Marty Laurita
2014 Portfolio
5 Things About Me 1. I've lived everywhere from the Soviet Bloc to Hollywood. 2. My guilty pleasure is motion graphics. 3. I love riding my Honda CB750. 4. When I get a solid idea in my head, I don't quit. 5. I definitely think with my hands.
Education
Rhode Island School of Design, Class of 2014 Master of Industrial Design Bates College, Class of 2008 B.A. -- Concentration in Anthropology, Film
Work Experience
- Lit Motors, Kubo Project, San Francisco, CA May 2013 ~ Aug 2013 Lead industrial designer on the LIT Scooter team in development of a functional cargo scooter production prototype. Sole fabricator, worked heavily in CAD and used 3D models to perform wide variety of fabrication operations. Foam Modeling
CNC milling
Laser Cutting
Waterjet
Solidworks
Startups
- Newleaf Symbiotics, St. Louis, MO May 2012 ~ Present Design liason from the inception of the company to present day. Assisted in Developing the brand identity from day one, creating the initial logo work, presentations, animations, website, business plan, and developing a strong brand language. After Effects
Photoshop
Buisness plan
Fundraising
Company-building
- “Electric City”, Six Point Harness, Los Angeles, CA Sept 2010 ~ April 2011 Lead coordinator on the Tom Hanks production, “Electric City”. In charge of compiling all creative notes, organizing server deliveries, and creation and maintenance of all tracking documents. After Effects
ucation Core Competencies
Photoshop
Hollywood legend
Deadlines
Marty Laurita Rhode Island School of Design 2 College Street, Providence RI 02903 207.542.8258 / mlaurita@risd.edu portfolios.risd.edu/teeshape
- “Shrek Forever After”, Dreamworks, Glendale, CA March 2009 ~ April 2010 Production assistant in charge of maintaining schedules for four Supervisors, organizing production meetings, assisting with the running of dailies sessions, submitting shot revision requests and managing a crew of eighty men and women.
Rhode Island School of Design, Class of 2014 2D: Experienced in Adobe After Effects, Photoshop, Illustrator, InDesign, Cinema 4D, Master of Industrial Design Rhino, Solidworks, Microsoft Office. Utilize sketching and detailed drawings to flush out After Effects
Photoshop
Production Pipeline
Budget
Storytelling
conceps; can easily translate three-dimensional ideas on paper. Solid understanding of business plans, ROI, incentives, channels, and what it takes to get something off the ground.
Bates College, Class of 2008 3D: Refined skills in metalworking, model making and woodworking. Experienced in TIG & B.A. -- aluminum Concentration ingrinding, Anthropology, Film MIG in both and steel, torch welding, and finishing of metals, machining (Bridgeport), English wheel, CNC milling, CNC toolpathing, waterjet cutting, laser cutting, moldmaking, foam modeling, carbon fiber wrapping.
Kubo Project, Sancontest Francisco, CA May 2013 ~ Aug 2013 erience Achievements -//Lit GrandMotors, Prize winner of Instructables “Cars and Motorcycles” // Featured in TED talk, “Ayah Bdeir: Building blocks that blink, beep and teach” // Recipient of the Fred M. Roddy Memorial Scholarship Scholastic Lead industrial designer onforthe LITAchievement Scooter team in development of a functional cargo // Spearheaded several successful fundraising campaigns for Hope Elephants, a non-profit elephant sanctuary, raising over $35,000prototype. Sole fabricator, worked heavily in CAD and used 3D models scooter production
The Angell Project Shifting the firefighting paradigm
Project Goals
Complex
✦Develop a decentralized system for response ✦Design a compressed air motorcycle unit that leverages the fire department’s assets
✦Equip the vehicle with both fire suppression and emergency medical gear Light Duty
Heavy Duty Opportunity Gap Simple
Waste
Vehicles
“The Fire dept responds mostly to false alarms that do not require acute action”
“Vehicles are used beyond their designed purpose”
Thesis Statement In my graduate thesis project, I am working with the Providence Fire Department to design and build a fullscale supplemental vehicle prototype and rapidresponse kit that addresses real challenges they face in their work as both firefighters and emergency medical technicians.
