Carrefour brand book
Our logo positioning Graduated logos – cropped
Version 1.0
August 2009
Top right - cropped
Middle right - cropped
Bottom right - cropped
Centred - cropped
This page shows the options which you can choose for positioning our symbol, cropped off the edge of a layout. The option you use will depend on the specific item you are producing, as well as the other elements such as image and text. Our logotype always appears in a fixed position at the top of layouts. In most cases this will be in the top left-hand corner. In some specific cases (where a centred layout is being used) it will be more appropriate to position our logotype centred at the top.
Examples
Du Jeudi 16 au Lundi 27 Avril
Du Jeudi 16 au Lundi 27 Avril
250 products at small prices
250 products at small prices
You can afford to be picky
You can afford to be picky
Carrefour, la qualité pour tous.
www.carrefour.fr
Carrefour, la qualité pour tous.
www.carrefour.fr
The visuals present the main principles of the new identity, they can’t be reproduced as showed. Soon the packaging guideline will be sent. 35