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STR 581 Capstone Final Exam All 3 Parts

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STR 581 Capstone Final Exam Part 1 (Score 23/25) STR 581 Capstone Final Exam Part 2 (Score 25/25) STR 581 Capstone Final Exam Part 3 (Score 20/25) ------------------------------------------------------------

STR 581 Capstone Final Exam Part 1 (Score 23/25) (New, 2018)

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STR 581 WEEK 2 CAPSTONE FINAL EXAM PART 1

Marreese works as a janitor in a company. She is fed up of her manager who has been verbally abusing her. The fear of losing her job and further harassment causes her to refrain from escalating the manager’s behavior to the senior manager. Through which of the following ways should Marreese resolve the problem?

Lattel Inc. holds 50 percent of the market share for video games and 90 percent of the market share for action figures. The management decides


to cease investment in action figures and invest the money generated from the sales of action figures in research and development for video games. Which of the following is the likely reason behind the management’s decision?

Joshua has been working as a project manager in an information technology company for three years. Martha is a delivery team lead in the same company. When the company receives a project that has to be completed in a short span of time, Joshua decides to increase the daily work hours of the delivery team to accommodate the project. Martha, however, insists that Joshua request the client for a time extension. Not willing to reach an agreement, Joshua and Martha ignore each other’s opinions and begin working on the project individually. Which of the following conflict-handling intentions does this scenario portray?

Jennifer is a manager in an upscale store selling perfumes for women. She is high on “initiating structure” and low on “consideration.” Which of the following actions is she likely to engage in to influence her subordinates?

Airlines, as core service providers, provide tangible goods, such as food and beverages to the passengers during flight. Core service providers must blend tangible goods with services. Based on the above description, which of the following is a core service?

TechMark Inc. manufactures smartphones with higher RAMs to address consumers’ need to run multiple applications without affecting the smartphone’s performance. To persuade the consumers to purchase its products, the management runs social media campaigns targeting


specific consumer needs. Which of the following functional activities of the value chain is the management performing at this stage?

Josh works as a clerical assistant in a law firm located in a small town. He is not satisfied with the pay provided to him. His company is only one of two firms located in the town, and the other firm does not have requirements for a similar job role. Which of the following is a constructive behavior that Josh is likely to engage in?

Joshua is a project manager in an information technology company. The company receives a project that has to be completed in a short span of time. Joshua decides to increase the daily work hours of the delivery team to fast-track the project. However, Martha, the delivery team lead, does not want her team to be put under pressure and insists that Joshua request the client for a deadline extension. Joshua wants to please the client, so he is against Martha’s suggestion. Which of the following is an effective strategy to resolve their differences without the need to compromise on each other’s stand?

Meera works as a first line manager in an assembly plant. During an economic crisis, the company instructs her to lay off assembly line workers with poor performance ratings. Keeping the workers’ interests in mind, Meera suggests that they be given additional training so that they become more efficient at their work. She adds that this may improve the overall performance of the company. Which of the following leadership styles does Meera display?


The managers at TeteTech Inc., a company that provides back-end support to multinational technology firms, measure the company’s performance by assessing the time taken by its employees to resolve customers’ queries. Based on the results, the managers find ways to increase the efficiency of individual telephone operators. Which of the following tasks are the managers performing?

A manufacturing plant uses 2 kanbans to deliver inputs from its suppliers to the assembly line. When a kanban is empty, it is sent back to the supplier for replenishment. The operations manager increases the number of kanbans from 2 to 4 to meet a sudden rise in demand. Which of the following decisions should the manager make to ensure that the input inventory is not overstocked when the demand subsides?

Managers at Widget Corp., a television manufacturer, are engaged in a planning exercise. During one dummy activity, managers generated different future situations along with development of response strategies. One of the assumption by them was, the demand for their 15 inch televisions will reduce by 30% in the next decade, and this demand will be replaced by tablet computers. Based on this assumption, the managers developed a plan that included starting a manufacturing plant for tablets in the next two years. It is evident that the managers at Widget Corp. were engaged in __________.

Trident Inc. operates in several industries. One of its division deals with desktop named Belwick. The company management is planning to revamp Belwick, which produces a range of customized desktops. Although Trident Inc. has a sizable share and is producing revenue, the


market for its customized desktops is rapidly declining. In this segment, Trident Inc.is facing reduced sales due to strong competition in the market. Trident’s management wants Belwick’s marketing group to develop a strong turnaround plan for the division.

Which among the following steps should be avoided by Belwick’s marketing group to survive in the present market

Aitana Inc. produces different kinds of prescription drugs. Owing to the popularity of these drugs, the management decides to diversify the company’s portfolio by entering into a new market segment. It chooses to manufacture organic baby formulas. The marketing team that was successful in selling the prescription drugs failed to attract a significant share of the new target market because it did not have the expertise required to assess the new market. Which of the following organizational structures should the company adapt to be successful in both the market segments?

Jasmine is a marketing manager. When one of her subordinates comes up with the idea to run a social campaign to generate user awareness, Jasmine accepts without hesitation. She is used to campaigning over traditional media, and she knows that a campaign over social media can invite quick negative reviews. However, she is willing to take the risk. Jasmine’s actions portray her:

Mercel Inc., a garments manufacturing company, recruits Fredrick as a senior human resource manager. As his first assignment, the company instructs him to take measures to portray the company as being inclusive of minority groups. Fredrick recruits a few people from a minority group


to some key positions in the company and refrains from recruiting more people from that group. Which of the following problems is evident in the company’s and Fredrick’s actions?

Max &Leaon’s, a popular hypermarket, attracts the best of salespeople with its popular commission plans. Salespeople are paid huge incentives for every sale they make. Soon the management realizes that salespeople are not interested in marketing the hypermarket’s services and hard-tosell items. Which of the following actions, if taken by the company, would motivate salespeople of Max &Leaon’s?

Consider the following financial data of Eastlake Service Industries from the past year. Gross income X Total sales

Y

Total annual credit sales Z Net income

W

Cost of goods sold

V

Total assets

T

Average inventory value Average account receivables

L K


Considering the data mentioned above, which of the following is the correct expression for the receivables turnover ratio of Eastlake Service Industries? Martha was recently appointed as a senior operations manager in a leading multinational company. However, she is not satisfied with the pay rate that the company is providing her. She thinks that the pay is significantly less compared to industry standards. Martha’s perceived unfairness is because of the difference in:

Sara works as the marketing manager of a leading beverage producer. The company is accustomed to promoting its products through newspapers and television. To keep up with the evolving trend of social media marketing, Sara suggests that the company start investing in social media to promote its products. If Sara wants to portray herself as a charismatic leader to the management, what should she do?

X Wheels, a wheel manufacturing company, was using a single machine to produce wheels for cars, trucks, and airplanes until 2009. Workers at X Wheels needed as much as four hours to set up the automated equipment when they switched from one type of wheel to the other. Aiming to reduce the time required for setting up the machine, X Wheels introduced a new machine in 2010, which could be set up in one hour for the varying production needs. This step also reduced its operating costs by a significant amount without limiting customer options. On the basis of the above scenario, it can be said that X Wheels incorporated __________ to reduce their operating costs.

Andrea attends an interview in an IT company for a senior marketing manager’s position. During the negotiation process, she mentions that


the compensation offered by the company is satisfactory, but it is not sufficient to splurge on yearly trips. Which of the following is an indirect financial payment that will satisfy Andrea’s financial needs?

Clara, a senior manager at MC Consultants, tells her subordinate, David, during the annual appraisal process that his performance has been poor over the past few months. David argues that his performance was up to the expected standards set by the company. In which of the following ways should Clara deal with David’s claim? One receptionist posted an anonymous blog on the web that said, “I work in a five-star hotel, servicing the rich and famous. That being said, the people who come to the reception are not worth servicing sometimes. In fact, the guests can be idiots. I am often treated with no respect, and nobody listens to me until I threaten to call the security and put them in their place.” Clearly, if a receptionist is in a bad mood, it is going to influence her perceptions of guests, which will in turn influence her behavior. It is evident that the receptionist exhibits __________.

