Audi Brand Guidelines

Page 28

Corporate Design · Colours · AUDI AG · 07/2009

1.2 Audi Aluminium Silver

Audi Aluminium Silver

• Audi Aluminium Silver can be used as a special colour or a fixed gradation; priority is given to full-area coverage.

also for accentuation and lines

• The colour PANTONE® 877 is defined as the special colour. It cannot be replaced by a grey value or one of the specialcolour grey shades as they do not contain any metallic

Aluminium Silver

PANTONE® 877 as a full-area colour or for accentuation

­pigments. • If a special colour cannot be used for production or budget reasons, the Audi gradation is used. It is available in two different formats as a picture file for download on the CD portal.

Audi 4C gradation

• A simple gradation produced in a layout program (e. g. Illustrator) may not be used as a substitute under any circumstances. • In addition to full-area coverage, the special colour PANTONE® 877 can be used for typography and

Fixed picture file for downloading

Gradation produced in a layout program

accentuation. It is never screened.

5


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