SELLING YOUR HOME? PROFESSIONAL REAL ESTATE ADVISEMENT & MARKETING
4 THINGS TO CONSIDER WHEN SELLING YOUR HOME: 1
The Process
2
Time
3
Price
4
Marketing
THE PROCESS
1
THERE ARE MANY COMPLEXITIES INVOLVED IN EVERY REAL ESTATE TRANSACTION • • • •
Preparing the home for sale Preparing all the necessary documentation Managing purchase deposits Liaison with other professionals, i.e. lawyers, other agents, appraisers, home inspectors, utilities etc. • Specify terms of agreement for the buyer • Ensuring that all transactions comply with regulations and legal requirements My service as a Royal LePage agent is to manage your transaction from opening to close.
2
TIME
WHEN LISTING A HOME, CONSIDER THE TIME INVOLVED TO: • Prepare your house for sale (including staging, measurements and photography) • Develop and implement a customized marketing plan that targets your most-likely buyers • Manage open houses and showings • Respond to buyer and agent questions about the property • Negotiate with prospective buyers and co-operating agents I will help minimize both your personal time requirements and your time on the market and maximize your property’s availability to prospective buyers.
PRICE: OPTIMIZATION
3
PRICING IS KEY TO A SUCCESSFUL SALE!
MY MARKET STATISTICS: • My Listings have SOLD on average at 96% of List Price
SOME OF MY RECENT SALES: • • • • • •
303-134 5th Ave E ~ SOLD for 102% of List Price in FIVE days with multiple offers! 240 Hoylake Rd ~ SOLD for 114% of List Price in SEVEN days with multiple offers! 538 Eaglecrest ~ SOLD for 97% of List Price the FIRST day listed! 780 Memorial Ave ~ SOLD for 98% of List Price the FIRST day listed! 555 Seaward Way ~ SOLD for 96% of List Price in ONE day! 751 Woodland ~ SOLD for 100% of List Price in NINETEEN days!
PRICE: OPTIMIZATION
3
I WILL HELP YOU OPTIMIZE YOUR SELLING PRICE BY: • • • • • •
Performing a professional market overview Presenting viable comparables Reviewing your present home’s selling history Determining your selling needs. Proposing a sound pricing strategy. Working in partnership with you to ensure your home is priced competitively and determining price reductions and strategies to ensure strong activity.
PRICE: NEGOTIATION
3
REAL ESTATE NEGOTIATION IS A SKILL DEVELOPED THROUGH TRAINING AND EXPERIENCE As a trained and experienced Royal LePage agent, I will help you get the best price for your home, by doing the following: • • • • • •
Identifying motivating factors of the prospective buyer Working with other agents Setting viable contract terms and conditions Managing counter offers Optimizing multiple offer situations Negotiating a favourable closing
MARKETING
4
THERE ARE MANY FACETS TO EFFECTIVELY MARKETING YOUR HOME: • • • • • •
Identifying a target market Creating a compelling story for the home Capturing impactful photography Creating marketing materials Managing internet marketing Hosting and managing open houses
4
MARKETING
My Professional Marketing & Advisement Services include: • • • • • • •
Lawn sign / Condo Marketing Sign Colour Take Away Brochures (where applicable) Multiple Listing Service (MLS)® Listing Open Houses (optional) www.lacouveehomes.com listing www.royallepage.ca listing www.islandsbesthomes.ca listing
My Website Received OVER 3 MILLION Visitors in 2013! In addition, my intensive marketing program will use the latest promotional tools, tactics, and technologies to give your home maximum exposure.
SOCIAL MEDIA FOLLOW ME ON MY SOCIAL MEDIA CHANNELS! Like me on Facebook!
www.facebook.com/marclacouvee
Follow me on Twitter!
@MarcLaCouvee
Connect with me on LinkedIn!
MarcLaCouvee@LinkedIn
WHY ME AND ROYAL LEPAGE? Helping you is what we do™ Helping you – find the right home Helping you – get the right price Helping you – find your home faster Helping you – manage the process 100 Years of Helping You Home
ABOUT ME… Marc LaCouvee • • • • • • •
Born and Raised on Vancouver Island Proud Father of 3 Director - Qualicum Beach Chamber of Commerce Proud Supporter of The Kidney Foundation, Living Donor Program, and BC Children’s Hospital Proud to Work for Oceanside’s Largest Real Estate Brokerage Senior’s Real Estate Specialist Accredited Buyer’s Representative
Royal LePage – Parksville Qualicum Beach Realty • •
Market Share – 44% for 2013 (up 20% over 2012) Sold 3 Times More Than Our Next Competitor, and 1.5% Higher and 25% Faster than the other 8 Companies in our area!
About ROYAL LePAGE Parksville Qualicum Beach Realty
ROYAL LEPAGE… A PROUD CANADIAN REAL ESTATE COMPANY SINCE 1913 Royal LePage has a proud heritage of exceeding client expectations dating back to 1913. Our service-based culture and a comprehensive suite of services set us apart from the competition and enable us to attract the best people in the business. We continue to be the real estate company of choice with more than 14,500 REALTORS® in over 600 locations across the country.
HELPING YOU… WE SUPPORT YOUR LOCAL COMMUNITIES Royal LePage is the only Canadian real estate company to have our own charitable foundation. Our real estate professionals and offices have raised more than $14 million to help Canadian families. 100% of every dollar raised goes directly to supporting women’s shelters and violence prevention.
LET’S GET THE PROCESS STARTED: Marc LaCouvee, REALTOR® Royal LePage - Parksville Qualicum Beach Realty Office: 250-752-6926 Cell: 250-228-3428 Toll Free: 1-800-224-5906 Email: marclacouvee@gmail.com Website: www.LaCouveeHomes.com
The information contained in this presentation is for reference only. Royal LePage Real Estate Services does not guarantee any particular result based on the information in this presentation.