 48335-2829