56-57_What's Hot.qxp_Grid 06/03/2024 09:59 Page 1
PG ASKED A SELECTION OF RETAILERS FOR THEIR BEST SELLERS Liz Stevenson and Jo Parker, owner and assistant of You, Stamford. A popular medium sized card, gift shop and lifestyle shop in a picturesque Lincolnshire market town. Category
Name of Publisher
Product/Name Range
Comments
Everyday
Wendy Jones-Blackett
Quicksilver
Louise Mulgrew
Bijou
“Every design is a winner – customers love the bright foiled cards.” “Simple and beautiful cards – no customer just buys one.”
Relations and Occasions
Five Dollar Shake
Crystal Curiosities
“Super special hand-embellished cards that are worth every penny.”
Humour
Redback Rosie Made a Thing
Holy Flaps Gin & Frolics
“Just hilarious.” “Rosie gets it right with humour that customers can relate to.”
Children’s
Caroline Gardner
Little Letters
“A cute new range of children’s ages that is proving popular.” “Customers love the larger card and the classic designs.” “The new designs with the bright foiled colours are selling well.”
Adult ages
Rush Design
New England
Top: A Crystal Curiosities design from Five Dollar Shake. Right: A Foxwood Tales design from The Porch Fairies.
Molly Mae
Flutter on the Breeze
Cute
The Porch Fairies
Generally
“Beautiful nostalgic cards that transport customers back to their childhood.”
Giftwrappings
Paper Mirchi
Generally
“Exquisite, hand-marbled designs on 100% recycled cotton paper. The slightly higher price has not put anyone off as it is stunning.”
Daniel Lee, owner of The Card Gallery, Wimborne. A popular shop stocking a large range of cards, accessories and gifts in a Dorset market town. Category
Name of Publisher
Product/Name Range
Comments
Everyday
Nigel Quiney
Pizazz
“Mass appeal at a good price point.”
Occasions
Lucilla Lavender
Charm; Anna
“The fresh styling and handwritten captions work well.”
Sentiment
Cherry Orchard
Grace
“Great combination of design and sentiment.”
Cute
Nigel Quiney
Doodle
“Cute, but not overly so.”
Photographic
Abacus
BBC Countryfile; BBC Gardeners’ World; BBC Springwatch; BBC Wild Isles
“Great images and the branding of the BBC well-loved programmes helps attract attention.”
Humour
Redback
Cloud Nine; Holy Flaps
“These two ranges just hit the button.”
Children’s
Ling Design
Ziggy Star
“Wide appeal.”
Spring Seasons
UK Greetings Ling Design Nigel Quiney
Valentine’s: Boofle Mother’s Day/ Easter Mother’s Day
“These three publishers are the masters of Spring Seasons for our customers.”“
Giftwrappings
Glick
Across the board
You just can’t go wrong with Glick.”
56 PROGRESSIVE GREETINGS WORLDWIDE
Top: A Charm design from Lucilla Lavender. Above: A BBC Wild Isles design from Abacus.