CAREERS
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CAREER PATH Anurag Dahiya, Head of content and advertising, group consumer Singtel
First job? Unilever. More specifically being a part of the Wall’s business in India as it was being set up. First job in advertising/ marketing? My current job. Best job? My current job. The new technologies we have on board – location-based technology, mobile and TV analytics, virtual and augmented reality technology – have shown me what the world can be like. The possibilities are endless. Perks of your current job? I
get to watch all the TV I want and still get away with telling my wife that I’m working. Worst job? It has to be during
that stint at Wall’s, when I was required to switch from traditional ice-cream push-carts to high-tech carts that provided electrical chilling overnight. There were frequent power cuts, which meant that stocks would melt completely at some point, leaving a very angry, union cardholding vendor on the lookout for me! Marketing professionals you admire? For me, the most
impactful team of marketing professionals is the one at World Wildlife Fund, which through some really thought-provoking campaigns, have succeeded in elevating the conservation agenda to the forefront. Best career advice you’ve been given? “Never take career
advice seriously!” If you weren’t in marketing, what would you be? Still
contending with demanding, unionised ice-cream vendors perhaps! Or spending more time on the broadcast side of the Singtel TV business. How do you wind down? With
an old LP and some home-brewed beer.
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JOB SHUFFLE Helen Forsyth has left her role as area marketing director for GSK consumer healthcare, Asia. Her last day was on 14 July. She will be returning to the UK after 16 years at GSK which included four years in Asia. She told Marketing she would be pursuing other interests in a new geography. As area marketing director, she was based in Malaysia and was responsible for marketing GSK consumer healthcare brands across Asia. She led the regional marketing team as well as in-country marketing teams. StarHub moved chief marketing officer Jeannie Ong (pictured) to a newly created role of chief strategic partnership officer and appointed Lenovo stalwart Howie Lau as its new chief marketing officer. Ong will lead StarHub’s efforts in establishing and maintaining strong strategic relationships with government agencies, content partners, key strategic partners and other complementary companies. Lau will chart StarHub’s brand and marketing strategies across all marketing functions. Amy Dabbs joined MEC Singapore as its new head of digital, adding to a string of senior and specialist hires that started earlier this year. She will lead MEC’s delivery on its vision to drive transformational marketing solutions for its clients through the connection of technology, data, insight and content. Having recently relocated from the UK, she has spent the past 10 years building a career in digital.
Travel search website Wego appointed Rick Mulia as its new chief advertising and media officer. He is tasked with leading the company’s advertising and media endeavours on a global scale, managing both direct and programmatic sales. His focus is to make Wego and its audience data a must-have purchase for travel advertisers investing in direct performance or programmatic ad buying. TBWA Worldwide appointed creative director Chris Garbutt as its new global creative president. He joined TBWA from Ogilvy & Mather East in New York, where he served as chief creative officer. In his new role, he will oversee the creative direction for TBWA’s hallmark global clients, including Nissan, McDonald’s, adidas, Pernod Ricard, and more. He will also partner with newly appointed CEO Rob Schwartz to helm the network’s flagship New York office. SapientNitro appointed Silva Robertson as its hiring lead for Asia Pacific. She reports directly to Kristina Shedd, SapientNitro’s global director of hiring. Robertson will be a part of the agency’s upcoming initiatives of launching a fully fledged internship programme. Her role will see her assemble and maintain a valued hiring team to attract diverse talent across the agency’s regional offices in Australia, China, Hong Kong and Singapore. OgilvyOne Singapore appointed Jason Hill as head of consulting and data analytics. Leading a team of specialists, Hill will focus on drawing together data insights
and their strategic application for clients such as Pond’s, IHG, Singtel and BMW. Locally, Hill reports to Chris Riley, COO of O&M Singapore, and regionally to Lucy McCabe, VP of consulting services, Asia Pacific. Facebook added Sandeep Khanna, a senior marketer, to its regional learning and development (L&D) team for Asia Pacific. Facebook confirmed the move to Marketing. Khanna reports to Nitin More, head of learning and development in APAC, and will work closely with him on rolling out L&D programmes across the region – which comprises countries from ANZ to India and Japan, among others. CNBC appointed Max Raven as senior vicepresident of international ad sales. He will take responsibility for CNBC International’s sales strategy and operations across Europe, the Middle East, Africa, Asia Pacific and Latin America. In APAC, he will work closely with CNBC’s VP of sales, Kerry Tarrant, who will report to him. Raven has joined as the network expands its multiplatform commercial offering. WFA appointed Jamshed Wadia, head of digital for the Asia Pacific region at Intel, as the first APAC chair of its digital forum. He has more than 18 years of experience in marketing and sales with a focus on digital marketing, social media and e-commerce. He is currently the head of digital marketing and media at Intel Asia Pacific and Japan.
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