Matthew Clark Portfolio

Page 1

DESIGNER BY TRADE. ARTIST AT HEART.


CONTENTS ABOUT 03 DESIGN 04 ILLUSTRATION 16 PHOTOGRAPHY + IMAGE PROCESSING

22

EXPERIENCE 28 RESUME 29

www.MattiCCreative.com


ABOUT ME I have always been what I consider a creative and have been involved in art of some kind since I was a kid. I spent a lot of time drawing and painting in my youth and still continue to create fine art today. During my teens and 20s I was immersed in the graffiti culture, and that love of letters and characters ultimately led me to an interest in graphic design which I received my college degree in. Having been in the design industry for about 20 years now, my love of letters and characters remains, and my love of visual storytelling has grown and evolved with new technologies and skillsets. My background includes both agency and freelance graphic design experience with a solid track record of delivering print, and digital design projects for businesses of all sizes in a creative, well thought out, and professional manner. Over the course of my career as a designer I have had the opportunity to help small to medium-sized businesses in various industries grow and thrive through targeted print and digital advertising, giving them the well rounded presence in the marketplace. Utilizing my advanced knowledge of current software and design fundamentals, as well as the implementation of my own photography and illustrations has opened the door to providing a custom approach to design projects, giving my clients a unique and well rounded visual element to tell their stories. Beyond my love for art, design, and photography, I am also very passionate about music and nature. As a native to Colorado I have been lucky enough to see most of this beautiful state, and I am always in awe of the treasures that hide in the mountains not so far from my front door. Escaping to the mountains to camp, hike, or bike through the beautiful landscapes is how I enjoy spending my time away from my trusty computer.

Photo by Mike Tallman


MATTHEW CLARK DESIGNER // PHOTOGRAPHER

DESIGN This is a selection of print and digital design projects completed for my employer and my personal freelance clients. Graphic design is more than just a career path for me. Being able to help tell a client’s story through dynamic and engaging design is my true drive in this field. Over the course of my career I’ve been able to help clients of all shapes and sizes bring their stories to life, while adding value and strategy to their marketing objectives in a visually appealing way. My background includes agency and freelance graphic design experience with a consistent history of delivering print, and digital design projects for businesses of all sizes in a creative and professional manner. In my 15+ years with Loudmouth Media, LLC I have had the opportunity to help small to medium-sized businesses in many different industries grow through targeted design in four monthly and bi-monthly print publications and digital advertising, giving them the well rounded presence in the marketplace to help their business thrive. Utilizing advanced knowledge of current software and fundamentals, I am able to provide design services that include: Publication Layout, Typography, Logo Creation, Style Guides, Print Advertisements and Marketing Campaigns, Corporate ID Packages, Brochures, Catalogs, Postcards, Product Packaging, Illustrations, Trade Show Graphics, Website Design/Maintenance through CMS/DAM Systems, Email/Social Media Campaigns, Digital Advertisements, and Presentations/Interactive PDFs.











Logo/Branding Design Digital Composite Artwork Social Media Promotional Images


Photo Shoot Logo/Branding Design Digital Composite Artwork


MATTHEW CLARK DESIGNER // PHOTOGRAPHER

ILLUSTRATION This is a small selection of digital and hand-drawn illustrations, and fine art acrylic paintings I have created throughout my career. Growing up, I was drawn to many artistic facets and knew art would play a huge role in my life from a young age. I applied this passion for art to all areas of my life and began my artistic journey with a little help from my artistic family. During my teens and 20s I was heavily immersed in the graffiti culture. That love of letters ultimately led me to an interest in graphic design which I ended up receiving my college degree in. It was a way for me to be creative, while helping others tell their story in my unique style. I have a deep appreciation for both detail and storyline in art, and admire when the surrealistic and realistic worlds join forces. This is apparent in my work. The characters often seem surreal; however maintain a certain bond to life’s situations, making them easier to identify with. My main goal with illustration is to evoke a mood so the viewer can submerge one’s imagination deep into the storyline of the character and their environment.







MATTHEW CLARK DESIGNER // PHOTOGRAPHER

PHOTOGRAPHY + IMAGE PROCESSING This is a small selection of personal and paid digital photographs, examples of RAW image processing, and composite or manipulation images I have created. As a photographer and graphic artist, I specialize in an inclusive mix of photographic styles for the purpose of providing unique, dynamic imagery that tells a story. Whether it be for an art print, marketing campaign, stock imagery or for a specific product or brand, I am able to provide a visual element that captures the attention of the desired audience from start to finish. Being able to do the shoot, process the photos and provide the graphic design services makes my workflow a one-stop-shop for any business that is looking for a way to brand themselves in a totally custom way. I am also known for creating composite or manipulated images combining many photographic and design elements. This is the area that I feel my work really stands out because it adds more of an artistic aesthetic to a project. Using this technique for creating images opens up unlimited possibilities. It gives me the ability to use multiple images from multiple locations and bring them all together to form an otherworldly visual element. While it’s not necessarily something I would use for the average campaign project, it does give me the ability to add a more creative twist for a client that is looking for that little extra wow factor.


