Housewares Awards Grid RETAILER 2018 USE..qxp_Layout 1 20/08/2018 12:08 Page 38
2018 Finalists best department store - multiple branch or group member
Criteria: Nominees had to be a specific branch of a department store chain or group of above three stores (including members of the Fenwick Group). Excellence in areas across the retail spectrum, including: product range, product knowledge, staff training, customer care, marketing and promotion, display and (if relevant) multichannel retailing.
l Bentalls
l Fenwick Brent Cross
l Fenwick Colchester
Kingston-upon-Thames
Fenwick Brent Cross’ cookshop, tableware and electrical departments pride themselves on interesting in-store events, elegant fixtures, engaging end of aisle information screens, and knowledgeable, helpful staff for whom regular product training is a priority. Housewares have also been under the spotlight when taking centre stage in some recent window displays.
The airy, bright large central atrium on the third floor provides shoppers with an inspiring environment for products for their home, including Cookshop, Dining and Small Electricals, with attractively laid out fixtures and feature areas. Successful recent events in the departments have included a demonstration by James Martin, putting his Wahl electrical appliances through their paces.
l John Lewis
l Selfridges
l Sterling Furniture
Oxford Street
Oxford Street
Tillicoultry
John Lewis is prioritising the shopping experience and related services for consumers and the central London flagship store excites shoppers with activities in its demonstration kitchen, the changing culinary themes of its Cook’s Table (near the Food Hall) and Event Zone, providing inspiration for occasions such as Pancake Day and Easter baking.
The iconic historic store provides a contemporary setting for cookshop, tableware and electricals in its lower ground floor, with plenty of new interest in its changing fixture tables. Seasonal themes and new trends engage consumers with ideas for accessorising the home as well as entertaining. Selfridges pioneers sustainability and continues its partnership with The Zoological Society of London to protect oceans.
The Homestores at Sterling Furniture have evolved over many years with a simple yet ambitious objective – to allow customers to accessorise and style every room without needing to go anywhere else. The team of specialist buyers travel the world and work with the most famous and emerging brands to ensure they are at the forefront of new home and housewares styles and trends.
Cookshop in Bentalls is a constantly evolving business where trend led products are layered-in with core cookware ranging. The last year has seen the incredible rise in awareness about sustainability and recycling. Bentalls provides customers with a wide choice of solutions including eco coffee cups. It acknowledges that its selection of unique and exciting products are helping to drive sales.
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At Joseph Joseph we love solving everyday problems through intelligent design. Be it for the kitchen, bathroom or utility room, we apply the same inventive thinking to everything we do. Our mission is to create desirable products that enhance everyday life and that stay true to our philosophy of creating Brilliantly Useful Design. www.josephjoseph.com
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