top knot goods STORY: michael grasseschi PHOTOGRAPHY: Charlz Chalmers
top knot goods
“No Rest for the Rad” — it’s the motto and catchphrase of LA-based clothing designer Natalie Chalmers and her 70s-inspired clothing company: TOP KNOT GOODS. “It started as a side hobby, something I needed to do to make a little extra money,” shared Natalie. “Growing up, I was such a tomboy and could’ve cared less about fashion.” After moving to Miami from Tennessee to finish her degree in psychology, Natalie started buying used vintage tees and cropping them and selling them online. She created an Instagram account to show off her wares, all things vintage. “Every auction would completely sell out and it just kept growing so quickly.” After coming up with the name “Top Knot Goods” on somewhat of a whim, Natalie designed her first tee, the “No Rest for the Rad” tee, which has become one of her best selling designs. “I trademarked the phrase, it caught on like nothing I’ve ever seen, and the rest is history.”
local wolves magazine // 31