Why we exist Look Good Feel Better UK is a UK-wide specialist cancer support charity focussed on helping people to manage the cosmetic and physical impact of their cancer treatment.
Each workshop is led by industry-trained specialists and offers an invaluable opportunity to talk to people in a similar situation, whilst helping support people with their changing appearance.
People leave the workshops feeling empowered, motivated and less isolated – allowing them to feel more confident during their cancer journey.
The Team Behind the Mission
Over the past 30 years, Look Good Feel Better has supported hundreds of thousands of people UK-wide.
Trustees
Our Board of Trustees has welcomed two exciting new appointments this year.
Gill Smith, Managing Director of The Perfume Shop and Sarah Harbon, General Manager of Benefit Cosmetics UK & Ireland, both bringing extensive leadership and experience within the beauty and fragrance industry, have joined us as Trustees. We are thrilled to have their insights and expertise supporting our mission. Our board of trustees plays a crucial role in guiding our mission, keeping us on course to deliver our specialist workshops to those affected by cancer.
The Team
The driving force behind our mission, every member of our dedicated team shares a passion for making a difference.
With our core team consisting of just 17 full-time and 7 part-time team members, across Fundraising, Service Delivery, Finance and Operations, their unwavering commitment ensures we can deliver life-changing support to people affected by cancer. We help them build confidence, improve emotional wellbeing, and face their treatment journey with greater strength.
Volunteers
We are fortunate to have an incredible network of almost 900 volunteers who are the beating heart of our charity. From workshop leaders and beauty professionals to individuals supporting our fundraising, events and programme delivery, their dedication is vital to achieving our mission.
If you are interested in joining us as a volunteer, please get in touch or apply here: lookgoodfeelbetter.co.uk/volunteer 01372 747500
Ambassadors
Our ambassadors are instrumental in spreading awareness of Look Good Feel Better and championing our cause.
In 2024, we were fortunate to have the incredible support of Rosamund Dean, Emma Campbell, Erin Kennedy, and the late Nina Lopes, who sadly lost her battle with cancer in November. We are deeply grateful for their dedication and passion in helping empower those affected by cancer.
Foreword from CEO, Mark Flannery
I am delighted to share Look Good Feel Better UK’s Impact Report for 2024.
I can say with confidence that 2024 was a transformational year for Look Good Feel Better, for many reasons. The charity reached a significant milestone as we celebrated our 30th birthday. Our wonderful charity has been offering help and support to cancer patients for 30 years, across the UK. That is quite the achievement and something we are all very proud of.
The cancer landscape in the UK still paints a worrying picture, with data still indicating that someone is diagnosed with cancer in the UK every 90 seconds. With the number of people in the UK living with cancer surging to an all-time high, at almost 3.5 million and c390,000 diagnosed annually*, the growth projections for cancer cases in the UK and across the world continue to grow at an alarming rate. However, recent data from NHS England in January 2025, presents a strong and encouraging improvement in the early diagnosis levels of some common cancers, which will undoubtedly have a positive impact on treatment and successful outcomes for patients.
We operate in a world, where we hope to see a cure for all cancers, to eradicate this awful disease, but until then...
We have a vital role to fulfil in working alongside our partners and fellow charities, to support as many people with cancer as possible.
As a cancer support charity, focussed on supporting patients with their cosmetic appearance and wellbeing during their treatment, demand for our services continues to grow. Like most small charities we face the dilemma of seeing significant growth in the demand for our services, against a backdrop of financial challenges both within the charity and the wider charitable sector.
However, in 2023 we launched a 3-year strategic plan, a plan designed to expand the range of services provided by Look Good Feel Better, whilst investing in the infrastructure of the charity and broadening our fundraising activities. As we enter the final year of that plan, it is clear that the charity has been transformed and is well positioned for the future to meet demand, to grow, to diversify and to remain financially sustainable.
*Source: Macmillan Cancer Support
“Through
the hard work delivered in 2024, we enter 2025 looking to support a record
number of cancer patients...”
In 2022, a promise was made by Look Good Feel Better to ‘help more people, in more places, in more ways’. Through the hard work delivered in 2024, we enter 2025 looking to support a record number of cancer patients, from a record number of venues across the UK, delivering a record number of face-to-face support programmes, whilst having delivered the highest scoring beneficiary impact scores on record. We make a difference.
