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PG asked a selection of card retailers for their ‘hot’ card sellers. Deborah Taylor-Martin, owner of Greetings From The Heart, Bourne, Lincolnshire A medium shop in a country market town with a loyal locals customer base. Category
Name of Publisher
Product/Name Range
Comments
Everyday
Jonny Javelin
Velvet
Cute
Moongazer
General
IC&G
Barley Bear
Humour Photographic
Woodmansterne Abacus
Art
Noel Tatt
Genius Aspects, Gardeners’ World, Countryfile General
Traditional
Jonny Javelin
Velvet (code 60)
Handmade/ HandFinished Children’s
Second Nature
Champagne
Danilo
Peter Rabbit, Paddington Bear
The vibrant colours and nice verses are a good combination - and lots of our customers like wordy cards! The publisher’s founder, Sally Anne Lambert, is an illustrator of artwork for children but her dreamlike designs work across the spectrum for all ages. He’s fresh and new and so is drawing our customers’ attention. Above: ‘Jasper’ from Moongazer cards. Hilarious childish jokes! We are located right in the heart of the farming community and these ranges reflect the local landscape. Good blank cards, that can suit many occasions, to pop away in a drawer ready. A nice little range covering hobbies and past-times such as bowling, fishing, gardening and golf… and lots for the ladies too. Really nice attractive designs that stand out from the crowd and are good value. Many of the classic children’s characters and the ones that are current favourites too.
Jane Stubbs, owner, and Charlotte Stubbs, manager, of Creativity, Sheringham, Norfolk A medium card and gift shop in a pretty seaside town with a tourists and local customer base. Category
Name of Publisher
Product/Name Range
Comments
Everyday
Alex Clark Art Little Dog Laughed
Across The Board Across The Board
Cute
Stripey Cats Cards
General
Humour
Rosie Made A Thing Lanther Black
Gin & Frolics General
Art
Lanternfish Publishing
Michael Sanders
Contemporary
The Art File
Form Cards
Children’s
Rachel Ellen Designs
General
Giftwrappings
Glick
Paper Salad
Ancillary
Stubbs Mugs
I’d Rather Be… mugs
Lily Flame Candles
Scented candles
These two card publishers create our best sellers. The designs are very popular with animal lovers. Small size cards featuring sweet characters with wibbly wobbly eyes on the front. Both ranges have witty words and funny drawings that always have our customers giggling. Beautiful images of Norfolk and Suffolk by a local artist. Eye-catching 3D pop-up card designs created from clever paper engineering. Cute, colourful designs that are always popular for children. Beautiful, bright and quirky designs. The famous ‘I’d Rather Be...’ mugs. There’s one for everyone! Lovely scented candles in a nicely packaged tin - a perfect pick up gift.
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PROGRESSIVE GREETINGS WORLDWIDE
Top: Witty wordplay on a Lanther Black design. Above: A design from Stripey Cat’s wibbly wobbly eyed Halloween range.