Mark Cavell is a senior manager in a technology firm. Two of his team members, Clara and Rodriguez, are up for a promotion. Mark gives the promotion to Rodriguez. Which of the following criteria, if considered by Mark for the promotion, would be viewed as illegally discriminatory? ------------------------------------------------------------

STR 581 Capstone Final Exam Part 2 (Score 25/25) (New, 2018)

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1 Intanke Inc. manufactures vacuum cleaners. The following information is available for the company. Per unit cost Sales $550 Variable expenses 370 The fixed expenses are $95,000. Calculate the net operating income for 750 vacuum cleaners. A. $135,000 C. $35,000 D. $40,000 2 Rinetin Corporation has been falsifying its financial statements for the past year. The staff in the accounting department of the company have been fake employee IDs and recording payments on the company’s payroll. The funds sent to these fake employees are then redirected to the company’s bank accounts. When Rinetin Corporation is audited, the auditors fail to discover this fraud because of their negligence. Months later, a whistle-blower alerts the appropriate authorities about the company’s deceptive practices. In this scenario, the accountants who conducted the audit of the company will be held civilly liable under __________. A. Section 32(a) of the Securities Exchange Act of 1934
 B. Section 24 of the Securities Act of 1933
 C. Section 11(a) of the Securities Act of 1933 D. Section 10(b) of the Securities Exchange Act of 1934 3 Jonah’s Restaurant reports net income of $20,000 during the year 2015. It distributes a dividend of $6,000 to its shareholders. Calculate the retention ratio. A. 50%


B. 30%
 C. 80% D. 70% 4 Wilande Inc., a leading apparel store, acquires Parewa Inc., an energy drink manufacturer. This is an example of a __________. A. congeneric merger
 B. horizontal merger
 C. conglomerate acquisition D. vertical acquisition 5 Gina and Samantha are discussing the Sarbanes-Oxley Act of 2002. Gina argues that although the act requires the management of a company to explicitly declare in writing that a company’s financial statements accurately and fairly represent the financial results, no steps have been taken to ensure that this rule is followed. Which of the following statements weakens Gina’s argument? A. An individual who is employed by a certified public accounting firm that audits a company can be employed as the CEO or CFO of that company to ensure the fairness of its financial statements.
 B. If a company’s financial statements contain misrepresentations, the CEO and CFO run the risk of serving time in jail.
 C. The Sarbanes-Oxley Act prohibits a public company from granting personal loans to any of its executive officers or directors D. If a CEO or CFO of a company fails to comply with the provisions of the act, he or she is subject to a fine up to $10,000 and one year in jail. 6 Ray is an entrepreneur who has recently started his own venture. Since he does not have the resources to hire a financial expert, he has to manage the company’s finance in addition to managing the company. He needs to calculate the working capital of his business. From the following information, calculate the net working capital. Cash $20,000


Accounts receivable 12,000 Accounts payable 14,500 Inventory 32,000 Accrued expenses 6,500 A. $23,000
 B. $49,500
 C. $11,000 D. $43,000 7 Blanrin Inc. currently produces all the components for the products it makes and sells. The total costs of producing a component, Component Y, for one of its products are given below. The annual requirement of Component Y is 2,200 units. Direct materials $19,800 Direct labor 11,000 Variable manufacturing overhead 15,400 Fixed manufacturing overhead 13,200 An external supplier offers to sell the component to Blanrin Inc. for $23 per unit. After analysis, it is found that if the company buys the component instead of producing it, all of its variable costs and $8,200 of its fixed overhead costs will be eliminated. If Blanrin Inc. decides to buy the component instead of manufacturing it, how will the decision affect the company? A. Its net income will increase by $8,200.
 B. Its net income will increase by $3,800.
 C. Its net income will decrease by $3,800. D. Its net income will increase by $4,400. 8 Rick, a certified accountant, is asked to conduct an audit of the financial statements of Schenk Ltd. However, the company refuses to


cooperate with Rick and does not provide him with the necessary information. This makes it impossible for him to carry on with the audit. In this scenario, which of the following opinions is Rick most likely to express? A. Adverse opinion
 B. Disclaimer of opinion
 C. Unqualified opinion D. Qualified opinion 9 Susan is a financial manager at Rvetz Corporation. She wants to evaluate the efficiency with which the company is using its resources. For this reason, she needs to calculate the operating margin from the information given below. Net sales $3,500,000 Cost of goods sold 1,750,000 Office rent 54,500 Selling expenses 350,000 Interest expense 50,000 Other operating expenses 88,500 Which of the following will be the result? A. 38.4%
 B. 35.9%
 C. 85.9% D. 64.1% 10 Calculate depreciation from the following information. Accounting profit break-even point 2,871 units Fixed costs $4,083,200 Sales price $42 per unit Total variable costs $2,600 Number of units 100


A. $706,200
 B. $510,400
 C. $812,000 D. $1,483,200 10 Calculate depreciation from the following information. Accounting profit break-even point 2,871 units Fixed costs $4,083,200 Sales price $42 per unit Total variable costs $2,600 Number of units 100 A. $706,200
 B. $510,400
 C. $812,000 D. $1,483,200 11 Yalken Corporation is considering the purchase of a new machine. The cost of the machine is $250,000. The cash flows for five years are given below. Year 1 Year 2 Year 3 Year 4 Year 5 Cash flows $84,790 $102,500 $70,580 $64,760 $115,700 The company is in the 35 percent tax bracket. Assuming that the cost of capital is 12%, calculate the net present value. A. $314,452
 B. $64,463
 C. $(64,452) D. $204,394 12 Which of the following scenarios illustrates a violation of the Sarbanes-Oxley Act? • Natalie is assigned to audit a company’s financial records. She finds it


impossible to arrive at a conclusion and issues a disclaimer of opinion.
 • Ronan, the CFO of Puvane Inc., is granted an unsecured loan by the company to pay his son’s medical bills.
 • Tina, an accountant, fails to detect a fraud in the financial statements of the company she audits. • Wong is a member of the audit committee of a public corporation. However, he is an external member and was not employed by the corporation. 13 Tanial Inc. has $950,000 in assets and $400,000 in debt. If it earns net income of $350,000, calculate the return on assets A. 63.6%
 B. 36.8%
 C. 271.4% D. 87.5% The financial manager of a company needs to measure how efficiently the company’s total assets are being used to generate sales. From the information given below, calculate the relevant ratio he needs for this purpose. Cash $220,000 Accounts receivable 1,800,000 Inventory 950,000 Plant and equipment 1,330,000 Sales 10,000,000 A. Assets turnover ratio of 0.3
 B. Debt to assets ratio of 3.4
 C. Assets turnover ratio of 2.3 D. Debt to assets ratio of 0.4 15 Jose, a financial expert of Cerione Ltd., analyzes the data given below. What conclusion is he likely to arrive at?


