52-53_Bewilderbeest.qxp_Grid 23/12/2023 20:51 Page 2
Greater Understanding of…Bewilderbeest
Tip Top Tall Stories Above: This image of Iain’s father, who is a working farmer, was the attention grabbing start to his slideshow at The Ladder Club. Left: Iain’s favourite Bewilderbeest card (left to right) and a new design for 2024. Below: Iain Hamilton speaking at The Ladder Club.
Kicking off with an image of a farmer on a slide, followed by a slide giving the answers to three most common questions he is asked – No. 1: 6’8”, No. 2: Lovely thank you and No.3: No – Iain Hamilton, founder of Bewilderbeest was the perfect choice as the final speaker at The Ladder Club’s recent comeback seminar. Having been an attendee at the last Ladder Club event in 2019, Iain returned the favour with aplomb, sharing his Top Tips to Be Tip Top in his distinctive inimitable fashion. 52 PROGRESSIVE GREETINGS WORLDWIDE
Having been bombarded for hours with information and insights from a jampacked Ladder Club agenda, if attendees’ heads were already spinning, they were sent into oscillation by the grand finale from Bewilderbeest’s Iain Hamilton, that he entitled Top Tips to Be Tip Top.
The phrase ‘larger than life character’ immediately springs to mind after meeting Iain. This is not just due to his stature – 6’8” is the answer to “how tall are you?” his is most often asked question, closely followed by No.2: “What’s the weather like up there?” and No.3: “Do you play basketball?” – but also down to his quirky observations that are brought to life in Bewilderbeest designs as well as on social media posts and communication with retail customers.