LA FINALIST GRID (PROPERTY) 2018 USE_muk.qxp_Layout 1 30/08/2018 10:51 Page 73
Best Licensed Marketing Communications Award sponsored by Open to: For this award category, a highly qualified panel of marketing and promotions experts judged the entries to the Best Licensed Marketing Communication 2018 Award to arrive at an impressive finalists line-up, each of which demonstrate strong partnerships forged between licensed properties and key brands.
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20th Century Fox’s Murder on the Orient Express Campaign with Movember (Agency: Lime Communications)
The Gruffalo Spotter AR App Trails with Forestry Commission England
LEGO Create The World Campaign with Sainsbury’s
CORE CAMPAIGN VISUA L & PASSPORT AND MAP
Masters of the Universe and Dirty Dancing Epic Lift Campaign with Moneysupermarket. com (Agency: Born Licensing)
Mr Benn If You Love It, Keep It In The Emporium Campaign with The Insurance Emporium
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Roald Dahl’s Halloweden with The Eden Project