Sales $161,000 Cost of goods sold 110,000 Gross margin $ 51,000 Total selling and administrative expenses 39,500 Net operating income $ 11,500 Interest expenses 2,170 Net income before taxes $ 9,330 Income tax (30%) 2,799 Net income $ 6,531 A. The company does not have adequate resources to pay the interest due to creditors.
 B. The company’s gross margin is 20 percent.
 C. The company has sufficient resources to pay the interest due to creditors. D. The company’s earnings before interest is the same as its earnings after taxes. 16 The capital structure for Purnen Corporation is given below. Calculate the weighted average cost of capital (WACC). Debt: 10%, 1,500 bonds, 20 years to maturity, selling for 105% of par. The bonds have a $1,000 par value each and make annual payments. Common stock: 3,000,000 shares outstanding at a par value of $1, selling for $35 a share. The expected dividend is $2.8, and the growth rate is 10%. Preferred stock: 5,000 shares of 6% preferred stock outstanding, selling for $103 a share and having a par value of $100. The flotation cost is $3, and the dividend is $9. The corporate tax rate is 35%. A. 8.4%
 B. 16.5%
 C. 9.96% D. 13.65%


17 Raul needs to choose one alternative from the four alternatives given below. Applying the concept of time value of money, which of the following alternatives should he select? A. Receiving $130 at the end of two years at an interest rate of 8% compounded annually
 B. Receiving $100 at the end of two years at an interest rate of 9% compounded annually
 C. Receiving $150 at the end of three years at an interest rate of 7% compounded annually D. Receiving $90 at the end of one year at an interest rate of 5% compounded annually 18 Josh and Mike are discussing the pros and cons of the SarbanesOxley Act. While Josh argues that the act has a high compliance cost, Mike is of the opinion that companies can easily avoid these costs by choosing to go dark and delisting their shares from exchanges. Josh, in turn, states that such a choice comes with its own drawbacks. Which of the following statements best supports Josh’s argument? A. Companies that choose to go dark typically have only limited access to capital markets.
 B. Mandatory annual audits by independent auditors are carried out regardless of whether or not companies choose to go dark.
 C. Executives of companies that choose to go dark are required to certify the accuracy of financial statements. D. Companies that go dark are required to file annual reports. 19 Robert is a manager of a small-scale firm. He needs to decide whether the firm has sufficient resources to meet its short-term obligations. Calculate the ratio that Robert needs to calculate from the information given below. Cash and cash equivalents $1,057,600 Accounts receivables 1,556,500 Short-term investments 770,300


Other current assets 420,500 Accounts payable 995,700 Long-term debt 528,000 Short-term debt 176,000 Other current liabilities 2,495,700 A. Current ratio of 0.92
 B. Current ratio of 1.04
 C. Debt ratio of 0.91 D. Debt ratio of 1.26 20 Mark wants to withdraw $6,500 at the end of three years and $8,000 at the end of five years. He wants to do this in such a way that the account balance drops to zero after the last withdrawal. Assuming that the interest rate is 5%, how much money should Mark deposit today to ensure that his needs are met? A. $11,883.15
 B. $653.26
 C. 5,614.94 D. $6,268.21 21 Darrin Corporation is considering a proposal to purchase a new piece of equipment. The cost of the equipment is $16,611. The equipment is estimated to provide an annual cash flow of $3,000 for the next nine years. The company has a required rate of return of 15%. Calculate the internal rate of return (IRR), and interpret the results. Use the present value of an annuity table. • Since the cash flows are evenly distributed, the proposal should be accepted.
 • Since the IRR is lesser than the required rate of return, the proposal should be rejected.
 • Since the capital investment is higher than $15,000, the proposal should be rejected. • Since the IRR is greater than the required rate of return, the proposal


should be accepted. 22 Calculate the total equivalent units for materials from the information given below. Percentage complete Units Materials Conversion Work in process, June 1 1,100 60% 35% Units started into production during June 22,500 Units completed and transferred to the next department 21,800 100% 100% Work in process, June 30 1,800 50% 15% A. 2,070
 B. 23,400
 C. 22,700
 D. 21,260 23 Bob is a project leader in a software company. He assigns tasks to his team members, explains how to execute the tasks, and sets weekly goals for them. He convenes meetings to discuss the progress of projects at each stage of execution and does not bother about the personal issues of his team when he evaluates any dip in their performance with respect to the targets he set. In accordance with House’s path-goal theory, which of the following leadership behaviors does Bob display? A. Participative behavior
 B. Directive behavior
 C. Supportive behavior D. Achievement-oriented behavior 24 The following information is given for Rafea Corporation. Rafea Corporation Balance Sheet


December 31, 2016 Assets Liabilities Cash $ 20,300 Accounts payable $ 82,400 Marketable securities 33,000 Bonds payable 215,300 Accounts receivable 74,200 Common stock 78,900 Inventory 82,400 Paid-in-capital 37,600 Fixed assets 258,500 Retained earnings 54,200 468,400 468,400 Which of the following can be inferred from the data? A. The company has a current ratio of 1.51.
 B. The company has a debt-to-equity ratio of 1.74.
 C. The company has a debt-to-equity ratio of 0.71. D. The company has a current ratio of 1.13. 25 Calculate the direct labor quantity variance from the information given below. Standard rate $13 per hour Standard hours 4,300 hours Actual hours 5,000 hours Actual rate $11.50 per hour A. $15,550 unfavorable
 B. $1,600 favorable
 C. $9,100 unfavorable D. $6,450 unfavorable ------------------------------------------------------------

STR 581 Capstone Final Exam Part 3 (Score 20/25)

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1.Tarow is a leading manufacturer of designer handbags. The company has stores all over the world and is especially famous for the highquality leather used in its handbags. However, the company soon realizes that a cheap liquor brand has been using its logo for the past six months. In this scenario, the company owning the liquor brand is guilty of __________. blurring tarnishment reverse engineering conscious parallelism

2 Felicia, a marketing executive of Trinola Inc., a manufacturer of nutritional supplements, visits a high school to promote Trinola’s products. She conducts a survey among students and classifies them into three groups: those who do not take any nutritional supplements, those who take Trinola’s nutritional supplements, and those who prefer nutritional supplements of other brands. Felicia talks to the first group about the importance of consuming nutritional supplements and to the second group about Trinola’s products in detail. To the third group, she explains why Trinola’s products are better than those of other brands. In this scenario, which of the following types of market segmentation does Felicia employ? Psychographic segmentation Demographic segmentation Geographic segmentation


Behavioral segmentation

3. Which of the following statements is true of social marketing programs? They require an entirely different planning process from what is used for traditional products. They are complex and time consuming. They should be executed in a single phase. They usually use a single tactic to achieve their goals. 4. Celestia's is a newly opened bakery that is looking to reach more customers. Ria, a social media marketer by profession and a regular customer at the bakery, offers to help the bakery establish a strong online presence. She says that she will create a website for the bakery and use various social media platforms to promote the bakery’s goods and services. In return, she is promised a free supply of baked goods for the next three months. Which of the following concepts does this scenario illustrate? Divesting Positioning Co-branding Bartering


5. Which of the following scenarios illustrates the impact of political and legal forces on the marketing environment? After a shoe manufacturing company experiences an increase in demand for its products, it opens retail outlets in several locations. With the number of smartphone users on the rise, Taalia Inc., an electronics company, decides to create mobile advertisements for its products in addition to print and television advertisements. The raise in the legal drinking age from 21 to 25 in Florida might force marketing managers of alcohol companies to minimize their target market and reposition their offerings. Lianet Ltd. hires a gay individual as its marketing manager in an attempt to encourage diversity in the organization. 6. An organization that decides to measure how its marketing efforts influence its external stakeholders is most likely to gauge __________. resource adequacy employees’ commitment to goals employees’ desire to learn consumer satisfaction 7. Archofan Associates, a firm that specializes in the sale of historical artifacts, comes into possession of an antique royal crown. It confirms the authenticity of the crown and holds an auction to sell it. Several


interested buyers participate in the auction and quote their prices. The price of the crown is raised each time a person bids until Emily, a bidder, offers an exorbitant price that no other bidder is able to match. Archofan then sells the crown to Emily. Which of the following types of auctions does this scenario illustrate? A minimum bid auction A sealed-bid auction An English auction A Dutch auction 8. Feisla Inc. is a manufacturer of high-end smartphones. It therefore caters only to the upper class and the upper middle class. However, the company soon realizes that it has enormous growth potential among middle-class consumers. To tap this potential market, it releases a new range of smartphones that are less expensive. This move proves to be successful and eventually helps the company gain a larger market share. Which of the following concepts does this scenario illustrate? Line modernization Pure bundling Line stretching Dual branding 9. The management of Aurosa Inc., a chain of retail stores that sells home appliances, observes that its expenditure on sales and promotions is


skyrocketing and decides to implement a new pricing method to attract more customers. It sets a fixed low price for all the appliances offered in the store and completely withdraws all promotion activities. This builds confidence in customers who dislike the uncertainty that comes with price fluctuations. Which of the following pricing methods does this scenario illustrate? High-low pricing Going-rate pricing Auction-type pricing Everyday low pricing

