HIMSS 2020 Orlando, Florida March 9-13, 2020
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Media Interview Schedule Synaptic Health Alliance Spokespeople*: Mike Jacobs, Technology Fellow and SVP of Engineering, Optum Kyle Culver, Director of Emerging Technologies, Humana *NOTE: Meyrick Vaz of United Healthcare may also attend media briefings On-Site PR Contact: Chanel Benoit, VP at Greenough (PR Agency), 508-762-8865 Time (ET) Media Contact Wednesday, March 11, 2020 2:00-2:30 p.m. Emily Sokol, Editor at Xtelligent Healthcare Media
3:30-4:00 p.m.
Ayanna Alexander, Health Technology Reporter at Bloomberg Law
Thursday, March 12, 2020 9:30-10:00 a.m. Bill Russell, Host and Managing Editor of This Week in Health IT (video/podcast)
Spokesperson Kyle Culver
Location
Notes
Humana Booth #5859
Pg. 5
Mike Jacobs and Kyle Culver
Optum Booth #6278
Pg. 6
Mike Jacobs and Kyle Culver
Interoperability Showcase (Hall E – Booth #8300)
Pg. 8
10:30-11:00 a.m.
Heather Landi, Senior Editor at FierceHealthcare
Mike Jacobs and/or Kyle Culver
Interoperability Showcase (Hall E – Booth #8300)
Pg. 9
TBD**
Aurora Aguilar, Editor-in-Chief & Erica Teichert, News Editor at Modern Healthcare
TBD
Modern Healthcare Booth #4842
Pg. 10
** Modern Healthcare is hosting open booth hours at the times below: Tuesday March 10 from 12:00-2:00 p.m. Wednesday March 11 from 2:00-4;00 p.m. Thursday March 12 from 9:00-11:00 a.m.
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Media Talking Points
Blockchain Pilot Overview o Through its pilot, the alliance has demonstrated that collaborative use of blockchain technology can help improve the efficiency of updating directories people use to select health care providers. o The first phase of the pilot focused on a cross-section of records for providers based in Texas, approximately 1,900 provider records per alliance member. o This scope was broad enough to ensure a sizable overlap of records across alliance members, but not so broad that it over-extended operational resources. o As we reviewed our shared data we looked for “odd man out” cases – those in which a few members had the same data and one member had different data, making them the odd man out.
Findings and Relevance, To Date o The alliance members found we can locate and update certain types of inaccurate information faster than we would on our own. o The alliance used its first phase of the pilot to identify up to 88% of necessary demographic data corrections across the Alliance members’ shared data for two of the most common errors in care provider directories: inactive locations, which refer to sites of service where care providers were once seeing patients but are no longer doing so, and address mismatches, which occur when health care organizations have differing addresses for the same care provider.
Current Work o The pilot is expanding to provider directories in Colorado, Florida and New York. o The alliance is working on coordinating outreach efforts to avoid duplicating efforts to contact the same provider. Each alliance member calls specific care providers and shares resulting data updates with the other alliance members. This has the potential to reduce the number of calls each alliance member needs to make to providers in their networks and the number of times care providers are asked to confirm their information.
Future Work o The alliance will be testing a business model that involves delegating updates for certain records to third-party companies and an economic incentive model designed to fund and sustain the future infrastructure and operations of the blockchain functionality. o These steps will help lay the foundation to ultimately support a nationwide rollout of a health care provider data exchange and future use cases for the Alliance. o The alliance plans to identify possible next use cases to explore this year.
New Members o The alliance recently added five new members, helping bring key technical expertise, data expansion and patient/consumer insights to support the Alliance as it develops new use cases for blockchain technology. o New members include Centene, Cognizant, CorVel, Prime Health Services, and Providence. Centene: 3
Cognizant: As a services member, Cognizant will provide a toolkit to help alliance members connect to the blockchain, along with consulting and integration services. These services will enable members to input and edit new data, making it quickly accessible to multiple health plans. CorVel: CorVel joined the Alliance for the opportunity to leverage technology and shared resources to improve its provider data. CorVel is contributing provider records primarily utilized by the Property & Casualty market. CorVel represents a different market from many of the Alliance members. Prime Health Services: As a technology-focused managed care company with over 900,000 providers, Prime Health Services understands the importance of accurate provider information and believes in the power of blockchain to provide better service to patients. Providence: The alliance is currently accepting new member applications, especially from health systems that are interested in testing use cases that are of benefit to patients.