Again, this is an outstanding achievement and as the CEO of this amazing charity, I would like to recognise my own team’s hard work and successes, the hard work and passion of our wonderful volunteers who deliver our life changing work and to all those who have supported the charity in any way in 2024.
At Look Good Feel Better, we continue to focus relentlessly on delivering our mission, underpinned by our vision to be recognised as one of the UK’s leading cancer support charities... ...and the only one dedicated to improving the physical appearance and overall wellbeing of people living with cancer.
As an active, community and patient led support charity, our values cascade through our work. We continue to work to serve those on their cancer journey and we work with care and compassion, with integrity, we collaborate at every opportunity, we deliver inclusive services to the UK population, and we demonstrate passion and commitment to helping our beneficiaries.
I hope from our impact report, that you see the huge progress that we are making and why our work and our services are so important.
At Look Good Feel Better UK, we face cancer together.
Mark Flannery Chief Executive Officer
Our Impact in Their Words
This year’s annual feedback survey results reflect not only the expanding reach of our services but also the significant and positive impact they continue to have on participants’ physical appearance, mental wellbeing, and sense of community.
By analysing responses from over 1,000 patient beneficiaries and comparing them to last year’s results, we can identify trends, highlight successes, and uncover opportunities for growth. These findings reinforce our commitment to delivering meaningful support to those navigating the challenges of cancer treatment.
This underscores the ongoing impact and value of our workshops. 98%
of cancer patients said they would recommend Look Good Feel Better’s services to someone going through cancer treatment
After attending a workshop...
Key insight 97%
found meeting others in a similar situation had been beneficial and helped with feelings of loneliness and isolation
This indicates the value of the social connections fostered through the workshops, which play a crucial role in improving emotional wellbeing. Look Good Feel Better workshops create a safe and supportive environment for cancer patients, emphasising the importance of community during challenging times.
96%
felt it had a positive impact on their mental health
"The workshop has really helped me focus on my recovery and mixing with happy people has helped bring me out of a dark place. I walked out of the class with confidence and a better understanding of makeup. It was so nice to have normal conversations instead of talking about treatment, the room was always buzzing with everyday chatter and laughter."
Joanne Skincare and Makeup Workshop
felt better about their physical appearance and mental wellbeing, highlighting the growing success and relevance of our services
96%
felt more confident after attending the workshop 97%
continued to use the techniques learnt during the workshop
95%
thought the volunteers were excellent or good 95%
95% saw Look Good Feel Better workshops as a valuable part of their treatment plan
Our Key Achievements
As Look Good Feel Better celebrates 30 years of empowering those affected by cancer, we are proud to reflect on the significant milestones we've achieved together with our supporters, partners, and volunteers.
In this pivotal year, our continued commitment to improving the emotional and physical wellbeing of cancer patients has never been more evident. Through our workshops, fundraising events, and partnerships, we have reached more people than ever before, providing essential support and building confidence during one of life’s most challenging journeys.
In this section, we highlight our key achievements and share the impactful metrics that demonstrate the difference we’ve made over the past year. These milestones reflect the unwavering dedication of our community and our collective ability to make a lasting impact on those who need it most. *These figures are yet to be audited
Our most successful fundraising year ever!
£1,835,466*
£1,528,287 2023 expenditure
£1,734,698* 2024 expenditure
Our Beauty Boxes
Our Goodie Bags
Our 2024 TV appearances
In 2024, we were honoured to showcase our work on national television through appearances on The One Show and BBC One’s Morning Live. These opportunities allowed us to share our mission with a wider audience, raising awareness of the vital support we provide and highlighting the incredible impact of our workshops. By reaching millions of viewers, we’ve been able to inspire more people to join us in making a difference.
Our online community
We are proud to have built a strong and engaged community; a database of over 40,000 subscribers, and an average click through rate of 4%. This growing network reflects the reach and impact of our work, enabling us to stay connected with supporters, share vital resources, and provide updates on our workshops, events, and campaigns. Through this platform, we continue to foster meaningful relationships and extend our support to even more individuals across the UK. You can subscribe to our mailing list via our website www.lgfb.co.uk.
Our web and social metrics
Our digital presence continues to grow, from increasing web traffic and social media engagement across all platforms in 2024 – with our website visitors reaching over 600k! Thanks to the dedication of our ambassadors and influencers, we’ve reached and inspired a larger audience than ever before. Their support, combined with our impactful content, has helped us amplify our message, raise awareness, and drive even greater support for our workshops and campaigns. Our combined reach on Instagram, Facebook, TikTok and LinkedIn was more than...