10. Vatain Inc. is an apparel manufacturer that markets its products based on consumers’ tastes and preferences. It has introduced several brands to achieve this purpose. Another brand is directed at high-end customers who do not have budget constraints. One brand caters to the fashionconscious customers who watch out for the latest trends in fashion. Yet another brand is meant to attract customers who value comfort over fashion. In this scenario, which of the following marketing strategies has Vatain employed? Multiple segment specialization Mass marketing Single-segment concentration Differentiated marketing


11. Eania Inc. manufactures toys and games for children. After achieving a high growth rate and establishing itself as a market favorite, Eania introduces a clothing brand for adults. In this scenario, Eania pursues a __________. market-development strategy diversification strategy product-development strategy market-penetration strategy

12. Latia is a popular fruit juice brand in the food and beverage market. Once the brand reaches the maturity stage of the product life-cycle, its growth rate begins to decline slowly. The company that owns the brand decides to adopt a market modification approach by increasing the consumption rate among its existing customers. Which of the following strategies is most likely to help the company achieve its goal? Listing out reasons for potential customers to try Latia fruit juices Advertising the benefits of drinking Latia fruit juices more than once a day Making changes to the packaging of Latia products Identifying new market segments and strategizing on the best ways to enter them

13.


Millennials are likely to be receptive to marketing efforts that: carry direct appeals where value is clear. emphasize their role as grandparents. align with their perception of retirement as a new beginning. address social and environmental issues.

14. Rotego Inc., an automobile manufacturer, releases two new models of cars. The first model is an expensive luxury car targeted at high-income groups, whereas the second model is an affordable car targeted at lowincome groups. Through the introduction of these two models, Rotego intends to present itself as a company that caters to people across all income groups. In this scenario, which of the following types of market segmentation does Rotego employ? Behavioral segmentation Demographic segmentation Occasion segmentation Geographic segmentation

15. An advantage of a firm pursuing multiple segment specialization is that: it creates the largest potential market for the firm’s products.


it increases the extent to which the firm can engage in mass customization. it helps the firm achieve the lowest cost in each segment. it diversifies the firm’s risk across segments.

16. 16 Lanase, a leading producer of aerated drinks, decides to introduce fruit juices and bottled water into the market. The company’s budget requires it to keep advertising and marketing costs as low as possible. It therefore decides to introduce the products under the company brand name. Which of the following is a likely consequence of the decision? Consumers will buy the products since the company name will be easily recognizable to them. If the products do not perform well in the market, the company will not be affected since it has not tied its reputation to the products. The development costs for future products will be extremely high. The company’s goodwill will be unaffected since consumers will find it easy to differentiate one product from another.

17. Gallide is a warehouse retailer that conducts special in-store demonstrations of certain products. This allows potential customers to see and feel the products for themselves and be convinced that the products are worth purchasing. The salespeople of the store receive a bonus if a customer buys the products after a demonstration. Which of


the following is a likely reason that the store has adopted this approach for some of its products? Consumers know which brand they want to purchase before they enter the store. Consumers are inclined to make many of their brand choices only when they are at the store. Consumers respond well to the use of product placement as an advertising technique. Consumers are brand-conscious and display high brand loyalty in certain product categories.

18. The __________ occurs when the demand for plant and equipment in an organization turns volatile because of the combined effects of the normal year-to-year replacement demand and the need to satisfy an increase or decrease in consumer demand for the organization’s products. boomerang effect billboard effect acceleration effect halo effect

19. Ma Chère Inc. is a cosmetics store that has introduced a new range of hair care products. The store’s salespeople are being given a high commission for every sale that they make on these products. They are


asked to aggressively sell the products and target as many potential customers as possible. In this scenario, which of the following strategies is being employed by the cosmetics store? A pull strategy A push strategy Category extension Brand extension

20. Mojo Marinade, a popular restaurant, creates history by becoming the world’s first restaurant to use lab-grown meat in its dishes. It charges exorbitant prices for its dishes to communicate its exclusivity to customers. Over time, Mojo Marinade keeps reducing the prices of its dishes and attracts customers from different market segments. Which of the following pricing objectives does this scenario illustrate? Maximum market skimming Product-quality leadership Partial cost recovery Maximum market share

21. Viva Pisto, a restaurant, has received numerous complaints from customers about its slow service and unfriendly waiters. The management of the restaurant needs to address these complaints


promptly and ensure that similar complaints do not arise in the future. Which of the following practices will help the restaurant restore customer goodwill? Monitoring social media only if there are more than five complaints Responding to customer complaints only if they are raised formally Taking a defensive stance if the complaints are justified Accepting responsibility disappointment

for

customers’

dissatisfaction

and

22. Which of the following scenarios illustrates market-penetration pricing? Aulaan, a newly established discount store, sells products at prices that are very low when compared to other stores. Iratan, a manufacturer of smartphones, prices its latest models between $600 and $700. After a few months, it steadily reduces these prices. Bakers and Eaters, a confectionery company, offers high-quality chocolates at affordable rates. Ban World Hunger is a nonprofit organization that works to end world hunger. It relies on donations and government grants for financial support.

23. Milk Genii Inc., a manufacturer of dairy products, has a state-of-the-art manufacturing facility where the processes of production and packaging are carried out. After packaging, the products are directly sold to customers through the company’s outlets located in all major cities.


Which of the following marketing channel levels does Milk Genii use in this scenario? A zero-level channel A three-level channel A one-level channel A two-level chann

24. Which of the following statements is true of consumer markets? The buyers in consumer markets are geographically concentrated. In consumer markets, intermediaries.

purchasing

is

often

executed

through

In consumer markets, sales are finalized after multiple sales calls. The suppliers in consumer markets customize their products to suit the needs of consumers.

25. Which of the following is a limitation of marketing-mix modeling? It is less effective at evaluating how different marketing elements work together. It overlooks the importance of incremental growth. It is not capable of isolating the impact of specific marketing activities.


It does not allow marketers to conduct multivariate analyses ===============================================

STR 581 Capstone Final Exam Part 3

For more course tutorials visit www.newtonhelp.com 1. A(n) ________ market share of exactly 100 percent means that a company is tied for the market lead. A rise in relative market share means the company is gaining on its leading competitor. • potential • relative • served • overall 2. The typical risks of a cost leadership strategy include___________. • loss of customer loyalty • excessive differentiation to the point where the customer base is too small • the inability to balance high differentiation and low price • production and distribution processes becoming obsolete 3. The likelihood of entry of new competitors is affected by and ___________. • the power of existing suppliers; buyers • the profitability of the industry; the market share of its leading firm • barriers to entry; expected retaliation of current industry organizations • the demand for the product; the profitability of the competitors 4.

In general, compared with firms which compete in only one


market, among firms which face one another in multiple markets there is__________. • similar competitive rivalry • more competitive rivalry • less competitive rivalry • no competitive rivalry 5. The three parts of the external environment which affect a firm's strategic actions are__________. • economic, political, and legal • industry, business, and product • local, national, and global • general, industry, and competitor 6. The proper matching of what a firm can do with what a firm might do__________. • balances the internal characteristics of the firm with the characteristics of the external environment • overcomes the rigidity and inertia resulting from a history of success • develops core competencies based on human knowledge • yields insights the firm requires to select its strategy 7. Gordon Jones is considering purchasing a computer from Best Buy. He has created a scale for rating eight different computers on three different characteristics. He plans to make a short list of only those computers that score at least a 7 on his scale on all three characteristics. Which of the following choice heuristics has he chosen? • anchoring and adjustment heuristic • elimination-by-aspects heuristic • conjunctive heuristic • lexicographic heuristic 8. The term "conglomerates" refers to firms using the diversification strategy.