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Emily Sokol, Xtelligent Healthcare Media Interviewer: Outlet: Date: Time: Duration: Location:
Emily Sokol, Senior Editor Xtelligent Healthcare Media Wednesday, March 11, 2020 2:00-2:30 p.m. ET Please allow for 30 minutes Humana Booth #5859
Discussion Overview Emily is interested in discussing the impact blockchain technology has on healthcare and how it will improve data accuracy for providers with Kyle Culver. About Emily Sokol Emily is a senior researcher and editor at Xtelligent Healthcare Media, covering hospital news and industry advancements (ML/AI, patient data, holistic health services) that are improving patient care. Emily earned a B.A. in English at Boston College and has a master's in public health from Brown University focusing on health services, policy, and practice. During her time at Brown, Emily worked as an analyst for Blue Cross Blue Shield of Rhode Island and as a research assistant for the Center for Statistical Sciences at the university. About Xtelligent Healthcare Media Xtelligent Healthcare Media is a network that develops high-quality content for healthcare executives and IT professionals that support healthcare initiatives, providing news, perspective and insight about the topics, products, policies, and companies that shape the increasingly complex healthcare ecosystem. Their network is made up publications such as EHRIntelligence.com, HealthITSecurity.com, HealthITAnalytics.com, RevCycleIntelligence.com, mHealthIntelligence.com, HealthPayerIntelligence.com, HITInfrastructure.com, and PatientEngagementHIT.com. Recent Work by Emily Advanced Primary Care Promotes Value-Based Care
How UPMC Coordinates Compounding Social Determinants of Health
Virtual Behavioral Health Visits Improve Care Access
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Ayanna Alexander, Bloomberg Law Interviewer: Outlet: Date: Time: Duration: Location:
Ayanna Alexander, Health Technology Reporter Bloomberg Law Wednesday, March 11, 2020 3:30-4:00 p.m. ET Please allow for 30 minutes Optum Booth #6278
Discussion Overview Ayanna is interested in discussing how blockchain technology works in healthcare, as well as related privacy and security considerations and concerns. She is aware that the Synaptic Health Alliance pilot program uses only publicly available provider data and not ePHI. About Ayanna Alexander Ayanna is a health technology reporter for Bloomberg Law, covering stories about health law, business, health data privacy, and health IT. She earned a bachelor’s degree in print journalism from Howard University and has competed internships with Bloomberg BNA, POLITICO, New York Times, The Hilltop, and the Washingtonian Magazine. About Bloomberg Law As an affiliate of Bloomberg L.P., Bloomberg Law aims to empower professionals in government, law, and tax & accounting with expertise, industry knowledge, content, and technology , enabling them to take decisive action and make the most of every opportunity. Recent Work by Ayanna Data Sharing Rules Will Ease Paperwork for Doctors, HHS Says
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Giving Patients Control of Their Health Data Tops HHS Plan
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Bill Russell, ThisWeekinHealthIT Interviewer: Outlet: Date: Time: Duration: Location:
Bill Russell, Host and Managing Editor This Week in Health IT Thursday, March 12, 2020 9:30-9:45 a.m. ET Please allow for 10-15 minutes Interoperability Showcase (Hall E – Booth #8300)
Discussion Overview This interview will follow the HIMSS Blockchain Breakfast panel, which Bill is attending. His questions will be based on the topics discussed during the panel presentation and Bill’s prior interview with Michael Kim at HLTH 2019. About Bill Russell Bill has served on executive teams in healthcare, higher education and Fortune 500 consulting practices. As CIO for St. Joseph Health, a 16 hospital $6.5 billion system, he rapidly accelerated the diffusion of new IT strategies and methods, while also enhancing organization stability and improved IT performance. This was accomplished by adopting emerging models like cloud, agile development and investing in two successful startups. On This Week in Health IT, Bill utilizes his experience to prompt leaders, innovators and organizations to share their stories in a conversational style to capture the wisdom of the industry. About This Week in Health IT This Week in Health IT is a multimedia broadcast platform featuring podcasts and videos that amplify the voices of advancement and innovation in health technology to educate and inform progress for health in our communities. 144 million Americans listen to their monthly podcast where host Bill Russell interviews healthcare leaders to discuss industry news, leadership and emerging thought in Health IT. Recent Work by Bill