1.5 million people
with 52k total engagements and an average engagement rate of 4.3%. In addition, our average follower growth had increased +23% compared to 2023.
Our followers
FACEBOOK
19.3k INSTAGRAM 17.4k LINKEDIN 3.8k
2K 145K
Our top ambassador post of 2024 came from the late Nina Lopes. Her warm and relatable insights resonated deeply with our community, offering comfort and encouragement to those navigating their own cancer journeys, and stands as a testament to Nina’s dedication to empowering others.
Behind the scenes with Amy Dowden for The One Show
Nina Lopes – LGFB Ambassador
BBC One’s Morning Live with Michaela Strachan
Workshop Delivery
As a patient and community-led charity, offering choice, access and variation to people using our services is vital.
Our ongoing commitment to inclusivity and accessibility ensures that no one faces cancer alone. Our newly introduced venue tiering system highlights our focus on inclusivity and reducing barriers to care, ensuring that individuals in even the most remote locations can benefit from the vital physical support and emotional wellbeing we provide. The system is designed to adapt to the varying demand per location, with venues categorised into three tiers based on the relevant patient demand in that location.
Tier 1 venues = 12+ patients
Tier 2 venues = between 7 and 11 patients
Tier 3 venues = 4 to 6 patients
This flexible approach allows us to deliver tailored support to communities of all sizes with Tier 3 supporting areas which often lack a presence of many other main cancer support service providers.
It is important that we can maintain and grow a varied delivery footprint to cater for individual preferences and needs. Our hospital and cancer centre venues allow patients to be close to a clinical environment and staff, should they need that additional support during their Look Good Feel Better workshop. We also deliver many workshops in non-hospital and non-clinical venues such as luxury hotels and spa’s e.g. Rudding Park Hotel in Harrogate, community centres and also leisure premises such as The Shard, London as these venues will provide an environment for people to enjoy a workshop away from all things relating to their treatment.
2024
Workshop Statistics In 2024, we supported 14,595 patients through 1,522 workshops
An average of 130 per month and 30 per week
Our Regional Impact
North West, Wales & Northern Ireland
1,939 patients
21 venues
228 workshops
New Venue Spotlight: Clatterbridge Cancer Centre, Liverpool (Tier 1)
The launch of a Look Good Feel Better workshop at Clatterbridge Cancer Centre Liverpool is a significant milestone in extending our support to cancer patients in Merseyside and beyond. As one of the UK’s leading cancer centres, Clatterbridge provides specialist treatment to a vast population across Cheshire, Merseyside, North Wales, and the Isle of Man. This collaboration not only marks the charity’s first partnership with Clatterbridge but also presents an exciting opportunity for future service development in the region. With Liverpool’s high demand for cancer support, we are thrilled to reintroduce workshops in the area.
South West
1,601 patients
28 venues
208 workshops
Scotland & North East
2,185 patients
26 venues
243 workshops
Midlands, Yorkshire & East Anglia
3,298 patients
44 venues
401 workshops
Through our dedicated workshops, we continue to bridge gaps in access to cancer support services.
From the Clan Cancer Support Centre in Scotland’s remote Shetland archipelago to The Oasis Macmillan Centre in Jersey’s serene Parish of St Saviour, we are committed to extending our reach to rural and underserved areas across the UK.
London & South East
1,955 patients
28 venues
234 workshops
New Venue Spotlight: Hub on the Beach, Romney Marsh, Kent (Tier 1)
Launching in May, Look Good Feel Better workshop venue in Romney Marsh, Kent marks a vital step in expanding support to underserved areas. Despite its scenic rural setting, the community faces significant social and economic challenges, with limited access to healthcare services. Positioned in a boundary area with little existing cancer support, this new venue will provide a much-needed resource for local residents, reducing the need to travel long distances. By bringing our workshops closer to home, we aim to help bridge the gap in cancer support and ensure more people can access the benefits of our services.
Patient Demographics
These patient insights reflect the vital role we played in supporting women affected by cancer during 2024, with 99% of our workshop attendees identifying as female.
Key insight Age
80% of our beneficiaries are aged 50 years and above
Whilst the majority of our patients are over the age of 50, we are seeing a small, but growing number of younger patients attending our workshops, reflecting the increasing need to provide tailored support for those navigating the challenges of cancer at a younger age.