• • • •

related constrained related linked global unrelated

9. The goal of the organization's ________ is to point the firm in the direction of where it would like to be in the years to come. • strategy • mission • culture • vision 10. A company that seeks to increase its sales and profits through backward, forward, or horizontal integration within the industry is said to be employing a(n) ________ growth strategy. • target • diversification • intensive • integrative 11. Annual-plan control requires making sure the company isn't overspending to achieve sales goals. The key ratio to watch is ___________. • stock turnover • marketing expense-to-sales • cash flow return on investment • gross margin 12. The recent joint ventures formed by BP with Russian and Indian partners showed the importance of the ________ segment of the general environment that BP and other integrated oil firms have to manage when contending with scarce resources. • physical • demographic • global


political/legal

13. Many consumers are willing to pay $100 for a perfume that contains $10 worth of scent because the perfume is from a well-known brand. What kind of pricing is the company depending on? • image pricing • market-skimming pricing • target pricing • going-rate pricing 14. Hilton Hotels customizes rooms and lobbies according to location. Northeastern hotels are sleeker and more cosmopolitan. Southwestern hotels are more rustic. This is an example of ________ segmentation. • psychographic • geographic • demographic • behavioral 15. A group of college graduates decides to start a business. Though they are knowledgeable in various business domains, they are unable to arrive at a valuable business idea. They decide to search for ideas in a structured manner. They meet and start discussing everyone's ideas. Each idea is recorded and then the thoughts that come up in relation to the ideas are written down and discussed. This process helps them to finalize a business plan. What technique is used here? • mind mapping • attribute listing • forced relationship analysis • reverse assumption analysis 16. The Enron employee who reported the financial manipulations at the company to her superiors can be considered to have engaged in__________. • managerial opportunism


• • •

an act of courage vindictive disloyalty white-collar crime

17. The differentiation strategy can be effective in controlling the power of rivalry with existing competitors in an industry because__________. • customers are loyal to brands that are differentiated in meaningful ways • customers will seek out the lowest-cost product • the differentiation strategy benefits from rivalry because it forces the firm to innovate • customers of nondifferentiated products are sensitive to price increases 18. A well-known car manufacturing company introduces a new hatchback model by describing its distinctive features and then stressing the speed and safety qualities of the car. Which of the following is the company using to convey its membership in the hatchback segment? • relying on the product descriptor • using channel differentiation • announcing category benefits • comparing to exemplars 19. AT&T's business campaign not only helped to change public perceptions of the company, it also signaled to employees that AT&T was determined to be a leader in telecommunication services. Which principle of internal branding does this example portray? • bringing the brand alive for employees • linking internal and external marketing • choosing the right moment to capture employees' attention and imagination • furnishing energizing and informative internal communication 20.

The strategic management process is__________.


• the full set of commitments, decisions, and actions required for the firm to achieve above-average returns and strategic competitiveness • a decision-making activity concerned with a firm's internal resources, capabilities, and competencies, independent of the conditions in its external environment • a process directed by top-management with input from other stakeholders that seeks to achieve above- average returns for investors through effective use of the organization's resources • a set of activities that will assure a sustainable competitive advantage and above-average returns for the firm 21. The first step in the social marketing planning process is ________. • designing the market offering • determining the focus of the program • setting objectives and goals • selecting the target audience 22. Moving into international markets is a particularly attractive strategy to firms whose domestic markets__________. • have too much regulation • demand a differentiation strategy for success • are limited in opportunities for growth • have developed unfriendly business attitudes toward the industry 23. Aisha is a marketing manager with Injoos, a company that manufactures packaged fruit juices. Knowing that several other companies exist in the market that offer similar products, Aisha decides to build a customer base from among those who prefer to avoid mass media and other targeted promotions. Which of the following marketing communications tools would be her best option to build a favorable impression among the prospective customers? • direct marketing • sales promotions • personal selling


public relations

24. Viewing the world through the customer's eyes and constantly seeking ways to create more value for the company enhances__________. • affiliation with the customer • the richness of the relationship with the customer • the ability to identify the customer • the reach of the company toward the customer 25. • • • •

Backward integration occurs when a company_________. produces its own inputs is divesting unrelated businesses is concentrated in a single industry owns its own source of distribution of outputs

26. Successful implementation of the differentiation strategy requires a structure that___________. • focuses on the finance function • is dominated by the operations function • has specialized jobs. • decentralizes decision making 27. Which of the following can a company do to reduce defection • Distinguish the causes of customer attrition and identify those that can be managed better. • Increase customer lifetime value by increasing the non-monetary costs of products. • Enhance the growth potential of existing customers through cross-selling and upselling. • Attract new customers to try out the company's products. 28. Southwest Airlines offers a Rapid Rewards program that allows customers to count flights they have taken toward free future flights. This is an example of a(n) ________.


• • • •

club membership program cross-selling program activity-based costing program value delivery system

29. Organizational structure__________. • specifies the firm's formal reporting relationships, procedures, controls, and authority and decision-making processes • specifies the firm's formal value proposition, the markets it will serve, and how the firm will provide value in those markets • specifies the firm's control mechanisms, grievance procedures, reporting relationships, procedures, and authority over decision-making processes • specifies the firm's informal reporting relationships, procedures, controls, and authority and decision-making processes 30. ________ is a form of online word of mouth, or "word of mouse," that encourages consumers to pass along company-developed products and services or audio, video or written information to others online. • Viral marketing • Microsite marketing • Interstitial marketing • Guerrilla marketing ===============================================

STR 581 Entire Course + All Capstone Finals

For more course tutorials visit www.newtonhelp.com STR 581 Week 1 Individual CAREER CONNECTION Values and Strategy Paper (2 Papers) STR 581 Week 1 Individual Assignment Ethics Reflection Paper STR 581 Week 1 DQ 1


STR 581 Week 1 DQ 2 STR 581 Week 1 Knowledge Check STR 581 Week 2 Learning Team Activity (Innovation Strategy) STR 581 Week 2 Individual Assignment Research Proposal STR 581 Week 2 Capstone Final Examination Part 1 STR 581 Week 2 DQ 1 STR 581 Week 2 DQ 2 STR 581 Week 2 Knowledge Check STR 581 Week 3 Individual Assignment External and Internal Environmental Analysis STR 581 Week 3 Individual Assignment Mini Strategy (Gap Inc) STR 581 Week 3 Individual Assignment Mini Strategy (Southwest Airlines) STR 581 Week 3 Learning Team Peer Evaluation STR 581 Week 3 Knowledge Check STR 581 Week 3 DQ 1 STR 581 Week 3 DQ 2 STR 581 Week 4 Individual Assignment Strategic Choice and Evaluation STR 581 Week 4 Learning Team Peer Evaluation STR 581 Week 4 Knowledge Check STR 581 Week 4 DQ 1 STR 581 Week 4 DQ 2 STR 581 Week 4 Capstone Final Examination Part 2 STR 581 Week 5 Individual Assignment Implementation, Strategic Controls, and Contingency Plans STR 581 Week 5 Learning Team Peer Evaluation STR 581 Week 5 Knowledge Check STR 581 Week 5 DQ 1 STR 581 Week 5 DQ 2 STR 581 Week 5 Individual Assignment Mini Strategy (Apple Inc) STR 581 Week 5 Individual Assignment Mini Strategy (Sony Corp)


STR 581 Week 5 Individual Assignment Mini Strategy (Under Armour) STR 581 Week 6 Individual Assignment Strategic Plan and Presentation STR 581 Week 6 Learning Team Project Selection STR 581 Capstone Final Exam Part 3.docx ===============================================

