Creating a New Promotional Campaign 3. Click the check boxes shown in the Conditions portion of the New Ad Action window to select the condition(s) under which the ad will be displayed. Text describing the conditions you selected appears in the Action portion of the New Ad Action window. You must add at least one condition, or you will not be able to save the scenario action. For an explanation of the possible conditions, see “Listing of the Available Conditions” in “Building Conditions and Queries in the BEA E-Business Control Center.” Tip:
You can use conditions in ways that always evaluate to true. For example, you can select the It Is after a Given Date condition and then specify the date as January 1, 1970.
4. For each condition you select, you must specify values for any bracketed hyperlinked text that appears in the Action portion of the window. For example, if you selected the Date Is condition, you must specify a value for the hyperlinked [date] text in “the date is [date]” condition statement, shown in the Action portion of the New Ad Action window. To specify values for bracketed hyperlinked text, just click the text. Depending upon the condition and the hyperlink, a window or a dialog box opens. Table 10-1 provides a consolidated listing of the conditions and indicates where to look if you need detailed instructions for any of the corresponding windows/dialog boxes. Note: Table 10-1 shows all the conditions that may be used within the E-Business Control Center. Therefore, not all conditions shown here may apply to the action you are creating. Table 10-1 Instructions for Building Conditions Relevant Instructions in the “Building Conditions and Queries in the BEA E-Business Control Center” chapter
Condition(s) The visitor is a member of a predefined customer segment
“Using the Select Customer Segments Window”
A visitor, HTTP session, HTTP request, or an event has specific characteristics
“Using the Properties and Visitor Characteristics Windows”
Guide to Using the BEA E-Business Control Center
10-7