Breast cancer remains the most common cancer type, accounting for 60% of those we support
With almost 1 in 3 new cancers diagnosed in women being breast cancer, it is not surprising that this demographic equates to 60% of our workshop attendees. This reflects both the prevalence of breast cancer and the critical need for services that address the specific emotional and physical challenges faced by women undergoing treatment.
These insights guide our efforts to ensure our workshops remain inclusive, accessible, and tailored to the needs of a diverse community.
Key insight Location
Almost 60% of our workshops are Tier 2 & 3, serving those in rural or underserved areas, reflecting our commitment to reaching communities with limited access to support services
Venue Spotlight: Wigtownshire, Stranraer - Tier 3
One of 15 new venue openings in 2024 included the Women’s Wellbeing Centre in Wigtownshire, bringing vital cancer support to a region that previously had very little. This area faces significant challenges, with residents often driving up to 40 miles to see a consultant and travelling to Glasgow or Edinburgh for treatment. Our workshops are now providing a lifeline as the only dedicated cancer support service in the area.
With one-third of Scotland classified as rural, cancer patients in regions like Wigtownshire bear the additional financial strain of travelling long distances for care. In fact, 70% of the support previously provided here went towards helping patients afford travel costs for treatment. Some patients have even reported enduring 7.5-hour one-way journeys on the patient transport service from Edinburgh to Stranraer.
The opening of this venue ensures that individuals in these remote communities have access to crucial emotional and practical support, closer to home.
Although 84% of our workshop attendees identify as White English, Welsh, Scottish, Northern Irish or White Other, the lack of comprehensive data on breast cancer incidence within ethnic minority groups underscores the need for more inclusive research and focused outreach efforts in order to better understand and address the unique needs of diverse communities. Key insight Ethnicity
84% of our beneficiaries identify as White
Our Volunteers
Our volunteers are the driving force behind everything we do, bringing energy, commitment and compassion to every aspect of our work.
Whether leading workshops, sharing their skills as beauty professionals, or providing invaluable support for fundraising events and programme delivery, their dedication is at the core of our mission.
Volunteer of the Year
Cathy Hollowell
After being diagnosed with breast cancer in early 2015, just months after her husband’s own diagnosis, Cathy attended a Look Good Feel Better workshop that had a profound impact on her.
Once she regained her health, she became a dedicated volunteer, giving back to the charity that had supported her. Her journey came full circle when her husband attended a men’s workshop, with Cathy there as a volunteer to support himhighlighting the incredible role our volunteers play in making a difference.
Cathy’s dedication to the charity has only grown over the years and with immense pride, she became Lead Volunteer at Peterborough. Reflecting on her experience, Cathy shares, “I love volunteering with the charity, sometimes I wonder who exactly is benefiting the most from everything these workshops offer as I’m also on a high at the end of every workshop.”
Volunteer Spotlight
Jill Bradley
Jill’s dedication to the history of Look Good Feel Better in Jersey
As the lead volunteer at The Oasis Macmillan Centre in St Saviour, Jersey, Jill has been flying the flag for Look Good Feel Better for over 20 years. She has been at the heart of the charity’s workshops, offering support and a sense of community to those undergoing cancer treatment. With a background in cosmetics with Estee Lauder, she played a key role in launching the very first workshops on the island, initially securing a small hospital venue before moving to the Oasis Macmillan Centre, where the workshops continue today.
Whilst the pandemic meant many volunteers stepped away, Jill has since been running the workshops singlehandedly to ensure that people in Jersey continue to receive the vital support that Look Good Feel Better provides. Her impact goes beyond makeup and skincare, she has fostered a space where attendees connect, share experiences, and support one another.
Reflecting on her years of volunteering, she shares: “I’ve lost count of the number of times someone has said, ‘I never wear makeup,’ and then suddenly, they see themselves in the mirror and say, ‘OMG, is that really me?!’ Then the other ladies start saying, ‘Oh, you look amazing!’ - job done!”
2024 achievements
882 active volunteers
With 163 new volunteers recruited in 2024
Which totals over
We have over 8,679 hours donated
244,000 products
Our Partners and Supporters
Product donations from the beauty industry play a crucial role in supporting our mission.
These contributions are an essential support to the charity and come in the form of provision of products, curation of goody bags and beauty boxes, provision of key business support such as logistical operations and through the promotion and profile raising of the charity.
