[ COMMUNITY IMPACT ]
GROWING STOCK, GROWING GENEROSITY OW A GIFT OF STOCK CAN SUPPORT H LRF NOW AND IN THE FUTURE Individual donors are the backbone of charitable giving. According to a recent report by Giving USA, Americans donated over $324 billion to charities in 2020 which represented 69 percent of all charitable giving. While many individuals choose to support charities through cash donations, some donors have adopted a new way of giving in the form of stock gifts. In 2020, Fidelity Charitable reports that 68 percent of its contributions were made in the form of non-publicly and publicly-traded assets— a trend that has been on the rise for the past several years.
In 2020, Americans donated over $324 billion to charities which represented 69 percent of all charitable giving.
PULSE | FALL EDITION 2021
