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Case Study EXTENSIV
3PL Central, a cloud-based warehouse management solution provider, came to BrandingBusiness in 2020 with a unique branding challenge –to integrate three acquisitions into a completely new brand.


Based on a core brand driver, creating the future of omnichannel fulfillment, we developed a new brand name – Extensiv – and an origami-influenced logo to convey mobility and agility. A bold visual identity system and a key messaging strategy for the Extensiv website completed the core brand initiative.



BrandingBusiness enabled 3PL Central to express its bold vision of a new age in fulfillment technology — and to continue their forward momentum while confidently embarking upon a new journey.