Equally, these product donations allow us to provide each and every beneficiary attending our Skincare and Makeup workshops with a curated product bag for them to take home.
These bags not only offer practical tools to help manage the visible effects of cancer treatment but also serve as a gesture of care and encouragement, reinforcing the power of self-confidence during challenging times.
In 2024, we received which were kindly donated by our
Experience days corporate partners
Our experience days offer a unique opportunity to invite our attendees to join a beauty or skincare masterclass held by experts from the industry. In 2024, we were lucky to partner with Chanel, L’Oréal, Estee Lauder and Elemis.
Another shining example of a partnership is the UKLASH Experience Day, held as part of our 30th Anniversary celebrations. This memorable event featured expert led sessions, including a sensitive skin workshop by Dr. Raj and a lash and brow tutorial by celebrity makeup artist Emily Wood. These days not only provide our beneficiaries with valuable tips and techniques to support their wellbeing during treatment but also foster a sense of community and shared positivity, making a lasting impact on everyone involved. Samantha Ramsay, who attended the day said:
“Yesterday was absolutely fabulous. I returned home with a bounce in my step. Thank you!”
Our Success Stories
Here’s a small selection of our many success stories from 2024 – our 30th anniversary year.
Bold Is Beautiful - Benefit Cosmetics
Benefit’s ‘Bold is Beautiful’ 2024 campaign raised an impressive £157,992, with proceeds split equally between Look Good Feel Better and Refuge.
Teams across the business demonstrated incredible dedication through a variety of creative fundraising initiatives. Since the programme’s launch in May 2015, the campaign has collectively raised over £2 million for both charities.
This year saw a purpose led panel discussion for AllBright members hosted by award-winning journalist, broadcaster and founder, Ateh Jewel, in conversation with Benefit’s General Manager, Sarah Harbon, Head of Philanthropy at Refuge, Katie Hillitt and Director of Fundraising and Communications at Look Good Feel Better, Ian Daniels. An inspiring evening to connect women and highlight the power of services to empower women.
Trusts & Foundations
The Perfume Shop
In 2024, The Perfume Shop emerged as our largest corporate partner following the most successful fundraising year in the history of our collaboration. Various teams throughout their organisation, including retail locations nationwide, their Dunstable warehouse, and the head office in High Wycombe, actively supported the charity partnership. Through participation in challenge events, bake sales, and in-store raffles, they contributed to funding over 3,900 seats in our confidence-boosting workshops.
In 2024, our partner Trusts and Foundations demonstrated incredible generosity and belief in our mission, raising an outstanding £117,864 to support our vital work. These funds have been instrumental in enabling us to expand our services, reach more underserved communities, and continue providing life-changing workshops to those affected by cancer. This remarkable support underscores the confidence these organisations have in our impact and reinforces the importance of collaborative efforts in addressing the physical and emotional challenges faced by our beneficiaries.
“The Pink Ribbon Foundation is proud to help fund the vital work that Look Good Feel Better provides. Of the over 14,500 people they helped in 2024, more than 8,500 are recovering from breast cancer - an incredible 60%. We understand the emotional and physical challenges many women face after a cancer diagnosis, including the impact on their femininity and sense of identity. Together with Look Good Feel Better, we hope to make a meaningful difference in helping them rebuild their confidence and wellbeing.” Jonathan Prince MBE, Chair of Trustees.
Look Good Feel Better Christmas Concert
Our 30th Anniversary Concert was a standout success story of 2024, bringing together supporters, beneficiaries, and partners to celebrate three decades of Look Good Feel Better’s impactful work. Hosted by beauty journalist Ateh Jewel, the event raised an incredible £80,000, providing vital funds to support our workshops and expand our reach. This milestone concert not only showcased the strength of our community but also highlighted the unwavering support of those who share our mission.
Snowdon by Night Trek
Last year, our Snowdon by Night Trek proved to be a shining example of the power of community and determination.
With 23 incredible participants taking on the challenge whilst battling gale-force winds, freezing rain and slippery slopes, the event raised an impressive £22,500. This remarkable achievement directly funded 225 workshop places, offering vital emotional and physical support to individuals navigating a cancer diagnosis. The trek not only brought people together under a shared cause but also highlighted the difference we can make when we take action for those in need.
