MAP Administration in Action
T
he Mobility Advancement Program Administration (MAP Admin) continues to operationalize the Oversight Board’s responsibilities and to provide planning and support services to effectuate the 30-year program. In February 2019, the Oversight Board selected a Board Coordinator and legal representative who became the initial staff of MAP Admin. Over the next 18 months, six positions were added to MAP Admin focusing on finance, program performance and analytics, procurement strategies, program and project management, and public education. These staff were tasked with supporting the Oversight Board’s responsibilities, facilitating collaboration with program stakeholders, managing the MPO municipal prioritization agreement, and creating the framework to manage municipal surtax project funding agreements. Additionally, three surtax-funded positions were added to the Planning Division (Engineer, GIS analyst, and Senior Planner) all of whom will eventually co-locate with MAP Admin and become a single team. As the program continues to evolve, so does MAP Admin.
Public Outreach and Education MAP Admin is charged with consistently and transparently presenting surtax program-related information to the public. MAP Admin staff presented and participated in meetings, conferences, and events to promote and answer questions about the transportation surtax to the public, municipalities, chambers, professional associations, local, state, and federal elected officials, interested vendors, etc.12 The dedicated PennyForTransportation.com website is frequently updated to serve as an educational and outreach tool for residents, businesses, and stakeholders. The most visited PennyForTransportation.com webpages are: Oversight Board Meetings (an archive of each meeting including minutes, broadcast video and presentations); and Projects in Your City (a city-by-city breakdown of municipal requested projects being updated to reflect Cycle 1 and Five-Year Plan). The Projects in Your City page is being replaced in late 2020 with a public dashboard offering interactive, up-to-date map tools with narrative and visual project details. The Oversight Board tab is the most popular tab in 2020, with many choosing to watch live Oversight Board Meetings from the page. A Public Education and Outreach Plan, to coincide with the roll-out of the first Five-Year Plan will use segue branding and marketing, and a robust, diversified 12
The number of presentations to various groups and interested stakeholders exceeded 150 during this reporting period for Map Admin and Innovations Team
Mobility Advancement Program (MAP) - Inaugural Report
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