STR 581 Entire Course

For more course tutorials visit www.newtonhelp.com STR 581 Week 1 Individual CAREER CONNECTION Values and Strategy Paper (2 Papers) STR 581 Week 1 Individual Assignment Ethics Reflection Paper STR 581 Week 1 DQ 1 STR 581 Week 1 DQ 2 STR 581 Week 1 Knowledge Check STR 581 Week 2 Learning Team Activity (Innovation Strategy) STR 581 Week 2 Individual Assignment Research Proposal STR 581 Week 2 DQ 1 STR 581 Week 2 DQ 2 STR 581 Week 2 Knowledge Check STR 581 Week 3 Individual Assignment External and Internal Environmental Analysis STR 581 Week 3 Individual Assignment Mini Strategy (Gap Inc) STR 581 Week 3 Individual Assignment Mini Strategy (Southwest Airlines) STR 581 Week 3 Learning Team Peer Evaluation STR 581 Week 3 Knowledge Check STR 581 Week 3 DQ 1 STR 581 Week 3 DQ 2


STR 581 Week 4 Individual Assignment Strategic Choice and Evaluation STR 581 Week 4 Learning Team Peer Evaluation STR 581 Week 4 Knowledge Check STR 581 Week 4 DQ 1 STR 581 Week 4 DQ 2 STR 581 Week 5 Individual Assignment Implementation, Strategic Controls, and Contingency Plans STR 581 Week 5 Learning Team Peer Evaluation STR 581 Week 5 Knowledge Check STR 581 Week 5 DQ 1 STR 581 Week 5 DQ 2 STR 581 Week 5 Individual Assignment Mini Strategy (Apple Inc) STR 581 Week 5 Individual Assignment Mini Strategy (Sony Corp) STR 581 Week 5 Individual Assignment Mini Strategy (Under Armour) STR 581 Week 6 Individual Assignment Strategic Plan and Presentation STR 581 Week 6 Learning Team Project Selection STR 581 Capstone Final Exam Part 3.docxs ===============================================

STR 581 Week 1 DQ 1

For more course tutorials visit www.newtonhelp.com What are the major components of a strategic management process? Which of these components is the most difficult for managers to perform? Explain your answer. ===============================================

STR 581 Week 1 DQ 2


For more course tutorials visit www.newtonhelp.com Where have you seen organizational mission, vision, and values statements that were misleading? How did that affect the organization? ===============================================

STR 581 Week 1 Individual Assignment Ethics Reflection Paper

For more course tutorials visit www.newtonhelp.com Individual Assignment: Ethics Reflection Paper • Resources: Ethics Awareness Inventory and Ethical Choices in the Workplace assessments • Use the Ethics Awareness Inventory and Ethical Choices in the Workplace assessments to revisit your personal and professional values. • Write a paper of no more than 1,050-words in which you do the following: o Explain the role of ethics and social responsibility in developing a strategic plan, considering stakeholder needs. o Explain how your ethical perspective has evolved throughout the program. • Format your paper according to APA standards. Provide at least three cited references from your textbooks or peer-reviewed journal articles. ===============================================

STR 581 Week 1 Individual CAREER CONNECTION Values and Strategy Paper (2 Papers)

For more course tutorials visit www.newtonhelp.com


This Tutorial contains 2 Papers Use an organization where you work or one in which you are familiar. Examine the process of strategic management. Write a 700- to 1,050-word paper in which you address the following: Identify the major components of the strategic management process. Discuss how these components work together to create value for the organization. Evaluate the company's mission statement, vision statement, motivation strategy, innovation strategy, and people strategy. If the organization does not have one or more of these, how does that affect the organization and its people? Explain the role of ethics and corporate social responsibility in strategic planning. How does this direct their strategy? How does the organization's vison and mission align with your own values and vision? If you are currently working for the organization, how does your role influence this and vice versa? Format your paper according to APA guidelines. Click the Assignment Files tab to submit your assignment as a MicrosoftÂŽ Word document. ===============================================

STR 581 Week 1 Knowledge Check

For more course tutorials visit www.newtonhelp.com 1. For the past 28 years, ABC, Inc. has made a significant investment of time, money, and other resources to increase the literacy rate in adult Americans. This represents which of these principles of successful collaborative social initiatives? 2. According to stakeholder theory, in a survey of over 2000 directors from over 290 U.S. companies, which of these stakeholders was perceived to be least important?


3. Which law revised and strengthened auditing and account standards?

4.

Which of these is true about Sarbanes-Oxley Act of 2002?

5. the

A major consequence of the Sarbanes-Oxley Act of 2002 has been

6.

The most critical quality of ethical decision making is

7. Judging the appropriateness of a particular action based on a goal to provide the greatest good for the greatest number of people is what ethics approach? 8. Judging the appropriateness of a particular action based on equity, fairness, and impartiality in the distribution of rewards and costs among individuals and groups is what ethics approach used by managers? 9. A broadly framed but enduring statement of a firm’s intent is defined as the company 10. This statement of a company’s philosophy usually appears within the mission statement and specifies basic beliefs of a firm. 11. This statement presents the firm’s strategic intent that focuses the energies and resources of the company on achieving a desirable future. 12. The strategic decision makers in the firm are responsible for 13. The idea that businesses have a duty to serve society as well as the financial interest of stockholders is called


14. Which of the following strategic decision makers implement the overall strategy? 15. Which level of strategy uses a portfolio approach? 16. Of the three levels of strategy that are part of an organizations decision-making hierarchy, which level develops annual objectives and short-term strategies in such areas as production, operations, and research and development, finance and accounting, marketing, and human relations? 17. The behavioral consequences of strategic management are similar to those of 18. What do strategic managers call a flow of information through interrelated stages of analysis toward the achievement of an aim? ===============================================

STR 581 Week 2 DQ 1

For more course tutorials visit www.newtonhelp.com How would you determine if a strategy has created value and sustained competitive advantage for Kudler Fine Foods? ===============================================

STR 581 Week 2 DQ 2

For more course tutorials visit www.newtonhelp.com Locate an organization in the news and explain how it is trying to create value and competitive advantage in its sector. ===============================================


STR 581 Week 2 Individual Assignment Research Proposal

For more course tutorials visit www.newtonhelp.com Write a proposal of no more than 750 words, outlining the research approach you will use for your Strategic Plan, due in Week 6. Include the following: How you intend to ensure the organization's vision, mission, and people strategies and values statements are aligned with the proposed strategic plan. Sources you expect to use to perform an external environmental analysis Sources you expect to use to perform an internal environmental analysis Click the Assignment Files tab to submit your assignment. ===============================================

STR 581 Week 2 Knowledge Check

For more course tutorials visit www.newtonhelp.com 1. A firm’s external environment is divided into various subcategories that include 2. When managers consider the general availability of credit, the level of disposable income, and the propensity of people to spend, they are considering what factors? 3. This factor considers or provides creative adaptations that can suggest possibilities for new products or for improvements in existing products or in manufacturing and marketing techniques. 4. The quasi-science of anticipating environmental and competitive changes and estimating their importance to an organizations operation


refers to 5. This term refers to the relationships among human beings and other living things and the air, soil, and water that supports them. 6. Economies of scale in an industry refers to 7. This term refers to descriptive characteristics that can be used to differentiate groups of present or potential customers.Bottom of Form • 8. This information is used to explain or predict some aspect of customer behavior with regard to a product or service. Information such as usage rate, benefits sought, and brand loyalty can provide significant aid in the design of more accurate and profitable strategies. 9. Because the quantity, quality, price, and accessibility of financial, human, and material resources are rarely ideal, assessment of suppliers and creditors is critical to an accurate evaluation of which of the firm’s external environments? 10. What Human Resource component within its operating environment is a major element of a firm’s ability to satisfy its personnel needs? 11. A firm’s access to needed personnel is affected primarily by four factors that include 12. This element of employment or labor represents the workers in their negotiations with employers through the process of collective bargaining. 13. The environment that is typically subject to much influence by the firm is 14. Which of these is a determinant of entry, according to Porter? 15. Which threat of entry creates a barrier by forcing entrants to spend heavily to overcome customer loyalty?