National Lipstick Day - Space NK
Our National Lipstick Day campaign in partnership with Space NK, which raised an impressive £27,000 –an increase from £16,000 in 2023. This growth highlights the power of strategic collaborations and the continued support of our corporate partners. These campaigns not only generate vital funds but also raise awareness of our work, ensuring we can reach even more individuals who need our support.
Netball Tournament
In March 2024, our Charity Netball Tournament at the University of Warwick Sports Hub brought together teams from across the UK, raising an incredible £31,747 to support people living with cancer. In partnership with Collection Cosmetics and England Netball, the event was a celebration of teamwork, generosity and a powerful reminder of the impact we can make together.
Soroptimist Clubs
There are approximately 72,000 Soroptimists globally, with members affiliated with their local Clubs.
These Clubs provide opportunities for women with similar interests to come together to support initiatives aimed at enhancing the lives of women and girls at local, national, and international levels. The St. Austell Soroptimist Club, a long-time supporter of the Charity, achieved great success at their Autumn Fayre, raising £1,900, marking it as their most successful Fayre to date.
The Difference We Make
Laura’s story
Diagnosed with stage 3 breast cancer on her 38th birthday while balancing her career and raising her one-yearold daughter, Laura found confidence and connection through a Look Good Feel Better workshop - a small yet transformative moment during one of the toughest chapters of her life.
Could you tell us a little about yourself and your experience with cancer?
I was diagnosed with stage 3 breast cancer on my 38th birthday, which was a huge shock. I’d always been healthy, with a big focus on my career, and I was balancing that alongside my family and friends. At the time, I had a one-year-old daughter, and my diagnosis was incredibly hard not just for me, but for my husband, sister, parents, extended family, friends, and colleagues. It felt like life had completely shifted overnight. A nurse mentioned the Look Good Feel Better workshop, and I decided to give it a try as a way to focus on something positive and rebuild some confidence during treatment.
How would you describe your experience at the workshop, and in what ways did it support you throughout your treatment?
The workshop was a true gift during a really challenging time. It felt so supportive and uplifting, and I was able to take some time for myself, which was rare with a one-year-old and everything else going on. Learning practical tips for dealing with the visible side effects of treatment made a big difference - I started to feel more like “me” again.
But even more than that, being surrounded by others who truly understood what I was going through created a sense of community and connection that I hadn’t realised I needed. It gave me both confidence and comfort, which helped carry me through treatment.
Since receiving the news that there is no evidence of disease, how have you found the process of navigating and adjusting to “life after cancer”?
Hearing those words was an incredible relief, but I’ve found that life after cancer brings its own challenges. There’s so much gratitude for this second chance, but also a lot to process emotionally.
I’m learning to rebuild trust in my body and adjust to a new version of normal while trying to balance all the roles in my life being a mum, wife, daughter, sister, and friend.
I’m also trying to focus on taking care of myself, which hasn’t always been easy with everything else going on. It’s a journey, but I’m incredibly thankful to be here.
What advice would you give to someone thinking about attending a Look Good Feel Better workshop?
Definitely do it! It’s such a wonderful way to take some time for yourself, which can feel hard to justify during treatment, but it’s so worth it. The practical tips are fantastic, and they really help you feel more like yourself again, but the support and connection you’ll feel with others in the workshop is just as valuable. It’s a little moment of normality and positivity in what can feel like a really overwhelming time.
Do you have any final thoughts or words of encouragement for those currently facing a cancer diagnosis or adjusting to life after treatment?
To anyone going through this, remember that you’re not alone and that it’s okay to ask for help - it doesn’t make you weak. It’s a hard journey, and it’s normal to feel scared or unsure, but you’re stronger than you think. Surround yourself with people who support and uplift you, and take things one step at a time.
Whether you’re just starting treatment or figuring out life after cancer, give yourself grace and celebrate every little win along the way. There’s hope ahead, and brighter days will come.
The following heartfelt feedback not only highlights the impact of our support but also helps shape its future.
“After undergoing intensive radio and chemotherapy, the Look Good Feel Better ladies gave me some great tips on how best to look after my skin and apply makeup correctly. I felt lovely and would definitely recommend these workshops - they are a real tonic.”
Jules Skincare and Makeup Workshop
“Apart from leaving looking fabulous and learning a lot of tips, I had some great conversations with the other ladies.”
Maureen
Skincare and Makeup Workshop
“Friends and my cancer nurses have complimented me on how the workshop has given me renewed confidence.”
