MARKETING PRESENTATION
REDEFINING SERVICE IN REAL ESTATE Selling a home in today’s market can be challenging and Jane Dalea-Kahn understands that. While the market can be challenging, hundreds of homes are sold each week in the San Fernando Valley. What’s the difference between selling your home or failing to do so? The details! Whether it’s our proven sales approach, effective marketing campaigns, or utilizing our extensive network, at JDK luxury homes no detail is overlooked. We pride ourselves in the use of technology and innovation to maximize the exposure of your home. We created this guide to help educate you as a Seller, and empower you to make the right decision when selecting the best agent to market and sell your home. When we say we are “redefining service in real estate,” we mean it! Our clients come first. We will educate you on what needs to be done to have a successful sale of your home. There are many components to a successful real estate transaction; you can count on us to be there every step of the process and make sure no detail is overlooked. With a proven track record and the right skill set JDK Luxury Homes has the right tools to successfully sell your home. If you’re serious about selling your home, we’re serious about getting the job done!
“JDK Luxury Homes Guarantee” – If you are unhappy with our service at anytime, just send us written notice and we will unconditionally release you from your listing contract with JDK Luxury Homes. Now more than ever, who you work with matters!
Jane Dalea-Kahn, Realtor, Keller Williams
CLIENT REVIEWS & SOCIAL PROOF OF OUR SUCCESS
SOLD IN 7 DAYS FOR MORE THAN LIST PRICE Jane went above and beyond in helping my wife and I purchase our dream home. Jane made herself available at all hours of the day to help us overcome every obstacle and get the deal closed. - T. CHILDERS SOLD WITHIN 30 DAYS AFTER 9 MONTHS ON THE MARKET WITH 2 OTHER AGENTS When I hired Jane Dalea-Kahn to list my home it had been on the market for over 6 months with little activity. I knew that I needed someone with the right energy and a fresh perspective and Jane brought that to the table and more. Within 30 days, Jane was able to find a buyer for my home. - T. GABOR SOLD WITHIN 7 DAYS When I hired Jane Dalea-Kahn I was doubtful that she could sell my home as it was for sale before and didn’t sell. I was amazed and impressed with her energy and ideas not to mention how quickly my home sold. - K. HAUGAN
JDK LUXURY HOMES $7.4 MILLION IN SALES IN 2018
OUR MARKETING EXPERTISE MAKES YOUR HOME
STAND OUT! 01/ TEAM APPROACH OF KELLER WILLIAMS 02/ PROFESSIONAL PHOTOGRAPHY 03/ CUSTOM WEBSITE SPECIFIC TO THE PROPERTY
09/ JUST LISTED MAILING
04/ LUXURY YARD SIGN AND POST
10/ MEGA OPEN HOUSE
05/ DISTINCTIVE BROCHURES PROFESSIONALLY PRINTED
11/ TOP 300 LOCAL AGENT PREVIEW E-MAIL
06/ PROFESSIONAL VIDEO
12/ LOCAL BROKERAGE NETWORK
07/ PAID DIGITAL ADVERTISING CAMPAIGNS
13/ NATIONAL AND INTERNATIONAL EXPOSURE ON
KELLER WILLIAMS BROKERAGE NETWORK
14/ PRE-MARKETING E-MAIL BLAST TO OUR DATABASE
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15/ PROSPECTING THE JDK LUXURY HOMES BUYER DATABASE 16/ STAGING OR VIRTUAL STAGING FOR TOP DOLLAR
08/ PREMIER EXPOSURE ON
17/ HOME WARRANTY COVERAGE DURING LISTING PERIOD
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18/ BROKER TOURS
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19/ ACCURATE FEEDBACK & COMMUNICATION
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01/TEAM APPROACH JDK Homes at Keller Williams will always out perform an individual agent! Our Team is well trained in customer service, sales and high level negotiations.
02/PHOTOGRAPHY Our Photographers are some of the best in the business! They have won awards and also completed photo shoots for well-known architectural magazines.
03/CUSTOM WEBSITE We build your property its own custom website. It will feature drone photography of your property as well as HD video with all the features of your home. You will also find video virtual tour links online and in social media.
04/LUXURY SIGN AND POST Our luxury sign and post will show your home is professionally represented. With our clean branding nothing that will detract from your home’s curb appeal.
05/BROCHURES Professionally designed and commercially printed, a JDK Homes brochure will showcase your home in the best possible way.
O6/PROFESSIONAL VIDEO Video is critical in today’s digital world. It gives a buyer a different perspective of the home, its layout and floor-plan. We will feature video of your home on video sites like YouTube, Vimeo as well as social media sites like Facebook and Instagram.
O7/PAID DIGITAL ADS We certified in social media and digital media. We run paid advertising campaigns each month on all the relevant social media platforms. This is a great way to market your home to a highly targeted market.
09/ JUST LISTED MAILING Our mailing campaign will showcase your home to your neighbors and allow them the opportunity to show it to buyers they know who are looking in the neighborhood.
10/ MEGA OPEN HOUSE We call it a MEGA open house! We will advertise, cater and invite your neighbors over to see your home on its market.
11/TOP 300 LOCAL AGENT PREVIEW E-MAIL We pull approximately 300 realtors that have sold a home within a radius of your home and give them a broker courtesy “heads up” of the new pre-market listing.
15/ REVERSE PROSPECTING IN THE MLS DATABASE Everyday realtors search the MLS looking for properties similar to yours but they may not have seen your home. JDK Himes knows how to find these agents and we call them!
12/ LOCAL BROKERAGE NETWORK Since JDK Homes participates in the Southland Regional Multiple Listing Service (SRAR), most local brokerages will also feature your home on their site, giving it more exposure.
13/ NATIONAL AND INTERNATIONAL EXPOSURE ON KW NETWORK Because JDK Homes is brokered by Keller Williams network, national & international KW brokerages will display your home on their websites. This gives your home worldwide exposure!
14/ E-MAIL BLAST TO OUR DATABASE Clean, simple and direct e-mails. They feature your home in the best light to agents, buyers and anyone interested in your home.
02/ PROFESSIONAL PHOTOGRAPHY Professional photography is essential when attracting buyers to your listing
VAN ALLEN
SILVERSTAR
Before and After
Before and After
BEDFORD
ROYCETON
Before and After
Before and After
FARMDALE
Before and After
pre-listing
listed and active
under contract
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• offer(s) received • offer(s) negotiated • offer accepted • back-up offer(s) accepted • inspections & disclosures completed • appraisal completed • contingencies removed • property closes • refer friends to JDK Homes!
schedule an appointment meet with JDK team discuss best strategy for selling formal listing presentation executed sales agreement property evaluation/appraisal design team walkthrough market analysis completed sales price established
marketing campaign started professional photography taken signs installed submitted to multiple listing service property website launched property brochure delivered direct mail campaign launched print campaigns launched telephone campaign started e-mail campaigns started office preview broker preview mega open house progressive home tours
818.399.8818 | 4061 Laurel Canyon Blvd. Studio City I CA 91604 www.JDKLuxuryHomes.com