Enterprise video market by Market Research Reports

Enterprise Video Market Global Advancements, Market Forecasts & Analysis (2013 - 2018)

TC 2047 2013

Report Description increase in bandwidth of internet across the world, enterprises are increasingly employing web based conferencing tools. Web Conferencing are also of three types, namely webinar, online collaboration and online presentations. Companies such as Avaya, AVer Information, AVL-SPL, Inc, BT Conferencing, Cisco System, Huawei and Polycom provide web conferencing solutions.

webcasting solutions. Video conferencing is a type of delivery mode, wherein various users can communicate amongst themselves, using products and services provided by the enterprises. With the advancement of technologies, high definition video conferencing is becoming more viable for enterprises. These advanced ways of video conferencing are also termed as telepresence solutions. Video conferencing can also be of four types, namely room systems, telepresence, desktop video and mobile video. Companies such as Cisco Systems, Polycom and Avaya provide video conferencing solutions.

Webcasting is a type of delivery mode, wherein video content is delivered from a provider to end users through the medium of web. Companies such as Avaya, BT Conferencing, Cisco System, Huawei, Kaltura, Kontiki and Polycom provide

Industry Trends Seamless Mobility and Remote Workforce With the advancements of enterprise video solutions across the globe, enterprises are adopting decentralization of business environment. Enterprise video solutions offer seamless mobility among the workforce, as a result of which satellite offices, home-based offices, and remote workforce culture are coming into existence. Enterprise video helps in linking remote locations and thereby reduces complexity in communications among enterprises.

Web video conferencing offers virtual meeting places, wherein employees can interact even though sitting far away from one other. Several new technologies, such as high efficiency video codec, alter-HD and web real-time communication, are also emerging alongside. These happenings are making this market more vibrant and progressive than ever before in the past. Few advantages of enterprise video, such as seamless mobility and remote workforce, are helping enterprises to drive their competitive advantage and to increase overall profitability.

Penetration of Enterprise Video in Small and Medium Businesses (SMB) Small and Medium Businesses (SMB), across the various regions, are emerging at a rapid pace, mostly in developing economies, such as APAC and MEA. This has led to an increase in the number of opportunities for the companies in the enterprise video market.

Small and Medium Businesses are adopting video conferencing solutions, for meeting their communication needs and for establishing an effective mobile workforce. It is estimated that Asia-Pacific region would emerge as the largest market for SMB in the coming years.

Adoption of Cloud Computing in Enterprise Video With the proliferation of cloud adoption, enterprise video market is tremendously gaining traction. Cloud adoption helps in creating a virtualized environment for video conferencing, by hosting business-critical applications. Cloud adoption in enterprise video market enables mass usage of video communication and video platforms among enterprises. The main advantage is the reduction of operational costs.

Due to the increased usage of mobile devices in enterprises, the adoption of cloud is also favoring Bring Your Own Device (BYOD) culture. With the usage of mobile devices in enterprises becoming ubiquitous, employees are communicating from different locations. Such communication, spanning across different locations, lead to the widespread usage of BYOD devices.