“I was wearing a headscarf to a Look Good Feel Better workshop, and it was during that session that I took it off for the very first time in public. Shaving my head when my hair was falling out in clumps had been devastating, and it was the most difficult thing I have ever had to do. So, removing the headscarf showed how relaxed I felt in that environment. It really was so worth attending!”
Lynda
Skincare and Makeup Workshop
“The gifts for skin and makeup were fantastic. The workshop made me feel like I mattered instead of feeling like I just existed. Be proud of the jobs you are doing ladies, you bring a little bit of light into dark and scary times. Well done and thank you so very much.”
Ree Skincare and Makeup Workshop
Karen Skincare and Makeup Workshop
“I really loved the tips from experts in beauty and wellbeing. It was lovely meeting other people who are in a similar situation and getting support from them too about my upcoming treatment journey. All washed down with plenty of tea!”
Claire Skincare and Makeup Workshop
“I’m really glad I came today, the workshop was just what I needed - to meet other ladies going through a difficult journey and to feel normal again. Fabulous ladies, fabulous charity, thank you so much!”
Sue Skincare and Makeup Workshop
“I was hesitant about attending, but I'm so glad I did. It was lovely to chat to the other ladies
all were on
about where we
our pathway, as well as
share concerns and
treatments
and how we were feeling.”
Suzanne
Skincare and Makeup Workshop
“I came out feeling like I was me again and not just a cancer patient. These ladies deserve medals for their hard work. It was fun, very interesting and made me feel on top of the world. A wonderful afternoon!”
Nicky Skincare and Makeup Workshop
“Brian made us all feel “seen” beyond our illnesses… It’s great to have access to sessions such as Look Good Feel Better’s workshops to lift the spirits & remind me of who I am between treatment. Brian was wonderful. He made us all feel like we deserved this time to concentrate on ourselves.”
Lisa Skincare and Makeup Workshop
“The information was superb.... grounded in scientific sources and full of practical tips. I was able to move forward confidently with my cancer journey having benefitted from the brilliant Look Good Feel Better session.”
Suzie Hair Loss, Scalp Care & New Growth Virtual Workshop
Amy & Amanda Skincare and Makeup Workshop
“I met Amanda in 2018 at one of your workshops. We instantly got chatting and it was so nice to see someone of a similar age to me there. Amanda was 37 and I was 34. We both had young boys 2/3yrs and 5yrs old. We exchanged numbers and Facebook. It was so nice to have someone to chat with who is going through the same experience. We both had 7cm tumours that affected 7 of our lymph nodes.”
Now 6 years later, Amy & Amanda celebrate their birthdays together and holiday together, including discovering a new found love of the outdoors, paddle boarding and sunrise hikes.
“Cancer can be so lonely at times but when you have someone to go through it with it’s such a huge help...
“Amanda is not just a friend - I found my soul sister that day. Thank you so much for holding these events and bringing women together to feel better!”
Objectives for 2025
At Look Good Feel Better, delivering our mission remains our focus, guided by our vision to be recognised as one of the UK’s leading cancer support charities - and the only one dedicated to enhancing the physical appearance, confidence, and overall wellbeing of those living with cancer.
We strive to serve individuals on their cancer journey with care, compassion, and integrity. Through collaboration, inclusivity and our value-driven work, we aim to deliver impactful services that reach every corner of the UK. Looking ahead to 2025 and beyond, we are proud to share ambitious targets and objectives that will expand our reach and deepen our impact.
Our 2025 targets
Service delivery objectives
Q1 Cancer Related Hair Loss
Announcement of merger with HeadWrappers. Estimated to service 600 patients in 2025, rising to 2,000 in 2026.
Q2
Men’s Support
Dedicated cancer support services for men – the UK’s only national, dedicated face to face service to support men with their changing appearance and overall health during their cancer treatment. Areas of focus – skincare, grooming, clothing, styling, nutrition and fitness.
Q2 Styling For Confidence
The UK’s only national, face to face support service dedicated to helping people to ‘dress with confidence’ during and post-treatment to help manage significant weight gain/loss, intrusive surgeries, amputations and stoma bags.
Q3/4 Hand & Nail Care
Building on significant demand for online support – areas of focus will be dry, split and sensitive nails, loss of the nail, ridges, lines and discoloration.
