For more information about Luxof, visit www.luxoft.com www.luxoft.com/automotive/
case study
Luxoft Helps Ford Deliver Interactive Tutorial for In-Car Infotainment System Client
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents.
Summary Ford needed to develop a multi-platform compatible tutorial application for its MyFord Touch car infotainment system.
MyFord Touch® User Guide Becomes a Great Learning Tool for both Customers and Dealership Personnel When Ford Motor Company introduced the MyFord Touch® in-car communications and entertainment system, they decided to develop an interactive tutorial to help new drivers and auto dealers learn the system as quickly and conveniently as possible. The intent was to provide drivers and dealers with a dynamic, yet user-friendly and completely intuitive guide to clearly demonstrate how to use all the features of their newest infotainment system. Ford wanted the MyFord Touch Guide available as a free download from their website, as well as from Apple’s App store and Google Play making it a truly innovative approach within the automotive industry. That meant nding a highly qualied software development partner.
Delivering Ground-Breaking Functionality, Convenience, and Speed-to-Market Following Ford’s rigorous selection process, Luxoft emerged as the clear provider of choice. The decision was based on the company’s unique combination of software development expertise and deep domain experience in automotive infotainment and mobile application development.
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Challenge In addition to being completed in six months, the user guide app needed to be user-friendly, intuitive, and downloadable to iOS, Android, and Windowsbased devices. “Luxoft not only met our objectives, but exceeded our expectations.” Jim Buczkowski Technical Fellow and Director of Electrical and Electronics Systems Ford Research and Innovation
There were several objectives to be met. First, in order to be most convenient to customers and dealers, it was necessary that the MyFord Touch Guide be built as a multi-platform application that can run on iOS, Android, and Windows devices. In addition, the learning process itself was to be supported by a virtual avatar, providing narrative and video instructions in the background on exactly how to engage the various infotainment features. Lastly, the guide needed to be completed in just six months to coincide with the 1st Q 2012 MyFord Touch Update. To expedite the project, Luxoft immediately assembled a dedicated, albeit geographically-dispersed team of engineers that possessed the desired skillsets. Even with 90% of the team located oshore, Luxoft was able to keep everyone connected, collaborating, and always on track by using the Waterfall sequential design method in conjunction with Jama Contour web-based application software. Additionally, JIRA was used for simple, centralized task tracking and progress monitoring. Luxoft’s extensive expertise in testing automation helped save tremendous amounts of time and kept the project on its extremely tight deadline.
Going the Extra Mile One month prior to the planned release of the MyFord Touch User Guide, several important updates were made to the infotainment system itself, which needed to be incorporated into the tutorial. Reacting quickly, Luxoft tapped into its highly scalable resources, making all the necessary adjustments and keeping the project on track to meet the deadline.
MFT Guide
Downloads
In just six months’ time, the Ford and Luxoft partnership has proven to be a huge success. First and foremost, the free application is revolutionizing the automotive infotainment learner experience by being easily-available, user-friendly, interactive, and intuitive. The Guide can be updated as needed and users are notied instantly when the updates are available. As Ford required, the application is now available in both Apple Store and the Google Play (formerly Android Market). The application is proving to be a helpful training tool for Ford dealerships around the world, enabling them to more eectively communicate the advantages of the MyFord Touch system to their customers. “The MyFord Touch Guide is now being downloaded by many of our customers and dealers through the Apple App Store and Android Market,” says Paul Mascarenas, CTO and VP of R&D at Ford. “I have installed this on my iPhone and iPad and nd it very useful for impromptu demonstrations of the systems capability,” he adds.
uu iTunes uu Google play
Luxoft - Case Study
Most importantly, the MyFord Touch User Guide application strongly reinforces the reputation Ford has earned as one of the world’s most technologically innovative car companies.
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Why Luxoft
App Screenshots
Following a thorough selection process, Luxoft emerged as the clear partner of choice based on: uu Expertise in software development uu Experience in automotive infotainment and mobile application development
Results uu Project was completed successfully and on time uu User guide is multiplatform compatible, downloadable to iOS, Android, and Windows-based devices uu Interactive and intuitive user guide is an example of innovation in automotive infotainment industry uu Groundbreaking guide reinforces Ford’s position as world class technology
Technologies Used uu Android uu iOS uu Windows uu JIRA
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About luxoft
Luxoft, a principal subsidiary of IBS Group, is a provider of advanced application and software engineering outsourcing services for global and regional enterprises. Luxoft builds partnerships with its clients, such as Boeing, IBM, Deutsche Bank, UBS, Harman, Avaya, Alstom, and Sabre, based on the culture of engineering excellence, innovation, and deep domain expertise. Luxoft offers international delivery capability through its network of stateof-the-art delivery centers in North America, Eastern Europe, and Asia. Luxoft`s customers benefit from the right mix of technology skills, industry knowledge, proprietary processes and methodologies, and a choice of engagement models. For more information about Luxof, visit www.luxoft.com www.luxoft.com/automotive/
Š 2012 Luxoft