A
ALIVE
Her True Colors Are Shining Through SARAH GROSSMAN REVEALS HER BRIGHT VISION BEHIND HER BLOG
WRITTEN BY: ANDREA DIAZ PHOTOGRAPHED BY: MARY CAROL FITZGERALD Playfully positioned in front of La Jolla’s Favorite Color Mural, self-professed “art nerd” Sarah Grossman spills the inspiration behind her blog, Polychromist. “I wanted to share my view of the world in some way,” says Grossman. Pops, hues and shades are everything when it comes to artistic expression, and while her blog primarily focuses on the art of fashion, she draws enthusiasm from a variety of people, places and events. The dictionary defines polychrome as “painted, printed or decorated in several colors,” which perfectly represents Grossman and her creative process—one that she describes as being all over the place at times. She has been working on Polychromist, her colorful art fashion blog, for over two years now, and believes there is inspiration to be gathered from everything and everyone. Grossman strives to find the perfect balance between art and fashion in order to showcase them both within an environment, whether it is to find a look that matches the location or one that contrasts it. “All I want to do is showcase art here in San Diego and around the world and come up with designers along the way.” Grossman strikes a couple of playful poses as she jumps and
126
LOCALE MAGAZINE
turns for the camera, all while talking about current projects. “I often find myself working on eight to 10 looks at a time, and right now, I am really excited for the upcoming fall collections.” Sarah Grossman is not only the name behind @polychromist, but she is also the associate director, special events and corporate relations coordinator at The San Diego Museum of Art. Naturally, being pulled in several different directions brings its own challenges to the mix. “Finding enough time to create constant content is probably the biggest challenge of all,” she admits. As Grossman removes her colorful coat to reveal a stunning little black dress, she explains the role artists play today in the era of social media. “Even though social media has become more popular, our museum attendance has actually gone up,” she notes, while illustrating that this has been a direct result of peoples’ presence online that has made them want to be present in person as well. “I even find myself planning trips around the museums I want to see.” As Grossman fixes her signature dark, long bob, she begins to gush over her new-found career and smiles—admitting that her favorite part of it all is the never-ending excitement of new projects, new artists and how far away she is from monotony.
SARAH GROSSMAN www.polychrome.blog @polychromist Photoshoot Location: MURAL BY ROY MCMAKIN Favorite Color, 2010 7596 Eads Avenue www.muralsoflajolla.com