RANCHI - Market Research and Opportunity Analysis Report

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RANCHI - Market Research and Opportunity Analysis Report

Report Inclusions

Geographical Analysis of a selected location| Demographical Analysis of selected location | Market Dynamics | Economical Overview | Environmental Analysis | Existing Infrastructure | Resources Availability | Market Potential - Untapped Opportunities | Potential Business Ideas and Ratings

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Executive Summary and Analysis • Ranchi is the capital of the Indian state of Jharkhand. It is also known as a “City of Water Falls”. • Ranchi has been selected as one of the hundred Indian cities to be developed as a smart city under PM Narendra Modi's flagship Smart Cities Mission. • As per a study done by ASSOCHAM in late 2010, Ranchi was one of the highest employment generating Tier-III cities in India with a share of 16.8%. • Ranchi is home to many prestigious institutes like BIT Mesra, IIM, NIFFT, NUSRL, CIP, RIMS etc. • It also boasts of the head offices of some crucial government organizations like HEC, CCL and SAIL. • The city is also known for quality sports infrastructure as there are plenty of international level stadiums for different kind of sports. • Ranchi is blessed with mineral resources in abundance and is known as the “Manchester of the East”. It accounts for nearly eighteen percent of the national mineral production. Market Research and Opportunity Analysis Report RANCHI


Economical Analysis • The economy of Ranchi is majorly based on agriculture and natural resources like; forest produces, minerals, etc. • Other major industries are silk production and the manufacture of shellac and heavy machine tools. • A large number of engineering & mining industries present in the city, provide employment opportunities to a major portion of the population of Ranchi. • Ranchi is an important center of trade & commerce in the State. • Some of the major exportable items from Ranchi are Heavy Machinery and Equipment, Lac, Minerals, Ceramics, IT & Consultancy Services. • The existing rural industries like Sericulture, Handloom, Handicraft, Khadi, Textile, etc. are also being promoted and developed to give livelihood to rural and tribal population.

Market Research and Opportunity Analysis Report RANCHI


SWOT Analysis STRENGTHS

OPPORTUNITIES

WEAKNESSES

Rich in forest, mining and mineral reserves.

Easily available manpower, stable political environment.

Good education infrastructure.

Unorganized development of the city leading to poor infrastructure.

CNT act making land purchasing difficult for general public

Proposed IT park & mega food park will enhance the employment opportunities in the city.

Immense opportunity to explore solar energy potential.

Naxalite affected region impacting the tourist footfalls.

Increasing slums due to the lack of affordable housing

THREATS

Market Research and Opportunity Analysis Report RANCHI


Untapped Business Opportunities in RANCHI FOOD INDUSTRY

AGRICULTURE INDUSTRY

• Peanut Butter Manufacturing • Food Truck • Wheatgrass Processing

• Integrated Dairy Farming

ENERGY & CLEANTECH • Electric Vehicle • Biodiesel • Solar Thermal Application

• Agricultural Equipment Rental Service

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SERVICE & GOODS INDUSTRY • Online Morning Needs Delivery • Organic Beauty Products Manufacturing

Market Research and Opportunity Analysis Report RANCHI

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HEALTHTECH INDUSTRY

SOFTWARE INDUSTRY

• IV Fluid Manufacturing • 3D Printing • Wellness Center

• Mobile App Development • Website Designing & Development • Digital Marketing Agency


METICULOUS BUSINESS PLANS

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Market Research and Opportunity Analysis Report - RANCHI


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