62-67_69_71_muk_NEW LSB 2008 GRID 28/04/2017 15:50 Page 65
Licensing Expo Preview
Show floor Tales Based on the Moose Toys stand, Bulldog Licensing will be showcasing collectable favourite Shopkins, alongside a plethora of other brands. These include Garfield; EA video games brand Titanfall, Sims, EA Sports and Mass Effect: Andromeda; children’s author Enid Blyton; and Angry Birds. There will also be two CGI animations from ZAG Studios – Miraculous: Tales of Ladybug & Cat Noir and the hotly tipped Zak Storm. Right: Miraculous will be one of a
Booth D214
brace of ZAG brands on display.
Theatrical thrillers 2017 film licensing opportunities from Sony Pictures Consumer Products include Baby Driver, The Emoji Movie, The Dark Tower, Jumanji and The Star. The Hotel Transylvania franchise is backed with a new TV series, while the third movie arrives in 2018. Other 2018 titles include Peter Rabbit, Goosebumps 2, Slenderman and Barbie. The company will also be celebrating classic properties and marking a number of anniversaries including Ghostbusters (35th); Smurfs Blue Diamond 60th anniversary; Easy Rider Above: Hotel Transylvania (50th); The Karate Kid (35th); is backed by a new movie and TV series. Groundhog Day (25th) and Close Encounters of the Third Kind (40th). There are also several classics in the Sony Vault. Booth O214
Hammer time With $109 million of sales at retail for licensed products last year, and over $375 million when Above: Warhammer 40,000: Dawn of War 3 releases in May. including Games Workshop’s own hobby games, miniatures and publishing ranges, the company is looking for new partners across all categories. Key franchises being discussed will be Warhammer, Warhammer 40,000 and Bloodbowl, as well as video games such as the eight million selling franchise Warhammer 40,000: Dawn of War and mobile title Warhammer 40,000: Freeblade. Booth B111
Turning heads The House of Turnowsky will be launching new collections in partnership with its US agent The Brand Liaison and European agent Art Ask Agency. The brand has a total of 32 collections available for Above: The luxury design house has licensed products licensing for different covering a raft of categories. target audiences, multiple territories and a variety of product applications, featuring 15 designs in each collection. Since opening up its archives just two years ago, the luxury design house has welcomed 20 new licensing partnerships covering categories such as textiles, home décor, fashion accessories and gifts. Booth E154
Sweet deals Collectable brand Num Noms is fast expanding in the licensing space, thanks to the success the toy line has enjoyed to date at retail. The range features over 400 Above: L.O.L Surprise is just characters and MGA is in beginning its licensing journey. development on series four and five. Over 80 partners are on board across categories including softlines, hardlines and publishing. Meanwhile, L.O.L Surprise is just starting out on the licensing journey – the toy brand launched last December, selling out quickly, and a licensing programme is planned for 2018. Finally, MGA will launch Little Tikes Kids and Little Tikes Baby at the show. Booth U226 LICENSING SOURCE BOOK EUROPE 2017
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