4 new
to be supported on their cancer journey, a growth of 25% YOY 18,300 patients another 25% YOY increase and a 134% rise since 2021 million in income £2.2 from 148 in 2024 Venue numbers to exceed 180 being launched, taking the total to 5 face to face services
A Shared Vision for Growth
On January 1st 2025 we officially announced the merger between Look Good Feel Better and HeadWrappers, a hair loss advisory service for individuals also affected by cancer treatment.
This partnership marks a transformative step in delivering enhanced support services to those navigating their changing appearance whilst offering an invaluable opportunity to talk to others in a similar situation. Our shared vision, passion, and commitment to improving the lives of those affected by cancer have laid the foundation for this significant merger.
Mark Flannery, Chief Executive Officer of Look Good Feel Better UK reflects:
“As the charity sector faces growing demand for services amid financial and external challenges, bringing our organisations together allows us to combine our resources, expertise, and reach to make an even greater impact.
True collaborative mergers are rare in our sector, and this partnership reflects a genuine desire to help more people with cancer.
We are honoured to build on the incredible heritage of HeadWrappers and excited about the opportunities this merger will create.”
Cristine Benn, Chair of HeadWrappers says:
“HeadWrappers are excited to be joining forces with Look Good Feel Better to pair our expertise and to deliver a unique offering across a wider clientele. By both organisations working together, we will have a wider reach that benefits more people with cancer and enables both organisations to evolve and grow.”
Through this merger, we plan to:
Expand Services: Integrate HeadWrappers’ specialist hair loss advisory services into our existing cancer support workshops, enabling more holistic support for patients.
Leverage Expertise: Utilise the strengths of both organisations to deliver tailored resources for individuals at every stage of their cancer journey.
Streamline Operations: Migrate back-office functions, including digital platforms and booking systems, to ensure a seamless experience for patients and stakeholders.
The three founding Trustees of HeadWrappers –Cristine Benn, Karyn Kersley, and Julie Ramsdale have joined forces with us working alongside our dedicated team and wonderful volunteers to grow and develop services across the UK.
This merger represents a bold move in the charity sector, combining the expertise and passion of both organisations to better serve their communities. The integration of services will significantly increase the reach and engagement of HeadWrappers’ programmes, helping more individuals rebuild their confidence and self-esteem during challenging times.
This merger underscores Look Good Feel Better’s commitment to innovation and collaboration within the charity sector, setting a new benchmark for how organisations can come together to create
Future Support
The prevalence of cancer diagnoses in the UK, with one in two people receiving a diagnosis in their lifetime, has led to an unprecedented demand for our services.
We can only sustain our operations through the invaluable contributions of our trustees, corporate partners, fundraisers, supporters, and volunteers. There are numerous avenues through which both businesses and individuals can assist the charity.
Volunteering
Our volunteers are essential to the success of our charity. Whether you wish to apply your skills in our workshops or simply dedicate your time to our cause, we have opportunities available for you. For more details on volunteering, please visit www.lgfb.co.uk or email info@lgfb.co.uk
Product donations
As we strive to conduct more workshops, the need for increased funding is paramount. Product donations can serve dual purposes: they can be utilised in our workshops and included in our popular beauty boxes and purpose-driven beauty bags. These initiatives not only showcase your brand’s commitment to corporate social responsibility but also address sustainability and cost management concerns. For further information on how to donate products, please email us at productdonations@lgfb.co.uk
Fundraising
Our 2025 fundraising calendar is packed with exciting events and activities, offering plenty of opportunities to get involved.
Highlights include scaling the O2 in London this March, trekking the stunning Jurassic Coast in May, and our much-anticipated Netball Tournament in partnership with England Netball.
Closing the year, our biggest fundraising event, the Christmas Concert, will take place in December. For those who prefer to support in other ways; options include participating in our lottery with a weekly £1 donation, our online raffle, or becoming a ‘Feel Good Friend’ through a regular monthly or annual contribution of your choice.
We provide simple yet impactful ways for supporters to engage that accommodate different financial circumstances.
For more information on our fundraising initiatives or calendar of events, please visit our website or email us at
fundraising@lgfb.co.uk
Your support is crucial; without it, we cannot deliver our vital services to thousands of cancer patients across the country.
Expressing our deepest gratitude to our donors, volunteers, corporate partners and team members. Through fundraising, donating products, volunteering, providing services and advice, or simply championing our cause, your steadfast support has helped us empower more people than ever, allowing us to take significant steps toward a brighter future.
Until the day comes, that we all hope for, the day cancer is cured, we will continue to face cancer together with strength, compassion, and confidence.