Budget “The Fire dept works within a very constrained budget”
A Tailored Response Powered by a Di Pietro compressed air motor, this unit would respond to both medical and fire emergencies. Since it leverages compressed air for fuel, the net budgetary impact would be minimal, and it would alleviate unnecessary wear-and-tear on expensive and cumbersome fire engines.
Capabilities Forced Entry
Determine Cause
Deploy Grenades
Rescue Victims
AED
Administer Drugs
The Angell-PVD1
In Progress The project is currently in progress and will be completed in May of 2014 and exhibited at the Rhode Island School of Design Graduate Thesis Exhibition.
Porsche Zentrum Go ahead, geek out over your Porsche
Brief: Design a product that reflects the iconic lines of the Porsche 911. The cavitation of the 911 body, the roar of the engine, the grills and air intakes, all screamed ‘sound system’. However, I wanted to push the concept further.
The Rich Techie
In 2013, the average silicon valley wage was double the national average
When I worked at Dreamworks, I was introduced to the idea of “the loaded geek”. All they ever talked about was their expensive cars. They have lots of money and lots of brains. They love 3 things: star wars, computers, and expensive cars. Mechanical engineers, UI designers, code monkeys, animat ors, and programmers are the target users. They have lots of money and they love to geek out over stuff.
At Pixar’s annual “Motorama” car show, over $25 million dollars worth of exotic cars go on display
Wifi/Bluetooth enabled
Bose Audio
Get the nitty-gritty on your Porsche The Zentrum (german for “center”) is the geek’s dream come true. Not only does it sport a rich Bose surround sound system, but it gives you a direct connection to all the important stats on your Porsche.
Al
Extruded Aluminum
Data pushed to device automatically
It makes your exotic car a little more geeky. Vital statistics, such as tire pressure, fluid levels, engine status, and more, are downloaded to your mobile device. The data is then pushed to the Zentrum via wifi.
QuarterTwenties Desert boots with a rugged core
More than 180,000 foot-related injuries occurred in a recent year. 10% of workplace injuries are foot and ankle injuries.
+ Can style be safe? Being a RISD student, the desert boot is king. The simple stylings of the desert boot are great for street cred but not so great in the shop. Would more kids wear work boots if they were trendy?
RISD kids are more into style than safety.
Building in strength To strengthen the boot, whole grain leather was used for the body and a thick leather toe was built in, protecting against dropped tools and accidents involving the foot.
Quarter-Twenties Named for the most popular machine screw in use, the QuarterTwenties make it so that students never have to choose between style and safety.
Reinforced toes
Vibram Soles
The Lit Kubo Project Ergonomic Seat Design
Designing for Production As part of the summer design team at Lit Motors, I was brought in to analyze their “Kubo” cargo scooter for mass production. As an avid rider, the main failing in my mind was the seat. It was ergonomically incorrect and having worked on several seats in the past, I was charged with its redesign.
‣ Needs widening ‣ Insufficient padding ‣ Not enough length ‣ Lack of form ‣ Not tall enough ‣ Feet too far forward ‣ Lack of forward tilt ‣ Hands too far forward
s e h c n i l a r e v e s y b l l a r e v o d e n e h t g n d r e l a t w a r e o f S r e d ‣ i r e l g n a o t d e t f i l n o i t c e s k c a B r a e ‣ r e h t t a d e v r u c d n a d e n e d i W t h ‣ g i l l i a t r o f d e n g i s e d n a p t a e S ‣ d e n fi e d s d o h t e m n o i t c e m a ‣ Produ r f o t n i t l i u b t h g i e h le b a t s u j d A ‣ t h g i l l i a t f o n o i t a z i d l e y t t a r o p ‣S r o c n i d n a n e s o h c s l a n g i s n Tur
‣
Ergonomic Corrections Once t he problem areas were identified, we brought in test subjects to gather data ranges on height/ length/reach. I versioned several designs, which, due to the accelerated production schedule, were fleshed out directly in CAD.
Production I began by CNC milling a positive of the CAD model, then casting a negative in silicone. From that mold, I was then able to cast a positive in Flex Foam for the final seat.
Finishing The foam was upholstered in vinyl, riveted to the bespoke seat pan, and bolted onto the aluminum sub-frame.
Marty Laurita For more, please visit: http://portfolios.risd.edu/teeshape