Sue Schade and David Muntz Play Health IT Jeopardy Chris Harper of University of Kansas Health on Data and Analytics A Team Approach to Health IT from Baptist Health KY
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Heather Landi, FierceHealthcare Interviewer: Outlet: Date: Time: Duration: Location:
Heather Landi, Senior Editor FierceHealthcare Thursday, March 12, 2020 10:30-11:00 a.m. ET Please allow for 30 minutes Interoperability Showcase (Hall E – Booth #8300)
Discussion Overview Heather is interested in meeting with a Synaptic Health Alliance member to discuss the organization’s blockchain pilot project. About Heather Landi As a senior editor at FierceHealthcare, Heather oversees coverage regarding health IT and digital health news and trends across the country. She has covered the healthcare technology market for several years in the business-to-business media space. In her recent work, she has taken deep dives into healthcare cybersecurity, such as the vulnerabilities found in legacy systems, interoperability policies, and the increasing use of artificial intelligence in healthcare. About FierceHealthcare FierceHealthcare delivers healthcare news at the intersection of business and policy. Their journalists strive to bring our readers breaking industry news, exclusive interviews and thoughtfully reported stories that offer a deeper insight on how changes in the industry impact their corner of the healthcare world. This trade publication has a reach of 85,969 unique visitors per month. Recent Work by Heather
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Aurora Aguilar & Erica Teichert, Modern Healthcare Interviewers: Outlet: Date: Time: Duration: Location:
Aurora Aguilar, Editor-in-Chief & Erica Teichert, News Editor Modern Healthcare Wednesday, March 11, 2020 2:00-3:30 p.m. ET Please allow for 15 minutes Modern Healthcare booth #4842
Discussion Overview Modern Healthcare is hosting drop-in time slots with the goal of meeting with as many industry contacts as possible. Since Aurora and Erica will only have a few minutes to talk, please come prepared with business cards, the news release and FAQ sheet. About Aurora Aguilar Aurora sets the editorial vision for Modern Healthcare. Previously, Aurora led the newsroom at NPR affiliate Chicago Public Media and managed special projects there that concentrated on healthcare policy issues. She was executive producer of the station’s flagship talk show. Aurora won numerous awards from the Associated Press, National Association of Black Journalists and James Beard Foundation among other organizations. Aurora also reported for the Daily Herald and freelanced for the Chicago Tribune. About Erica Teichert Erica assigns, edits and directs news coverage for Modern Healthcare’s website and magazine. She previously served as the publication’s New York bureau chief and legal reporter. Before joining Modern Healthcare in 2016, she worked at Law360 as legal newswire’s first D.C. bureau chief after three years as a court reporter covering the U.S. Supreme Court, D.C. Circuit and other federal courts and agencies. Prior to that, she worked as an associate editor for FierceMarkets. She has a bachelor's degree in communications with a print journalism emphasis from Brigham Young University. About ModernHealthcare Modern Healthcare is the industry's leading source of healthcare business and policy news, research and information, reporting on important healthcare events and trends, as they happen, through weekly print magazine, websites, e-newsletters and events. Recent Work by Aurora Q&A: Wellstar Health System CEO on personalizing care Northwell CEO Michael Dowling says risk is key to innovation Healthcare marketers remain mission-critical as role evolves Recent Work by Erica Supreme Court lifts last injunction on public charge rule Appeals court revives lab challenge of multibillion-dollar Medicare cut CMS hands states more power for waiver process
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Appendix: News Release <insert final>
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