Chuah-Design Dossier_Project2

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aluminum composite

Bestmo terrazzo flooring

From past, present to future, humans keep exploring the world of food in multiple perspectives, which stimulate continuous iteration and breakthrough in food industry; while the development of the industry and technology brings great possibility to food and our life. Such symbiotic relationship became the inspiration of the concept design. The designer abstructed elements from the complexity of post-industrial age to create interesting spaces with mechanical aesthetics. With contemporary mainstream media, the designer demonstrate the spirit of exploring and the brand new idea of bakery in the core of this brand, and delivered to its customers from the new generation.

symbiotic relationship between the industry technology and food

complexity of post-industrial

concept inspiration

Foam aluminum

The designer took the dessert products into consideration and integrated the sandblasted stainless steel with lighting installations, trying to create a contrast between the coldness of the material and the warmth of the desserts to strengthen customers attention on the latter.

flour atmosphere the spatia components were curated in an artistic way, bringing people into an iexperimental lab


product display atmosphere the spatia components were curated in an artistic way, bringing people into an

self cashier

iexperimental lab

flour

exterior view

Project Name: Holiland Concept Store Area: 80㎡

Project Location: Hongqiao Xintiandi, Shanghai

In this project, the design team hope to take the interior as a media to deliver the messages from the spirit of Holiland, and to moderate a casual and in-deepth converstation, in a more emotional way, between the brand and the public.

media messages

outdoor seating

public











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facade

sketching

3d model


isometric view


book mountain Besides The Eye concept, another design concept of Binhai library is “Book Mountain”which based on the comprehension of the new library pattern during the new information era. Due to the advance of reading medium and the increasing need for public culture, the boundary among “collecting, borrowing and reading books “is changed and disappeared in the traditional library. Instead, the flowing and mixing space among different functions appeared. Public space is an effective medium for dissolving the boundary. “Book Mountain”is just this kind of public space. The atrium connects all the functional areas, while provides enough reading area, and it becomes an even more public space, which could undertake multiple activities at the same time.


kid's circulation adult circulation old peoson circulation

first floor plan




pottery workshop

pottery retail

farmi market

kitchen & dining

groud floor plan


juxtaposition of modern and traditional


roof

STAFF CIRCULATION OLD PEOPLE CIRCULATION ADULT CIRCULATION

farming area

roof

ADULT CIRCULATION

counter

pottery retail

existing window

food picking area

OLD PEOPLE CIRCULATION

STAFF CIRCULATION

space pla ning

stove

pottery workshop

existing window

glass /pond

wider path way for function area

dining area

demolish wall

groud floor plan

function area outdoor open air

kitchen

kitchen counter

dining area

toilet

staff resting area

lift

existing window

build new wall with window

groud floor plan






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