Scottrade Designing for Mobile
Mobile Trading Site Audit: UX Branch Locator: The design of the Sco;rade Branch Locator (Know-‐Where Solu+ons) has a dis+nct “look & feel” that appears to be a departure from the current m.sco;rade.com experience. Prior to moving forward with design we’ll need to know which direc+on is most appropriate. Design Inconsistencies • Old Sco;rade logo • “Menu” vs. “Home Icon” • Yellow “Contact Us” without the phone icon • Search box has no instruc+ons • Zip Code? • Area Code? • City? • State?
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