Photo Shoot Digital Composite Artwork Social Media Promotional Images






MATTHEW CLARK DESIGNER // PHOTOGRAPHER

EXPERIENCE In my 15+ years as Loudmouth Media, LLC’s Art Director and Graphic Design Manager I have had the opportunity to help small to medium-sized businesses, in a myriad of industries grow and thrive by telling their unique story through targeted print advertising and editorial layouts in four monthly and bi-monthly print publications, as well as online channels, giving them the well rounded presence in the marketplace. I have also worked with a wide range of freelance clients who have allowed me to sharpen my skills in all things print, digital, social, web, digital photography, advanced image processing, illustration, and fine art. Beyond my professional experience, I am backed by a AAS Degree in Graphic Design and Multimedia with high proficiencies in Adobe Creative Cloud, Microsoft Office, Google applications, a range of web design applications, CMS/DAM and CRM systems in a Mac or Windows environment. I value and encourage the collaboration process with clients, creative teams, and account professionals to deliver the best solutions and results on every project, and I am always excited and willing to learn from others. Thank you for you time and consideration!

Matthew Clark mattic112@gmail.com


RESUME MATTHEW CLARK DESIGNER // PHOTOGRAPHER

PORTFOLIO www.MattiCCreative.com

SOFTWARE + SKILLS Adobe CC Mac or Windows Platform Microsoft Office Google Applications Art & Creative Direction Digital Photography Traditional and Digital Illustration Wacom Tablet

Print ■ Publication Layout, Typography, Advertisements, Branding, Logo, Packaging, Style Guides, Illustration Web/Digital ■ Website, Email, Social Media, Banner Advertisements, Presentations, Interactive PDFs, CMS/DAM Systems Photography ■ Landscape, Lifestyle, and Product Photography, RAW Image Processing, Retouching, Composites

PROFESSIONAL EXPERIENCE 2004 – Present // Loudmouth Media, LLC // Art Director, Graphic Arts Manager Publisher of Spotlight® Magazine and The Broomfielder™ Magazine

CONTACT 720.364.6630 mattic112@gmail.com 1356 Laurenwood Way Highlands Ranch, CO 80129 @mattic112

(Examples of Print and Digital work can be found at: www.LoudmouthMedia.com) ■

Successfully manage and coordinate graphic design projects from concept through completion for direct mail marketing publications, print, and digital advertisements Defined and implemented asset organization protocol for all internally and externally sourced design collateral for customers, publications, and staff Collaborate with sales team to conceive and create designs that exceed customer expectations and deliver measurable results for their marketing campaigns Coordinate with sales team, editor, freelance staff, and outside vendors to meet all project requirements in fast-paced, deadline-oriented environment Design support and maintenance for website and digital magazines, including page design, file optimization, digital advertisements, back-linking, and managing and organizing content via CMS/DAM on WordPress, Shopify, and Wix platforms

Select Achievements: ■

PROFILE An accomplished creative designer who always strives to create unique, engaging, and professional designs that tell a story and add value to the client’s objectives. Understands that just as with art, design is very personal. Capturing individuality in each project while still maintaining a clear and organized message is always the end goal of every design project.

Freelance Graphic Design, Photography, Illustration, and Fine Art ■

AAS in Graphic Design & Multimedia from Westwood College – 2001

Logo creation for over 50 unique clients in a variety industries Print design for marketing campaigns, corporate ID packages, brochures, catalogs, postcards/rackcards, and product packaging design Digital design for websites, email, social media, digital advertisements, presentations, interactive PDFs, and ePubs

Custom digital illustrations for logos, clothing companies, book covers, sports graphics, promotional signs, and trade show graphics Landscape, lifestyle, and product photography for a variety of local and international clients

Photo composites/manipulations

Fine art – paintings, illustrations, and drawings

Select Achievements: ■

Consistent referrals from clients for exceptional design and customer service Winner of multiple photography composite/editing contests with over 20,000 participants

Image curation for Instagram feature pages with an audience over 200,000 followers

EDUCATION

Consistently recognized by customers and staff for exceptional and effective design

2001 – Present // Matthew Clark Art // Creative Director ■

Designer by Trade. Artist at Heart.

Successful re-brand, re-design, and re-launch of all Spotlight® Magazine territories and The Broomfielder™ Magazine with positive consumer and customer feedback

References and/or recommendations available upon request


www.MattiCCreative.com


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