16. This group is considered powerful if it is not obliged to contend with other products for sale to the industry. 17. This is considered a collection of firms that offer similar products or services that customers perceive to be substitutable for one another.. 18. This environment in the strategic planning process comprises factors in the competitive situation that affect a firm’s success in acquiring needed resources or in profitably marketing its goods and services. ===============================================

STR 581 Week 2 Learning Team Activity (Innovation Strategy)

For more course tutorials visit www.newtonhelp.com Write a paper of no more than 1,050 words that describes and evaluates an organization's innovation strategy. Use publicly available information, including Securities and Exchanges Commission filings. Choose an organization that is introducing new products or services. Select an organization according to the following criteria based on team member experience: Current employer Most recent or former employer Place of business patronized over a period of time and that members are familiar with Format your paper consistent with APA guidelines. Click the Assignment Files tab to submit your assignment. ===============================================


STR 581 Week 3 DQ 1

For more course tutorials visit www.newtonhelp.com Through your research, select two of the strategic plan options that could apply to Kudler Fine Foods. What are the strengths and weaknesses of each option? How does each of the two choices fit with the organization? ===============================================

STR 581 Week 3 DQ 2

For more course tutorials visit www.newtonhelp.com When facing a choice between strategic plans of similar value, how would you determine which strategic plan to incorporate? ===============================================

STR 581 Week 3 Individual Assignment External and Internal Environmental Analysis

For more course tutorials visit www.newtonhelp.com Complete the external environmental scan for your organization. Perform an internal competitive environmental scan for your organization. Write a summary of no more than 1,400 words that does the following: Identifies and analyzes the most important external environmental factor in the remote, industry, and external operating environments


Identifies and analyzes the most important internal strengths and weaknesses of your organization: include an assessment of the organization's resources Assesses the organization's competitive position and possibilities Analyzes the structure of the organization and how this affects organizational performance Format your paper consistent with APA guidelines. Click the Assignment Files tab to submit your assignment. ===============================================

STR 581 Week 3 Individual Assignment Mini Strategy (Gap Inc)

For more course tutorials visit www.newtonhelp.com Create a 12- to 15-slide MicrosoftÂŽ PowerPointÂŽ presentation for a Mini-Strategy using the Mini-Strategy Outline. Include the following in your outline: Evaluate the organization's vision statement. Discuss the organization's current goals and objectives. Assess the organization's current status. Leadership Board members Structure Number of employees Conduct a basic SWOT analysis including the implications of the environment on a global organization. Report recent financial results including annual revenues, annual after tax earnings, and year end stock prices. Obtain results for the last 5 years. Perform competitor benchmarking. Develop strategic recommendations that are designed to realize growth. Create a profile of the current CEO including the following:


Background and accomplishments Education and educational experiences Length of time in the current position Major career accomplishments Leadership and management styles Vision for the company Innovative accomplishments Format your presentation according to APA guidelines. Click the Assignment Files tab to submit your assignment. ===============================================

STR 581 Week 3 Individual Assignment Mini Strategy (Southwest Airlines)

For more course tutorials visit www.newtonhelp.com Create a 12- to 15-slide MicrosoftÂŽ PowerPointÂŽ presentation for a Mini-Strategy using the Mini-Strategy Outline. Include the following in your outline: Evaluate the organization's vision statement. Discuss the organization's current goals and objectives. Assess the organization's current status. Leadership Board members Structure Number of employees Conduct a basic SWOT analysis including the implications of the environment on a global organization. Report recent financial results including annual revenues, annual after tax earnings, and year end stock prices. Obtain results for the last 5 years. Perform competitor benchmarking. Develop strategic recommendations that are designed to realize growth. Create a profile of the current CEO including the following:


Background and accomplishments Education and educational experiences Length of time in the current position Major career accomplishments Leadership and management styles Vision for the company Innovative accomplishments Format your presentation according to APA guidelines. Click the Assignment Files tab to submit your assignment. ===============================================

STR 581 Week 3 Knowledge Check

For more course tutorials visit www.newtonhelp.com 1.The structure of a simple organization 2.This structure is one in which a set of relatively autonomous units are governed by a central corporate office but where each operation has its own functional specialists who provide products or services that are different from those of other operations. 3.This type of organizational structure combines the advantages of functional specialization with the advantages of product-project specialization. 4.Twenty-first-century corporations reflect 5.Today, global means 6.This type of organization or structure is one that identifies a set of business capabilities central to high-profitability operations and then builds a virtual organization around those capabilities. 7.These are arrangements between two or more companies in which they both contribute capabilities, resources, or expertise to a joint undertaking, usually with an identity of its own, with each firm giving up overall control in return for the potential to participate in and benefit from the relationship. 8. This is an organization structure most notable for its lack of structure


wherein knowledge and getting it to the right place quickly is the key reason for the organization. 9. One of the limitations of the SWOT analysis is that it can be 10.One of the limitations of SWOT analysis is that it can do this to a single strength or element of strategy. 11.Value chain analysis takes a 12. Which of the following is an example of a primary activity in the typical firm? 13. In VCA, which method of cost accounting is preferred? 14. This is an internal analysis technique wherein strategists examine customers’ needs, company offerings, and competitors’ offerings to more clearly articulate what their company’s competitive advantage is and how it differs from those of competitors. 15. The first step of this type of analysis involves a firm determining what their customers value and why they value it. 16. Once a hypothesis about competitive advantage has been developed by a firm through three circles analysis, it should be tested by 17. This is a method of comparing the way a company performs a specific activity with a competitor, potential competitor, or company doing the same thing. 18. Companies committed to this process attempt to isolate and identify where their costs or outcomes are out of line with what they identify as the best practices of competitors or other companies or organizations that undertake similar tasks. ===============================================

STR 581 Week 3 Learning Team Peer Evaluation

For more course tutorials visit www.newtonhelp.com Share drafts of the External and Internal Environmental Analysis assignment with all team members.


Provide feedback to be incorporated into each member's paper. Write a synopsis of no more than 350 words summarizing the team's discussion. Click the Assignment Files tab to submit your assignment. ===============================================

STR 581 Week 4 DQ 1

For more course tutorials visit www.newtonhelp.com Recall how you determined if you created value and sustained competitive advantage for Kudler Fine Foods. While implementing this strategy, what factors would you monitor and evaluate to determine if you were successful? Why would monitoring and evaluating these factors be important? ===============================================

STR 581 Week 4 DQ 2

For more course tutorials visit www.newtonhelp.com Which of the following considerations are most often neglected when implementing a strategy; structural, leadership, or cultural? Defend your position. ===============================================

STR 581 Week 4 Individual Assignment Strategic Choice and Evaluation

For more course tutorials visit


www.newtonhelp.com Write a paper of no more than 1,400 words that evaluates alternatives an organization must consider to realize growth. Identify the best value discipline, generic strategy, and grand strategy for your organization. Recommend a strategy or combination of strategies the organization should implement. Format your paper consistent with APA guidelines. Click the Assignment Files tab to submit your assignment. ===============================================

STR 581 Week 4 Knowledge Check

For more course tutorials visit www.newtonhelp.com 1.Firms that enjoy higher profit margins are using which of Michael Porter’s generic strategies? 2.Which of the following companies is a good example of a low-cost leader? 3.Firms that follow this type of generic strategy can sometimes have difficulties succeeding without compromising the key attributes of a company’s products or services. 4.Which of the following is a generic strategy developed by Michael Porter? 5.Striving to create and market unique products for varied customer


groups is called 6.Which of the following is a value discipline? 7.Companies that pursue this value discipline strive to produce a continuous stream of state-of-the-art products and services. 8.Which of the grand strategies is typically lowest in risk?

9.The grand strategy in which the firm directs its resources to the profitable growth of a single product, in a single market and with a single technology is termed 10.What is it called when current products are marketed, often with only cosmetic changes, to customers in related market areas?

11.The acquisition of one or more businesses operating at the same stage of the production-marketing chain is an example of 12.If a textile producer acquires a shirt manufacturer, this is called 13.For the ABC Company, the Alpha business is in a dominant market share position in a mature market. As per the BCG matrix, Alpha is a 14.Which matrix makes fine distinctions among business portfolio positions with the inclusion of high/medium/low axes? 15.Which matrix involves a framework that can help ensure that businesses' strategies are consistent with strategies appropriate to their strategic environment?

16.Which of the following represents an operating opportunity to build


value or sharing?

17.The most compelling reason companies should diversify can be found in situations when

18.The core competency must represent a major source of value to be a basis for competitive advantage. Furthermore, the core competency ===============================================

STR 581 Week 4 Learning Team Peer Evaluation

For more course tutorials visit www.newtonhelp.com Share drafts of the Strategic Choice and Evaluation paper assignment with all team members. Provide feedback to be incorporated into each member's paper. Click the Assignment Files tab to submit your assignment. ===============================================

STR 581 Week 5 DQ 1

For more course tutorials visit www.newtonhelp.com Although objectives, functional tactics, and action items are included in many implementation plans, why do some organizations have a difficult time reflecting the plan they create? ===============================================


STR 581 Week 5 DQ 2

For more course tutorials visit www.newtonhelp.com What problems have you faced when creating your implementation plan? In your experience, where do risk management plans fall short? ===============================================

STR 581 Week 5 Individual Assignment Implementation, Strategic Controls, and Contingency Plans

For more course tutorials visit www.newtonhelp.com Write a draft of no more than 1,800 words of the strategic plan for your organization, including the following: Implementation plan Objectives Functional tactics Action items Milestones and a deadline Tasks and task ownership Resource allocation Any required organizational change management strategies that would enhance successful implementation Key success factors, budget, and forecasted financials, including a break-even chart Risk management plan, including contingency plans for identified risks Format your plan consistent with APA guidelines. Click the Assignment Files tab to submit your assignment. ===============================================


STR 581 Week 5 Individual Assignment Mini Strategy (Sony Corp)

For more course tutorials visit www.newtonhelp.com Create a 12- to 15-slide MicrosoftÂŽ PowerPointÂŽ presentation for a Mini-Strategy using the Mini-Strategy Outline. Include the following in your outline: Evaluate the organization's vision statement. Discuss the organization's current goals and objectives. Assess the organization's current status: Leadership Board members Structure Number of employees Conduct a basic SWOT analysis including the implications of the environment on a global organization. Report the most recent financial results including annual revenues, annual after tax earnings, and year end stock prices. Perform competitor benchmarking. Develop strategic recommendations to the board of directors including rationale. Evaluate the potential generic strategies being considered. Assess the potential value disciplines being considered for the organization. Evaluate the potential grand strategies for the organization. Assess potential global strategies for the organization. Create a profile of the current CEO including the following: Background and accomplishments Education and educational experiences Length of time in the current position Major career accomplishments Leadership and management styles Vision for the company


Innovative accomplishments Format your presentation according to APA guidelines. Click the Assignment Files tab to submit your assignment as a MicrosoftÂŽ Word document. ===============================================

STR 581 Week 5 Individual Assignment Mini Strategy (Under Armour)

For more course tutorials visit www.newtonhelp.com Create a 12- to 15-slide MicrosoftÂŽ PowerPointÂŽ presentation for a Mini-Strategy using the Mini-Strategy Outline. Include the following in your outline: Evaluate the organization's vision statement. Discuss the organization's current goals and objectives. Assess the organization's current status: Leadership Board members Structure Number of employees Conduct a basic SWOT analysis including the implications of the environment on a global organization. Report the most recent financial results including annual revenues, annual after tax earnings, and year end stock prices. Perform competitor benchmarking. Develop strategic recommendations to the board of directors including rationale. Evaluate the potential generic strategies being considered. Assess the potential value disciplines being considered for the organization. Evaluate the potential grand strategies for the organization. Assess potential global strategies for the organization. Create a profile of the current CEO including the following:


Background and accomplishments Education and educational experiences Length of time in the current position Major career accomplishments Leadership and management styles Vision for the company Innovative accomplishments Format your presentation according to APA guidelines. Click the Assignment Files tab to submit your assignment as a MicrosoftÂŽ Word document. ===============================================

STR 581 Week 5 Knowledge Check

For more course tutorials visit www.newtonhelp.com 1.This is concerned with tracking a strategy as it is being implemented, detecting problems or changes in its underlying premises, and making necessary adjustments. 2.Strategic surveillance must be kept 3.This, called kaizen in Japanese, is the process of relentlessly trying to find ways to improve and enhance a company's products and processes from design through assembly, sales, and service. 4.CCC21 stands for 5.The DMAIC (define, measure, analyze, improve, and control) process is relevant to 6.This idea factor involves following demographic and other broad trends and trying to develop ideas that may be relevant and useful. 7.While these may under perform established products in mainstream markets, they often offer features or capabilities appreciated by some fringe customer group. 8.These are also referred to as crowdsourcing or open innovation. 9.Short-term objectives are usually 10.Short-term objectives assist strategy implementation by identifying


measurable outcomes of action plans or functional activities, which can make feedback, correction, and evaluation 11.Discussion about and agreement on short-term objectives help raise issues and potential conflicts within an organization that usually 12.Key, routine activities that must be undertaken in each department of the organization are 13.In which type of strategy do functional tactics translate into action designed to accomplish specific short-term objectives? 14.A leader’s vision should be 15.The effort to familiarize future leaders with the skills important to the company and to develop exceptional leaders among the managers you employ is 16.Organizational culture includes important assumptions shared by members of the organization. These assumptions are often 17.Power Fund is a long-standing brokerage firm with a great history of high returns and well-managed growth. The managers at Power Fund repeatedly refer to terms like quality, growth, and reliability in the firm's advertisements. This demonstrates managers' 18.These create differences across national boundaries that influence how people interact, read personal cues, and otherwise interrelate socially. ===============================================

STR 581 Week 5 Learning Team Peer Evaluation

For more course tutorials visit www.newtonhelp.com Share drafts of the Implementation, Strategic Controls, and Contingency Plans assignment with all team members. Provide feedback to be incorporated into each member's paper. Click the Assignment Files tab to submit your assignment. ===============================================


STR 581 Week 6 Individual Assignment Strategic Plan and Presentation

For more course tutorials visit www.newtonhelp.com Resource: Implementation, Strategic Controls, and Contingency Plans assignment with facilitator feedback Complete a strategic plan for your organization of no more than 3,500 words. Update your plan to incorporate facilitator feedback from the drafts you submitted in previous weeks. Include the following: Table of contents Executive summary, with a 2-page maximum Company background, organizational mission, vision, and value statements Note. For a start-up, you should focus on the backgrounds and accomplishments of key anticipated management personnel. The goal is to convince the investor that these individuals are trustworthy and successful. Environmental scan Review of Week 4 strategies and a recommendation for the best strategy for your organization Implementation plan including contingency plans for identified risks Prepare a MicrosoftÂŽ PowerPointÂŽ presentation of no more than 10 slides with speaker notes. Your audience will play the board of directors or a venture capital firm. The focus is to sell your recommendations to the board or venture capital firm and obtain approval for funding your plan. Format your plan and presentation consistent with APA guidelines.


Click the Assignment Files tab to submit your assignment. ===============================================

STR 581 Week 6 Learning Team Project Selection

For more course tutorials visit www.newtonhelp.com Resources: Strategic Plan and Presentation assignment from each team member Review all team members' Week 6 assignments. Discuss each project's strengths and weaknesses. Write an analysis of at least 750 words including the following: Comparative analysis of the top 2 strategic plans Selection of one of the strategic plans Justification for the team's selection Click the Assignment Files tab to submit your assignment ===============================================


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